'Check-in Champ' App Rewards Fans
January 10, 2017
By Geoff Kimmerly
Second Half editor
The Michigan High School Athletic Association and SuperFanHigh, a leading fan loyalty and engagement company, have launched a mobile app that will allow students, faculty, alumni, community members and all fans to earn prizes and college scholarships by showing support for high school basketball teams.
To participate, fans simply need to download the “Check-in Champ” app for free from the Apple iTunes or Google Play online stores and then check in at high school girls and boys basketball games they are attending this season. SuperFanHigh will track these check-ins and provide standings of fans who attend the most events statewide beginning Tuesday, Jan. 10. Fans “checking in” accrue points toward prizes including a total of $5,000 in college scholarships sponsored by MI Student Aid.
“The ‘Check-in Champ’ contest provides an exciting opportunity for our schools to promote their regular-season girls and boys basketball games,” MHSAA Executive Director John E. “Jack” Roberts said. “We’re eager to see how this will build more excitement at games, both during the regular season and the MHSAA tournament, and we’re appreciative of MI Student Aid for adding significant incentive for students and their families who support their classmates and communities.”
For the remainder of this Michigan high school boys and girls basketball season, fans who attend games will earn points. When registering on the app, fans must select their favorite school. Schools will be divided by Class: A, B, C and D. A $3,000 scholarship will be awarded to the fan who earns the most points overall across all four classes, and $500 scholarships will be awarded to fans who earn the most points in each class.
Only student fans will be eligible to use the college scholarships; however, fans who are not students may still compete for the scholarships and designate them for specific students should they win the contest. All fans, including those who are not students, will be able to earn app “badges” as they accrue points, and the top 100 point-getters will receive shirts printed to celebrate their accomplishment in the contest.
“We are excited about partnering with the MHSAA to launch this new app,” said Anne Wohlfert, Director of the Student Financial Services Bureau at the Michigan Department of Treasury. “We are pleased to offer $5,000 in scholarship dollars to the students who attend the most games. This joint venture aligns with our goals to provide high school students and their families with student financial resources and information.”
The app provides other information for students and fans including their selected schools’ boys and girls basketball team schedules, MHSAA news and an opportunity to share photos through a ‘fan cam.’ Participants may accrue bonus points by answering MHSAA basketball trivia questions and promoting their “check-ins” on social media.
SuperFanHigh is a division of its parent company, SuperFanU and provides fan experiences for more than 300 high schools and colleges/universities across the country. The company is leading the market in developing innovative platforms that allow the communication and marketing between students/fans and schools to be more engaging and efficient.
“We know that our partnership with MHSAA will yield lots of excitement this year across the state of Michigan,” says Kayla Mount, co-founder and COO of SuperFanU.
Westdorp to Receive NFHS Citation
By
Geoff Kimmerly
MHSAA.com senior editor
February 1, 2021
MHSAA assistant director Kathy Vruggink Westdorp is one of eight high school association leaders who have been selected to receive a Citation from the National Federation of State High School Associations (NFHS) during this summer’s annual meeting.
The Citation is one of the NFHS’ highest honors and recognizes recipients for their contributions to the NFHS, state high school associations, athletic director and coaching professions, the officiating avocation and fine arts/performing arts programs.
In addition to serving in most of those roles over more than 20 years in Grand Rapids-area schools, Westdorp has been a national leader in a number of efforts since joining the MHSAA staff during the 2003-04 school year.
She directs the MHSAA Coaches Advancement Program (CAP) and was named NFHS Coach Educator of the Year in 2015 for her leadership of the eight-level educational program that has seen nearly 16,000 coaches complete at least the first-level unit and nearly 2,300 advance through at least the program’s fourth level.
Westdorp received the MHSAA’s Women In Sports Leadership Award in 2004 and now directs that leadership program, as well as serves as lead MHSAA administrator for competitive cheer, girls gymnastics and girls lacrosse. She currently chairs the NFHS Education Committee and NFHS Girls Lacrosse Rules Committee.
“Kathy Westdorp is an incredibly hard worker, and that’s obvious in her dedication to her sports and especially coaches education,” MHSAA Executive Director Mark Uyl said. “She’s tireless in her support for students and coaches in Michigan.”
Prior to joining the MHSAA staff, Westdorp served as a teacher, coach, athletic director, game official and school administrator. She came to the MHSAA after serving most recently as principal at Grand Rapids Forest Hills Central High School.
She also previously served as athletic director at Grand Rapids Creston and as director of health and wellness programs for Grand Rapids Public Schools, taught at Grand Rapids Central and has coached basketball, field hockey, gymnastics, track & field and volleyball. Westdorp also is a past president of the Ottawa-Kent Conference.