WISL Honoree Leads by Making Connections
By
Geoff Kimmerly
MHSAA.com senior editor
January 29, 2020
Nikki Norris received her life’s education from professional educators. Her father Howes Smith served as an assistant principal and then principal at Ithaca High School, and her mother Maple was a teacher. Howes’ mom also taught.
Their influence and example certainly rubbed off on Nikki and her siblings. Norris has worked in education for more than 30 years, while her sister is a school guidance counselor and their brother a college professor.
In fact, Norris has impacted educational athletics in nearly every role possible as a teacher and athletic director at multiple schools, coach at various levels and game official. She is in her second year as athletic director at East Lansing High School after eight in that position for Corunna Public Schools. She previously taught for six years at Carson City-Crystal and then 11 at Corunna before taking over the Cavaliers’ athletic department during the summer of 2010.
She also coached volleyball at multiple levels over more than 15 years including Corunna’s varsity from 1999-2002 and 2006-09, and coached high school basketball for a combined eight years during her time at the two schools where she taught. Before and between her volleyball coaching stints, Norris also has served as an MHSAA registered volleyball official for a total of 12 years.
Norris’ many and continuing contributions will be celebrated Sunday, Feb. 2, when she receives the Michigan High School Athletic Association’s 33rd Women In Sports Leadership Award during the WISL Banquet at the Crowne Plaza Lansing West.
“I try to connect with all students, athletes or not, because there are so many kids who just need a connection," Norris said. "And if we can find it through sports, or through clubs, or teaching – I do look at them all as my own children, to a certain extent. We used to say in Corunna, 'They're all our kids.' And I want them to be successful in whatever it is they want. And if I can help them, that's what I'm there for.
“So many people did it for me. Coming from a family of educators, and my dad an administrator, I knew what that entailed as far as how they get into your heart. I want to do that for kids.”
Each year, the MHSAA Representative Council considers the achievements of women coaches, officials and athletic administrators affiliated with the MHSAA who show exemplary leadership capabilities and positive contributions to athletics.
Those who wrote letters recommending Norris for this year’s WISL Award especially noted that personal impact she has on students, staff and colleagues.
Fowlerville athletic director Brian Osborn – one of her former coaches – wrote of how Norris goes above and beyond to care for and connect with her student-athletes. Owosso athletic director Dallas Lintner wrote of Norris’ dedication to children’s safety and educational values. Fenton athletic director Mike Bakker noted how fortunate her students are that Norris made the decision to leave coaching for administration, where she can have an even larger impact.
“Someone asked me once, why do you want to be an athletic director? Well, I can go from impacting 100 kids a day, at that time (as a coach and teacher), to maybe 600 kids a day, to now 1,200 kids a day (at East Lansing),” Norris said, then quipping, “Well, maybe (not all) 1,200 every day.”
But she does continue to lead on wide-ranging levels, both at her much larger school and beyond.
While at Corunna, Norris served as master scheduler and part of the constitution committee for the Genesee Area Conference. Her schools have hosted various MHSAA Tournament events in multiple sports, in addition to local invitationals and conference meets. She’s served on every type of MHSAA Committee, providing input on a variety of sports, site selection, officials selection and the Scholar-Athlete Award. She also annually volunteers as a tournament administrator at the MHSAA’s Volleyball Finals in November and Baseball/Softball/Girls Soccer Finals in June.
A certified Red Cross instructor, Norris has provided CPR/AED training to coaches, bus drivers and staff members. Corunna in multiple years received the state’s HEARTSafe School designation recognizing preparedness to respond to cardiac emergencies.
As a member of the Michigan Interscholastic Athletic Administrators Association (MIAAA), she has facilitated sessions and presented at its conferences and served on the newsletter committee.
She was named the MIAAA’s Region 7 “Athletic Director of the Year” in 2016. She also has received “Certified Athletic Administrator” designation from the National Interscholastic Athletic Administrators Association (NIAAA).
“Nikki is one of the most genuine, caring and hard-working people I’ve ever met in athletics,” MHSAA Executive Director Mark Uyl said. “She has worked extremely hard in both Corunna and East Lansing to develop a first-class program that produced high-character people. Nikki is truly a role model to everyone in the world of athletic administration.”
A 1987 graduate of Ithaca High School, Norris received her bachelor’s degree in biology with a minor in exercise health science from Alma College – where she also competed as a runner and thrower in track & field – and then earned master’s degrees in biological sciences from Michigan State University and educational leadership from American College of Education.
Norris lives in Bancroft and is the mother to two daughters, Meredith and Elizabeth Norris. Neither is planning to go into education – but sports is a big part of both their current lives and likely futures, and no doubt the impact of growing up in a sports family has played a significant part. (Their dad, Dr. Robert Norris, played basketball at Alma College and serves as physician for the MSU hockey, volleyball and baseball programs and Lansing Lugnuts.)
Meredith was named the state’s Miss Volleyball Award winner in 2017 as a senior at Corunna and plays currently at Michigan State. Elizabeth is a senior at Corunna and was a finalist for the same award this past fall, and will continue her academic and volleyball careers at University of North Dakota. Meredith is majoring in kinesiology, and Elizabeth is planning on orthopedic surgery.
“I look at the names that are on the (WISL Award) list, and there are so many deserving women who over my career I've looked up to and aspired to be like when I 'grow up,'" Norris said. "So to even be considered in that group is amazing, humbling. It's an honor."
Past recipients of the Women In Sports Leadership Award
1990 – Carol Seavoy, L’Anse
1991 – Diane Laffey, Harper Woods
1992 – Patricia Ashby, Scotts
1993 – Jo Lake, Grosse Pointe
1994 – Brenda Gatlin, Detroit
1995 – Jane Bennett, Ann Arbor
1996 – Cheryl Amos-Helmicki, Huntington Woods
1997 – Delores L. Elswick, Detroit
1998 – Karen S. Leinaar, Delton
1999 – Kathy McGee, Flint
2000 – Pat Richardson, Grass Lake
2001 – Suzanne Martin, East Lansing
2002 – Susan Barthold, Kentwood
2003 – Nancy Clark, Flint
2004 – Kathy Vruggink Westdorp, Grand Rapids
2005 – Barbara Redding, Capac
2006 – Melanie Miller, Lansing
2007 – Jan Sander, Warren Woods
2008 – Jane Bos, Grand Rapids
2009 – Gail Ganakas, Flint; Deb VanKuiken, Holly
2010 – Gina Mazzolini, Lansing
2011 – Ellen Pugh, West Branch; Patti Tibaldi, Traverse City
2012 – Janet Gillette, Comstock Park
2013 – Barbara Beckett, Traverse City
2014 – Teri Reyburn, DeWitt
2015 – Jean LaClair, Bronson
2016 – Betty Wroubel, Pontiac
2017 – Dottie Davis, Ann Arbor
2018 – Meg Seng, Ann Arbor
2019 – Kris Isom, Adrian
PHOTOS: (Top) East Lansing athletic director Nikki Norris confers with Grand Ledge athletic director Steve Baker during a 2018 football game. (Middle) Norris with daughters Elizabeth, left, and Meredith, after Nikki presented the Cavaliers with a District championship trophy won in 2016. (Top photo courtesy of the Lansing State Journal; middle photo courtesy of Nikki Norris.)
Vast Experience Shapes Retired MLB-er Gates Into 3-Time Finals-Winning Coach
By
Steve Vedder
Special for MHSAA.com
August 1, 2023
If there is anything that Brent Gates knows for sure, it's that there is no single explanation for three MHSAA Finals baseball championships.
For starters, the Grand Rapids Christian coach credits the superior coaching he had as a youngster, especially for helping him make the Michigan High School Baseball Coaches Association Dream Team in 1988.
From there, Gates points to the experience gained as a former Big 10 Baseball Player of the Year, a seven-year major league playing career that saw him rubbing shoulders with such notables as Hall-of-Famer Tony LaRussa and Minnesota Twins manager Tom Kelly, and then landing at a high school where the critical support he received from players, community and administration was priceless.
Put it all together and that, at least in part, explains Gates becoming the first Grand Rapids-area baseball coach with three state titles on his resume.
The Eagles' 2-1 win over Grosse Pointe Woods University Liggett in the June 17 Division 2 Final marked Gates' third title as a coach. His Grand Rapids Christian clubs had previously won back-to-back titles in 2012-13.
Gates passed former Grandville Calvin Christian coach Jay Milkamp as the Grand Rapids-area coach with the most state titles. Milkamp won in 1994 (Class C) and 1996 (Class B).
Gates, a member of three Halls of Fame, is quick to deflect the credit for three championships and two other championship game appearances. What he treasures most is being mentioned in the same breath as other legendary west-side coaches such as Jenison's Gary Cook, Ron Engels of Wyoming Park, Hudsonville's Dave Van Nord, East Grand Rapids' Chris LaMange, formerly Rockford and now Ada Forest Hills Eastern's Ian Hearn and Milkamp, most of whom Gates either played against while an all-stater at Grandville or through coaching at Grand Rapids Christian.
"I'm just a small piece of what has transpired in 11 years," he said. "Just to be mentioned with them and their success is an honor. (Three titles) is not an individual thing, but because of many people and what they can do working day in and day out together.
"I've always said the west side doesn't get the recognition it should in baseball. There are some great coaches here with great baseball talent, and I think you see that in the postseason."
If basketball can spawn what is affectionately known as "gym rats," then Gates is surely a classic example of the diamond's version of someone who has lived and breathed baseball his entire life. He was a two-time all-stater at Grandville who went on to a standout career at the University of Minnesota that included a lifetime .387 batting average. He was named the Big Ten Player of the Year in 1991 and consensus All-American. Gates played internationally with USA Baseball on the 18U team in 1988 and then the collegiate national team in 1989 and 1990. Over those two seasons on the collegiate team he appeared in 68 games, hitting a combined .363 with 49 runs scored and 54 RBIs.
He was drafted by the Oakland A's in the first round (26th overall) of the 1991 draft and went on to hit .264 in 685 major league games over seven seasons.
Upon his retirement, Gates founded the Frozen Ropes training facility in Grand Rapids, worked as a scout for the Tampa Bay Rays, became the West Michigan Whitecaps' second-ever manager in 2001, coached Byron Center for two years and has compiled a remarkable 298-89 record in two coaching stints at Grand Rapids Christian.
After virtually a lifetime in baseball, Gates said his coaching success can be spread in many directions. He said it began at Grandville, was influenced by such managers as John Anderson at Minnesota and LaRussa and Kelly at the major league level, and with brushing shoulders with many of Grand Rapids' most successful coaches.
The experience led him to a coaching philosophy that includes a priority on building relationships with players, providing a full explanation of his thinking to the players, a quiet but firm coaching of fundamentals, and, above all, communication. If there is anything that Gates does not do, it's relying on the "old-school" coaching method where coaches demand excellence in no uncertain terms.
"I've taken little bits and pieces from a lot of people," said Gates, a member of the Grandville, University of Minnesota and Grand Rapids Halls of Fame. "I want players to figure out who they can be. Whether it's Ken Griffey Jr. as a hitter, Randy Johnson as a pitcher or Terry Steinbach in catching, you don't just take one person and say who can I be? If you want to compete at a high level, you need to be better than anyone you go up against.
"Part of being a good coach, and it doesn't matter if it's a 9U program or high school, is about making players understand and be able to apply what they learn. Baseball is a hard game, one of failure where if you succeed three times out of 10, you're a star. You have to get players to understand failure."
Gates said all three Grand Rapids Christian champions were marked by different strong suits. The 2012 club, for example, breezed its way to a 36-5 record, while the 2013 club finished the regular season just 12-15 but put together a torrid seven-game winning streak during the tournament. This year's team was marked by a deep pitching staff and what Gates describes as a "group of gamers."
"All of them were different, but I firmly believe that pitching and defense win championships," Gates said. "But you also have to get hot at the right time."
It's not unusual for major leaguers to completely hang up the spikes once their playing days are over. They're tired of the pressure, the frustration of fading talent and losing the battle with Father Time, and the constant travel away from family. Gates faced all that and still found himself enthralled with the idea of coaching.
"I've loved the game since I was like 4 years old. There's nothing better than smelling pine tar or the look of manicured grass. The smells and sounds of baseball, that's what I love," he said.
One of his coaching goals is to impart the love of the game to his players. And it seems the message is getting across.
"It's awesome playing for him," said first baseman/pitcher Ty Uchman, who graduated this spring. "He gets us to focus on the little things. If there is something on our minds, we know we can go to him. He's an open book. I know he'll always talk to us, and that builds trust and a bond."
Another recent grad, infielder Kyle Remington, will follow Gates' footsteps to the University of Minnesota and said one particular trait sticks out to him about his coach.
"He's very patient," Remington said. "There are all levels of players in high school, and he treats them all the same. Doesn't matter if they're struggling; he never raises his voice. He's a very comfortable and relatable coach to play for.
"He knows baseball is a game of failure so if you don't understand a drill or an adjustment to have to make, he'll talk to you in a patient way."
Gates said he suspected even when he was a major leaguer that coaching was likely in his future.
"I did, and it was an easy decision. God has a plan, and I had a feeling I would stay in the game," he said. "Baseball has given me everything. I love the game, and I know I've been blessed. I want to take what I've learned and pass it along. That's always been a part of me."
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PHOTOS (Top) Brent Gates appears on the USA Baseball collegiate national team in 1989 and makes a pitching change during this spring’s Division 2 Final. (Middle) Gates makes a tag at second base while playing for the national team. (Below) Gates presents the championship trophy this season to his Grand Rapids Christian players. (National team photos courtesy of USA Baseball.)