PSAs Tout Value of School Sports

December 13, 2016

By John Johnson
MHSAA Communications Director

A pair of public service announcements promoting the value – and values – of school-based sports are now available for download from the MHSAA Website.

The annual Student-Athlete Belief Statement, featuring the 2016-17 members of the MHSAA Student Advisory Council, is a 60-second message the Association has produced since the SAC created the belief statement in 2007:

As the voice of Michigan’s student-athletes, the Student Advisory Council’s role is to convey the message of how high school sports are supposed to be played. We are responsible for helping the MHSAA maintain a positive and healthy atmosphere in which interscholastic athletes can thrive.

We believe athletes should be competitive, sportsmanlike and excel academically. We believe students in the stands should have fun, but not take the focus away from the game. We believe coaches should act as teachers, helping student-athletes develop while still keeping high school sports in perspective. We believe that parents should always be positive role models and be supportive of their child’s decisions. We believe officials commit their own time to high school sports and respect should always be shown and given to them.

The most important goal for student-athletes is to enjoy high school sports while keeping a high level of respect between all those involved in the games.

The second message was created by the Michigan High School Football Coaches Association in cooperation with The Sports Neurology Clinic at the CORE Institute in Brighton, which the MHSAA first aired during the 11-Player Football Finals in December. The 30-second Opportunities of Sport message promotes the values school sports provide to young people and addresses a need to understand concussions.

Both messages are posted in a high definition format suitable for over-the-air broadcast and a web resolution suitable for posting online. Additional messages promoting officials recruitment and other MHSAA messages can be found on the Public Service Announcement page of the MHSAA Website.

Another busy week looms ahead with live streaming video on MHSAA.tv being produced by members of the School Broadcast ProgramLast week, SBP schools created more than 60 events, split between athletic and non-athletic programs.   

In its eighth year, the School Broadcast Program gives members an opportunity to showcase excellence in their schools by creating video programming of athletic and non-athletic events with students gaining skills in announcing, camera operation, directing/producing and graphics.

The program also gives schools the opportunity to raise money through advertising and viewing subscriptions.  

All sporting events – live or delayed – are available on a subscription basis only for their first 72 hours online. They become available for free, on-demand viewing approximately 72 hours following their completion.

Here’s this week’s MHSAA.tv schedule of video streams produced by SBP members:

Tuesday, Dec. 13

Wednesday, Dec. 14

Thursday, Dec. 15

Friday, Dec. 16

Saturday, Dec. 17

Tuesday, Dec. 20

The NFHS Network has announced new pricing for 2016-17, eliminating the Day Pass and lowering the cost of a Month Pass to $9.95. Subscribers will have access to all live video and streaming statistics across the country. All content becomes available for free, on-demand viewing 72 hours after being shown live. Some schools also will be selling Annual Passes at a discounted rate. A portion of every subscription sold by a school goes to benefit its program.

A complete list of participating schools can be found on the School Broadcast Program page of the MHSAA website.

Fans can also access scores of games in-progress on the NFHS Network website via ScoreStream. Click on the Scores button in the upper right corner.

A weekly staple on the MHSAA.tv website and the MHSAASports Channel on YouTube is back for another year with highlights of selected games last week produced by members of the Association’s School Broadcast Program.

This week’s highlights package consists of clips of a Boys Basketball game between Bellaire at Charlevoix; and ice hockey game pitting Warren DeLaSalle at Marquette; and a Girls Basketball game between Escanaba at Negaunee. See below.

Schools interested in becoming a part of the School Broadcast Program should contact John Johnson at the MHSAA Office.

DVDs of MHSAA Fall Championships make a great Christmas gift, and are available for ordering through PrepFilms.com. All Final games in Football, Girls Volleyball and Boys Soccer are available, as are all of the Volleyball Semifinals and a variety of Football Playoff contests from the first four weeks of that tournament. DVDs are $24.95 each.

Audio of all of the Finals in Football, Volleyball and Soccer from the fall sports season, plus the Semifinals of Volleyball also are available for Instant download through the MHSAA Network website. Instant downloads are $4.99 each. Click on Archives.

MHSAA.tv Live Postseason Views Approach 1 Million for 2020-21

By Geoff Kimmerly
MHSAA.com senior editor

July 14, 2021

Live postseason events streamed on MHSAA.tv during the 2020-21 school year were viewed nearly 1 million times, with 15 events drawing more than 10,000 live views apiece. 

The final championship weekend of the Spring – featuring Girls Soccer Finals and Baseball and Softball Semifinals & Finals, all across four divisions June 17-19 at Michigan State University – saw nearly 70,000 live views on MHSAA.tv despite record attendance of those events at Old College Field. 

The Division 2 Softball championship game – which ended with Owosso claiming its first Finals title in any sport, drew a weekend-high 5,677 live views on the network. The previous weekend, the Division 1 Girls Lacrosse Final won by Rockford on June 12 led the way with 4,284 live views.

The total number of live postseason views on MHSAA.tv for 2020-21 was 962,371. The most-viewed live tournament events were the Individual and Team Wrestling Finals, which with all rounds over all four divisions combined drew 244,044 live views. Among individual games broadcast solely by MHSAA.tv, the Division 3 Boys Basketball Semifinal matching Iron Mountain and Schoolcraft (15,393 live views) and the Division 1 Volleyball Semifinal featuring Novi and Lowell (13,484) ranked among the most watched.

MHSAA.tv is a partner of the NFHS Network. Postseason events streamed on MHSAA.tv included most sports’ Finals, and Semifinals and Quarterfinals for some – especially sports where multiple concluding rounds were hosted by the same tournament site.

MHSAA.tv also ranked second among NFHS Network contributing states with 18,973 live events (postseason and regular-season combined) streamed during the 2020-21 school year. That total of nearly 19,000 live postseason events was an increase from 7,710 events streamed live during 2019-20 and 3,900 during 2018-19, and placed Michigan behind only Illinois.

The School Broadcast Program is responsible for nearly all production of regular-season events. Having now concluded its 13th year, the SBP gives members an opportunity to showcase excellence in their schools by creating video programming of athletic and non-athletic events with students gaining skills in announcing, camera operation, directing/producing and graphics. Rockford – one of the state’s largest schools with nearly 2,500 students – broadcast 242 events, drawing an SBP-high 74,437 live views and 89,604 total with on-demand replays included. Much smaller Pewamo-Westphalia, a school of 300 students, received the second-most views of SBP members in 2020-21 with 56,009 including live and on-demand. Marquette, Lake Orion, Cedar Springs, Montrose and McBain also were among top SBP providers.

In addition to bringing local events on air nationally, the School Broadcast Program gives schools the opportunity to raise money through advertising and viewing subscriptions. NFHS Network subscriptions begin at $10.99 per month. Subscribers receive access to all live and on-demand video from across the country. School Broadcast Program participants receive a portion of every subscription sold by a school to benefit its program.

Broadcasts from the majority of Michigan schools – especially those lacking the ability to staff events for production – are streamed using a Pixellot automated camera. Michigan schools have 774 Pixellots in service, third-most in the country behind only Texas and California. Most Michigan schools have one camera at an outdoor stadium and a second at the main indoor gymnasium.

A complete list of participating schools can be found on the School Broadcast Program page of the MHSAA Website.