WISL Honoree Leads by Making Connections
By
Geoff Kimmerly
MHSAA.com senior editor
January 29, 2020
Nikki Norris received her life’s education from professional educators. Her father Howes Smith served as an assistant principal and then principal at Ithaca High School, and her mother Maple was a teacher. Howes’ mom also taught.
Their influence and example certainly rubbed off on Nikki and her siblings. Norris has worked in education for more than 30 years, while her sister is a school guidance counselor and their brother a college professor.
In fact, Norris has impacted educational athletics in nearly every role possible as a teacher and athletic director at multiple schools, coach at various levels and game official. She is in her second year as athletic director at East Lansing High School after eight in that position for Corunna Public Schools. She previously taught for six years at Carson City-Crystal and then 11 at Corunna before taking over the Cavaliers’ athletic department during the summer of 2010.
She also coached volleyball at multiple levels over more than 15 years including Corunna’s varsity from 1999-2002 and 2006-09, and coached high school basketball for a combined eight years during her time at the two schools where she taught. Before and between her volleyball coaching stints, Norris also has served as an MHSAA registered volleyball official for a total of 12 years.
Norris’ many and continuing contributions will be celebrated Sunday, Feb. 2, when she receives the Michigan High School Athletic Association’s 33rd Women In Sports Leadership Award during the WISL Banquet at the Crowne Plaza Lansing West.
“I try to connect with all students, athletes or not, because there are so many kids who just need a connection," Norris said. "And if we can find it through sports, or through clubs, or teaching – I do look at them all as my own children, to a certain extent. We used to say in Corunna, 'They're all our kids.' And I want them to be successful in whatever it is they want. And if I can help them, that's what I'm there for.
“So many people did it for me. Coming from a family of educators, and my dad an administrator, I knew what that entailed as far as how they get into your heart. I want to do that for kids.”
Each year, the MHSAA Representative Council considers the achievements of women coaches, officials and athletic administrators affiliated with the MHSAA who show exemplary leadership capabilities and positive contributions to athletics.
Those who wrote letters recommending Norris for this year’s WISL Award especially noted that personal impact she has on students, staff and colleagues.
Fowlerville athletic director Brian Osborn – one of her former coaches – wrote of how Norris goes above and beyond to care for and connect with her student-athletes. Owosso athletic director Dallas Lintner wrote of Norris’ dedication to children’s safety and educational values. Fenton athletic director Mike Bakker noted how fortunate her students are that Norris made the decision to leave coaching for administration, where she can have an even larger impact.
“Someone asked me once, why do you want to be an athletic director? Well, I can go from impacting 100 kids a day, at that time (as a coach and teacher), to maybe 600 kids a day, to now 1,200 kids a day (at East Lansing),” Norris said, then quipping, “Well, maybe (not all) 1,200 every day.”
But she does continue to lead on wide-ranging levels, both at her much larger school and beyond.
While at Corunna, Norris served as master scheduler and part of the constitution committee for the Genesee Area Conference. Her schools have hosted various MHSAA Tournament events in multiple sports, in addition to local invitationals and conference meets. She’s served on every type of MHSAA Committee, providing input on a variety of sports, site selection, officials selection and the Scholar-Athlete Award. She also annually volunteers as a tournament administrator at the MHSAA’s Volleyball Finals in November and Baseball/Softball/Girls Soccer Finals in June.
A certified Red Cross instructor, Norris has provided CPR/AED training to coaches, bus drivers and staff members. Corunna in multiple years received the state’s HEARTSafe School designation recognizing preparedness to respond to cardiac emergencies.
As a member of the Michigan Interscholastic Athletic Administrators Association (MIAAA), she has facilitated sessions and presented at its conferences and served on the newsletter committee.
She was named the MIAAA’s Region 7 “Athletic Director of the Year” in 2016. She also has received “Certified Athletic Administrator” designation from the National Interscholastic Athletic Administrators Association (NIAAA).
“Nikki is one of the most genuine, caring and hard-working people I’ve ever met in athletics,” MHSAA Executive Director Mark Uyl said. “She has worked extremely hard in both Corunna and East Lansing to develop a first-class program that produced high-character people. Nikki is truly a role model to everyone in the world of athletic administration.”
A 1987 graduate of Ithaca High School, Norris received her bachelor’s degree in biology with a minor in exercise health science from Alma College – where she also competed as a runner and thrower in track & field – and then earned master’s degrees in biological sciences from Michigan State University and educational leadership from American College of Education.
Norris lives in Bancroft and is the mother to two daughters, Meredith and Elizabeth Norris. Neither is planning to go into education – but sports is a big part of both their current lives and likely futures, and no doubt the impact of growing up in a sports family has played a significant part. (Their dad, Dr. Robert Norris, played basketball at Alma College and serves as physician for the MSU hockey, volleyball and baseball programs and Lansing Lugnuts.)
Meredith was named the state’s Miss Volleyball Award winner in 2017 as a senior at Corunna and plays currently at Michigan State. Elizabeth is a senior at Corunna and was a finalist for the same award this past fall, and will continue her academic and volleyball careers at University of North Dakota. Meredith is majoring in kinesiology, and Elizabeth is planning on orthopedic surgery.
“I look at the names that are on the (WISL Award) list, and there are so many deserving women who over my career I've looked up to and aspired to be like when I 'grow up,'" Norris said. "So to even be considered in that group is amazing, humbling. It's an honor."
Past recipients of the Women In Sports Leadership Award
1990 – Carol Seavoy, L’Anse
1991 – Diane Laffey, Harper Woods
1992 – Patricia Ashby, Scotts
1993 – Jo Lake, Grosse Pointe
1994 – Brenda Gatlin, Detroit
1995 – Jane Bennett, Ann Arbor
1996 – Cheryl Amos-Helmicki, Huntington Woods
1997 – Delores L. Elswick, Detroit
1998 – Karen S. Leinaar, Delton
1999 – Kathy McGee, Flint
2000 – Pat Richardson, Grass Lake
2001 – Suzanne Martin, East Lansing
2002 – Susan Barthold, Kentwood
2003 – Nancy Clark, Flint
2004 – Kathy Vruggink Westdorp, Grand Rapids
2005 – Barbara Redding, Capac
2006 – Melanie Miller, Lansing
2007 – Jan Sander, Warren Woods
2008 – Jane Bos, Grand Rapids
2009 – Gail Ganakas, Flint; Deb VanKuiken, Holly
2010 – Gina Mazzolini, Lansing
2011 – Ellen Pugh, West Branch; Patti Tibaldi, Traverse City
2012 – Janet Gillette, Comstock Park
2013 – Barbara Beckett, Traverse City
2014 – Teri Reyburn, DeWitt
2015 – Jean LaClair, Bronson
2016 – Betty Wroubel, Pontiac
2017 – Dottie Davis, Ann Arbor
2018 – Meg Seng, Ann Arbor
2019 – Kris Isom, Adrian
PHOTOS: (Top) East Lansing athletic director Nikki Norris confers with Grand Ledge athletic director Steve Baker during a 2018 football game. (Middle) Norris with daughters Elizabeth, left, and Meredith, after Nikki presented the Cavaliers with a District championship trophy won in 2016. (Top photo courtesy of the Lansing State Journal; middle photo courtesy of Nikki Norris.)
Father & Son Seidl Have Much to Discuss, Notes to Compare From Perfect Starts
By
Doug Donnelly
Special for MHSAA.com
February 7, 2023
Matt and Derek Seidl have a lot to talk about these days.
The father and son duo both have highly-ranked, undefeated basketball teams going into the first full week of February, something neither of them saw coming.
“We were hoping for a season like this, but you never think about winning this many in a row,” said Matt Seidl, the father and head coach of the 15-0 Olivet Eagles. “When our season ended last year, we knew our top seven players would all be returning.”
About 50 miles south of Olivet, in Jackson County, Derek Seidl has the Napoleon Pirates off to a 14-0 start. They are sitting on top of the Cascades Conference.
“We have a really talented group right now,” Derek said. “We were 19-3 last year and brought six guys back. Having that experience has been very valuable.”
Olivet is ranked No. 2 in MPR in Division 2 while Napoleon is No. 9 in Division 3. Both are top-10 teams in the latest Associated Press polls as well.
Matt Seidl, 60, graduated from Ypsilanti Lincoln High School in 1981 and went to Eastern Michigan University to become a sportswriter. He didn’t begin teaching until he was in his early 30s, but, by then, was already a veteran coach.
“It was getting difficult because I was always leaving my job to go coach,” he said. “I decided to go and get my teaching degree.”
He wound up in the classroom, which enabled him to dive deeper into coaching. He spent several years coaching at the middle school and high school levels, boys and girls, with stops at places like Pinckney, Ypsilanti, Manchester, Willow Run and Romulus. He was the JV boys basketball coach at Dexter when his son, Derek, made the team as a freshman.
By then, Derek already knew he would be on the bench one day as a coach.
“I played for my dad in youth travel stuff, and he was on staff for one year my freshmen year of high school,” Derek said. “He was a varsity coach all growing up. I was always at games. I loved talking to him about the game, the strategy of it, the Xs and Os. Even when I was younger, I thought about coaching someday. Growing up if you would have asked me what my dream job was, it would have been a teacher and coach.”
Derek, 27, graduated from Dexter in 2014. He played four years of college basketball at Lawrence Tech University. After getting his master’s degree and teaching degree, he got his first coaching job as an assistant coach at Chelsea, under Josh Tropea, who also had coached with Matt.
Derek’s first teaching and head coaching job came at Springport in 2019-20. This is his third year at Napoleon.
“It’s been a really good fit here,” Derek said. “Before I started looking into the job, I barely knew anything about Napoleon. It has worked out well.”
Matt is also the athletic director at Olivet. If he would have had his way, Derek would be coaching at Olivet.
“Derek did a really good job at Springport, and we had an opening and he interviewed and was recommended for the job, but before they offered it to him, Napoleon hired him,” Matt said. “He would have been the perfect choice to teach math and coach basketball.”
With Derek no longer in the running, Matt came out of coaching retirement and was named head coach.
“It was going to be a one-year deal, sort of a band-aid to get us to the next year,” he said.
Instead, Matt’s stayed on and put together quite a successful team. The Eagles have gone 47-6 since the start of the 2020-21 season. This year’s team has taken a big step.
Junior Bo Lincoln, a 5-foot-11 junior point guard, leads the team in scoring (17.1 points per game), assists (3.6 per game), steals (3.0 per game) and free throw percentage at 78 percent.
Drew Priddy, a 6-5 senior center, is averaging about eight points and seven rebounds a game, and junior guard Bryce Wine is averaging nine points a game and leads the team in 3-pointers.
“We had quite the youth movement a few years ago,” Matt said. “We go 8-9 deep now and have a lot of experience. Having those young guys play a couple years ago is paying off.
“We are a good team, but we’re not a 70-possessions-a-game type of team. We know who we are.”
Derek also knows plenty about his dad’s team.
“I definitely keep track of them,” he said. “We talk on the phone on a daily basis – 30 minutes about Napoleon and 30 minutes about Olivet. We bounce things off each other. We run a lot of the same stuff as far as systems. We’re very connected on things.”
Matt and Derek’s teams tried to have a good old-fashioned scrimmage, or exhibition, last year but – with Derek’s team ahead – Matt received two technicals and got kicked out of the game. It’s a fun story for both to tell now.
“That was wild,” Derek said. “It was a cool thing we had going. We were winning so I was enjoying it, but that put a whole different spin on the situation.”
Matt said they probably won’t do that again. Probably.
“My wife said no,” he said. “Derek and I have talked about it, but I don’t know that it would ever happen.”
Derek said one day he’d like to coach with his father.
“I’m very energetic and into it, just like he is,” Derek said. “There are some similarities. I played for him and watched him a lot. I try and pull some of the things he does, being prepared. We get along super well. I don’t know if I could trust him to not get technical fouls.”
He’s kidding, of course.
Napoleon has a core group of four players with a ton of experience.
Devonta Habern is a 5-11 junior who is on the varsity for the third year and runs the show at point guard. Six-foot-5 senior Trent Jester is one of the best big men in the conference. University of Michigan baseball commit Grant Bradley is a three-year varsity starter and outstanding athlete. Holden Vanpoppel is an all-state track athlete who has turned into a pretty good basketball player.
“Grant is super steady and having a great year,” Derek said. “He looks like he’s been in the weight room since he was 5 years old. He can guard anybody. Vanpoppel is an unbelievable run and jump athlete. All four of these guys are averaging in double figures. They are really good athletes who have invested in the program and put the time in.”
“We’ve got a very talented group,” Derek said. “They are a little looser than I am. I tend to be very calculated, kind of analytical and serious. They like to goof around a little bit. They keep me even-keeled. They know when to get serious. It’s good for me to have a group like that.”
Derek said his squad wants to exceed expectations this year.
“We talk about that after every game – don’t be satisfied just because we are undefeated,” Derek said. “There is plenty more to accomplish. Last year we went 18-2 in the regular season and 19-3 overall, but we didn’t win a league or a District. Our guys have bought into that mindset. That’s helped us get to where we are.”
Matt is keeping a close eye on not only his team, but Derek’s as well.
“I probably get more stressed watching his games,” he said. “I’m really proud of what he has been able to do.”
Doug Donnelly has served as a sports and news reporter and city editor over 25 years, writing for the Daily Chief-Union in Upper Sandusky, Ohio from 1992-1995, the Monroe Evening News from 1995-2012 and the Adrian Daily Telegram since 2013. He's also written a book on high school basketball in Monroe County and compiles record books for various schools in southeast Michigan. E-mail him at [email protected] with story ideas for Jackson, Washtenaw, Hillsdale, Lenawee and Monroe counties.
PHOTOS (Top) Father Matt, left, and son Derek Seidl are leading undefeated boys basketball teams this season at Olivet and Napoleon, respectively. (Middle) Senior Brayden Wine makes a move toward the basket for the Eagles. (Below) Derek Seidl instructs his players. (Olivet photos courtesy of Olivet High School; Napoleon photos by Jeff Steers/JTV.)