'Check-in Champ' App Rewards Fans

January 10, 2017

By Geoff Kimmerly
Second Half editor

The Michigan High School Athletic Association and SuperFanHigh, a leading fan loyalty and engagement company, have launched a mobile app that will allow students, faculty, alumni, community members and all fans to earn prizes and college scholarships by showing support for high school basketball teams.

To participate, fans simply need to download the “Check-in Champ” app for free from the Apple iTunes or Google Play online stores and then check in at high school girls and boys basketball games they are attending this season. SuperFanHigh will track these check-ins and provide standings of fans who attend the most events statewide beginning Tuesday, Jan. 10. Fans “checking in” accrue points toward prizes including a total of $5,000 in college scholarships sponsored by MI Student Aid.

“The ‘Check-in Champ’ contest provides an exciting opportunity for our schools to promote their regular-season girls and boys basketball games,” MHSAA Executive Director John E. “Jack” Roberts said. “We’re eager to see how this will build more excitement at games, both during the regular season and the MHSAA tournament, and we’re appreciative of MI Student Aid for adding significant incentive for students and their families who support their classmates and communities.”

For the remainder of this Michigan high school boys and girls basketball season, fans who attend games will earn points. When registering on the app, fans must select their favorite school. Schools will be divided by Class: A, B, C and D. A $3,000 scholarship will be awarded to the fan who earns the most points overall across all four classes, and $500 scholarships will be awarded to fans who earn the most points in each class.

Only student fans will be eligible to use the college scholarships; however, fans who are not students may still compete for the scholarships and designate them for specific students should they win the contest. All fans, including those who are not students, will be able to earn app “badges” as they accrue points, and the top 100 point-getters will receive shirts printed to celebrate their accomplishment in the contest.

“We are excited about partnering with the MHSAA to launch this new app,” said Anne Wohlfert, Director of the Student Financial Services Bureau at the Michigan Department of Treasury. “We are pleased to offer $5,000 in scholarship dollars to the students who attend the most games. This joint venture aligns with our goals to provide high school students and their families with student financial resources and information.”

The app provides other information for students and fans including their selected schools’ boys and girls basketball team schedules, MHSAA news and an opportunity to share photos through a ‘fan cam.’ Participants may accrue bonus points by answering MHSAA basketball trivia questions and promoting their “check-ins” on social media.

SuperFanHigh is a division of its parent company, SuperFanU and provides fan experiences for more than 300 high schools and colleges/universities across the country. The company is leading the market in developing innovative platforms that allow the communication and marketing between students/fans and schools to be more engaging and efficient.

“We know that our partnership with MHSAA will yield lots of excitement this year across the state of Michigan,” says Kayla Mount, co-founder and COO of SuperFanU.

MHSAA's Roberts Elected to NFHS Board

July 12, 2016

By Geoff Kimmerly
Second Half editor

MHSAA Executive Director John E. “Jack” Roberts has been elected to serve a four-year term on the Board of Directors for the National Federation of State High School Associations, the national governing body for high school athletics and activities.

Roberts has served as executive director since 1986 and is the longest-tenured active state association executive director among NFHS members. The MHSAA is one of the nation’s largest state associations with more than 1,400 high schools and junior high/middle schools. The NFHS, in its press release on new officers and board members, called Roberts "one of the nation’s most articulate advocates for education-based activity programs."

After graduating from P. J. Jacobs High School in Stevens Point, Wis., and Dartmouth College and attending graduate school at the University of Wisconsin, Roberts taught English and coached football at high schools in Milwaukee and Denver until 1973, when he joined the staff of the NFHS, which at that time was located in Elgin, Illinois.

From 1973 to 1980, Roberts developed the NFHS’ volleyball, swimming & diving and ice hockey rules programs, and re-codified the Soccer Rules Book. Later, as assistant director, he was in charge of public, legislative and judicial affairs for the NFHS.

Roberts joined the staff of the Fellowship of Christian Athletes (FCA) in 1981 and was named executive vice president of the FCA in 1984. He served in that capacity until 1986, when he was named executive director of the MHSAA.

Roberts served a previous term on the NFHS Board of Directors from 1996 to 2000 and has been chairman of the NFHS Network Board of Directors since 2013. He also has served on two previous NFHS Strategic Planning Committees and is past chair of the board of directors of the Michigan Society of Association Executives.

PHOTO: MHSAA Executive Director Jack Roberts congratulates an MHSAA/Farm Bureau Scholar-Athlete Award winner at the Breslin Center.