'Check-in Champ' App Rewards Fans
January 10, 2017
By Geoff Kimmerly
Second Half editor
The Michigan High School Athletic Association and SuperFanHigh, a leading fan loyalty and engagement company, have launched a mobile app that will allow students, faculty, alumni, community members and all fans to earn prizes and college scholarships by showing support for high school basketball teams.
To participate, fans simply need to download the “Check-in Champ” app for free from the Apple iTunes or Google Play online stores and then check in at high school girls and boys basketball games they are attending this season. SuperFanHigh will track these check-ins and provide standings of fans who attend the most events statewide beginning Tuesday, Jan. 10. Fans “checking in” accrue points toward prizes including a total of $5,000 in college scholarships sponsored by MI Student Aid.
“The ‘Check-in Champ’ contest provides an exciting opportunity for our schools to promote their regular-season girls and boys basketball games,” MHSAA Executive Director John E. “Jack” Roberts said. “We’re eager to see how this will build more excitement at games, both during the regular season and the MHSAA tournament, and we’re appreciative of MI Student Aid for adding significant incentive for students and their families who support their classmates and communities.”
For the remainder of this Michigan high school boys and girls basketball season, fans who attend games will earn points. When registering on the app, fans must select their favorite school. Schools will be divided by Class: A, B, C and D. A $3,000 scholarship will be awarded to the fan who earns the most points overall across all four classes, and $500 scholarships will be awarded to fans who earn the most points in each class.
Only student fans will be eligible to use the college scholarships; however, fans who are not students may still compete for the scholarships and designate them for specific students should they win the contest. All fans, including those who are not students, will be able to earn app “badges” as they accrue points, and the top 100 point-getters will receive shirts printed to celebrate their accomplishment in the contest.
“We are excited about partnering with the MHSAA to launch this new app,” said Anne Wohlfert, Director of the Student Financial Services Bureau at the Michigan Department of Treasury. “We are pleased to offer $5,000 in scholarship dollars to the students who attend the most games. This joint venture aligns with our goals to provide high school students and their families with student financial resources and information.”
The app provides other information for students and fans including their selected schools’ boys and girls basketball team schedules, MHSAA news and an opportunity to share photos through a ‘fan cam.’ Participants may accrue bonus points by answering MHSAA basketball trivia questions and promoting their “check-ins” on social media.
SuperFanHigh is a division of its parent company, SuperFanU and provides fan experiences for more than 300 high schools and colleges/universities across the country. The company is leading the market in developing innovative platforms that allow the communication and marketing between students/fans and schools to be more engaging and efficient.
“We know that our partnership with MHSAA will yield lots of excitement this year across the state of Michigan,” says Kayla Mount, co-founder and COO of SuperFanU.
Sportsmanship Summits Go Annual
October 29, 2015
By Geoff Kimmerly
Second Half editor
The Michigan High School Athletic Association will present its Sportsmanship Summit series again this November as the program becomes an annual event after previously being presented every other school year at four sites across the state.
MHSAA staff, with assistance from school administrators and the MHSAA Student Advisory Council, conduct Sportsmanship Summits. More than 1,000 students from more than 100 schools are expected to take part in the four workshops, where they will discuss the line that separates good from bad sportsmanship, especially when it comes to cheering at athletic events.
“Sportsmanship is a key part of athletic competition and should be a way of life for all young athletes,” said MHSAA assistant director Andy Frushour, who leads the Summits and serves as advisor to the Student Advisory Council. “By bringing the Sportsmanship Summit series to students every year, and to all areas of the state more regularly, we can better promote this value that will continue to serve student-athletes as they move on from high school and into other endeavors.”
Instruction will be based in part on insights gained during the Student Advisory Council’s Battle of the Fans competitions. The contest annually recognizes the best student cheering section in Michigan. The first Battle of the Fans champion was awarded at the end of the 2011-12 winter season.
This fall’s Summits again will feature hands-on breakout sessions – including one session developed and instructed by members of the Student Advisory Council. To conclude the Summits, the delegation from each participating school will meet to develop a youth sportsmanship campaign to implement upon returning to school.
Sessions will take place at the following:
- Marquette – Nov. 9 – University Center, Northern Michigan University – 9 a.m.-1:30 p.m.
- Warren – Nov. 11 – DeCarlos Banquet Center – 9 a.m.- 1:30 p.m.
- Kalamazoo – Nov. 16 – Downtown Radisson – 9 a.m.- 1:30 p.m.
- Lansing – Nov. 18 – Crowne Plaza Lansing West – 9 a.m.- 1:30 p.m.
Registration at each site is limited to the first 300 students and administrators, and the Lansing and Marquette Summits are sold out. Schools are welcome to bring as many as 10 total representatives, including two administrators. For additional registration information, contact Andy Frushour at the MHSAA office – [email protected] or (517) 332-5046.
Registration information also is available on the MHSAA Website.