'Check-in Champ' App Rewards Fans

January 10, 2017

By Geoff Kimmerly
Second Half editor

The Michigan High School Athletic Association and SuperFanHigh, a leading fan loyalty and engagement company, have launched a mobile app that will allow students, faculty, alumni, community members and all fans to earn prizes and college scholarships by showing support for high school basketball teams.

To participate, fans simply need to download the “Check-in Champ” app for free from the Apple iTunes or Google Play online stores and then check in at high school girls and boys basketball games they are attending this season. SuperFanHigh will track these check-ins and provide standings of fans who attend the most events statewide beginning Tuesday, Jan. 10. Fans “checking in” accrue points toward prizes including a total of $5,000 in college scholarships sponsored by MI Student Aid.

“The ‘Check-in Champ’ contest provides an exciting opportunity for our schools to promote their regular-season girls and boys basketball games,” MHSAA Executive Director John E. “Jack” Roberts said. “We’re eager to see how this will build more excitement at games, both during the regular season and the MHSAA tournament, and we’re appreciative of MI Student Aid for adding significant incentive for students and their families who support their classmates and communities.”

For the remainder of this Michigan high school boys and girls basketball season, fans who attend games will earn points. When registering on the app, fans must select their favorite school. Schools will be divided by Class: A, B, C and D. A $3,000 scholarship will be awarded to the fan who earns the most points overall across all four classes, and $500 scholarships will be awarded to fans who earn the most points in each class.

Only student fans will be eligible to use the college scholarships; however, fans who are not students may still compete for the scholarships and designate them for specific students should they win the contest. All fans, including those who are not students, will be able to earn app “badges” as they accrue points, and the top 100 point-getters will receive shirts printed to celebrate their accomplishment in the contest.

“We are excited about partnering with the MHSAA to launch this new app,” said Anne Wohlfert, Director of the Student Financial Services Bureau at the Michigan Department of Treasury. “We are pleased to offer $5,000 in scholarship dollars to the students who attend the most games. This joint venture aligns with our goals to provide high school students and their families with student financial resources and information.”

The app provides other information for students and fans including their selected schools’ boys and girls basketball team schedules, MHSAA news and an opportunity to share photos through a ‘fan cam.’ Participants may accrue bonus points by answering MHSAA basketball trivia questions and promoting their “check-ins” on social media.

SuperFanHigh is a division of its parent company, SuperFanU and provides fan experiences for more than 300 high schools and colleges/universities across the country. The company is leading the market in developing innovative platforms that allow the communication and marketing between students/fans and schools to be more engaging and efficient.

“We know that our partnership with MHSAA will yield lots of excitement this year across the state of Michigan,” says Kayla Mount, co-founder and COO of SuperFanU.

Pay-to-Play Use Hovers at 50 percent

By Geoff Kimmerly
MHSAA.com senior editor

July 30, 2019

By Geoff Kimmerly
Second Half editor

Half of MHSAA member high schools continued to assess sports participation fees during the 2018-19 school year, according to a survey that has measured the prevalence of charging students to help fund interscholastic athletics annually over the last 15 years.

Of the 604 schools which responded to the 2018-19 survey, exactly half – 302 – assessed a participation fee, while 302 did not during the past school year. This year’s survey results are in line with those of the last two schools years, which saw 49.7 percent of schools charging participation fees for 2016-17 and 49 percent in 2017-18. For the purposes of the survey, a participation fee was anything $20 or more regardless of what the school called the charge (registration fee, insurance fee, transportation fee, etc.).

The MHSAA conducted its first participation fee survey during the 2003-04 school year, when 24 percent of responding schools reported they charged fees. The percentage of member schools charging fees crossed 50 percent in 2010-11 and reached a high of 56.6 percent in 2013-14 before falling back below 50 percent in 2016-17.

A record number of member high schools responded to the survey for the second straight year – 81 percent of the MHSAA’s 750 member schools provided data for 2018-19. Class A schools again remained the largest group charging fees, with 69 percent of respondents doing so. Class B and Class C schools followed, both with 48 percent charging fees, and Class D schools also remained in line with the previous year with 35 percent charging for participation.

Charging a standardized fee for each team on which a student-athlete participates – regardless of the number of teams – remains the most popular method among schools assessing fees, with that rate at 45 percent of schools. Schools charging a one-time standardized fee per student-athlete remained constant at 28 percent. A slight uptick was seen in the percentage of schools assessing fees based on tiers of the number of sports a student-athlete plays (for example, charging a larger fee for the first team and less for additional sports), with 20 percent of responding schools charging in this way compared to 15 percent a year ago.

The amounts of most fees remained consistent or similar as well during 2018-19. The median annual maximum fee per student of $150 and the median annual maximum family fee of $300 both remained constant for at least the fifth straight year, while the median fee assessed by schools that charge student-athletes once per year held steady at $125 for the third straight school year. The median per-team fee increased slightly, $5, to $80 for 2018-19.

The survey for 2018-19 and surveys from previous years can be found on the MHSAA Website.

The MHSAA is a private, not-for-profit corporation of voluntary membership by more than 1,500 public and private senior high schools and junior high/middle schools which exists to develop common rules for athletic eligibility and competition. No government funds or tax dollars support the MHSAA, which was the first such association nationally to not accept membership dues or tournament entry fees from schools. Member schools which enforce these rules are permitted to participate in MHSAA tournaments, which attract more than 1.4 million spectators each year.