Wise Words for Coaches New (and Old)

September 13, 2013

By Geoff Kimmerly
Second Half editor

Every fall brings a new beginning for those who live by the high school calendar. And among those experiencing a new start are first-year high school coaches eager to begin their careers in educational athletics.

But what knowledge do they bring into their first coaching jobs? Most if not all played at the high school level, and many played at the college level as well. Some have served as assistants or coached youth teams. But high school coaching comes with its own set of challenges requiring an advanced set of skills – skills that are passed on annually as part of the Michigan High School Athletic Association’s Coaches Advancement Program.

To assist in giving some of our new coaches a running start, we tapped into the knowledge of three of our Coaches Advancement Program instructors for advice they give those just starting out:

Jean LaClair began this fall 12th in MHSAA volleyball history with 861 wins since becoming a varsity head coach in 1987. She’s coached at Midland Dow, Pinconning and currently Bronson, where she’s also the athletic director and an assistant principal. She’s also served as an MHSAA official and contributed to the Women in Sports Leadership porgram. 

Ken Semelsberger is a recent inductee into the Michigan High School Football Coaches Hall of Fame and spent 33 years at Port Huron High School as a coach and athletic administrator. He also coached football at Detroit Servite and has led teams in basketball, softball and baseball. Semelsberger returned to the Port Huron sideline four seasons ago as the varsity’s line coach.

Penny Allen-Cook currently is an athletic consultant and in her fourth season coaching the Freeland varsity volleyball team. She also coached volleyball at Alma College, and is a former assistant commissioner of the Great Lakes Intercollegiate Athletic Conference. She served as an assistant athletic director at Alma College and director of compliance at Saginaw Valley State University.

All were asked the following questions during separate interviews. But not surprisingly, some of their answers were similar – especially those that emphasized dealing with parental pressures and why they as coaches continue to return to the sideline every year.

Many of their answers also segued well into each other, so we’ve blended them for one longer conversation filled with wisdom beneficial to new and veteran coaches alike.

What do you tell those who are interested in becoming high school coaches?

Semelsberger: “Basically, it’s one of the most fulfilling things you’ll ever do. And it’s also one of the hardest things you’ll ever do. I try to explain that it’s not just about going to practice and coaching kids today. That’s the easy part. It’s also preparing for practice, (gaining) the knowledge of what to do in certain situations from the game itself all the way to training procedures, injury procedures and liability issues. That’s all part of the coaching realm.”

LaClair: “My biggest concern with young coaches is them getting driven out by parents really early. You’ve got to have thick skin, and you’ve got to have great relationships with parents. You can’t be afraid to talk to parents.”

Allen-Cook: “Certainly to coach is an extremely rewarding thing to do. But you can’t get into it for the money. You get into it for the things that last for a lifetime. My first year I started coaching was back in 1986, and I’ve kept in touch with those kids. (Coaching) can’t be for money or wins and losses, but the differences you make in lives.”

Semelsberger: “Probably not until after the first year do you realize all that’s entailed in coaching. (Coaches) say, ‘Once I really got into and do it, after the first time, it was a lot more than I thought.’ They say, 'What can you tell me to help me?'”

How do you encourage coaches who have become frustrated with the profession?

Allen-Cook: “It’s easier to get discouraged nowadays more than it used to be, and a common thing that discourages is the parent involvement is at a different level than it ever was 20 years ago. The key is to remember, and it’s hard for young coaches who aren't parents, but you tell them to step back and imagine what it feels like if you were the parent.”

LaClair: “I do try to get all young coaches a mentor, someone to talk with. We all get frustrated; we all have to vent, and we need the right person to talk it through with and come up with alternative ways (of dealing with situations).”

Semelsberger: “The one thing I tell them is to remember that what’s most important out there is how they influence athletes. I want to see them doing positive things with our athletes, stressing grades and sportsmanship. I hired a hockey coach once, and I told him to clean up the program. I don’t care if you win; I want our grades to be good, community involvement, and the wins and losses will come. If you stay with it, hang in there, it will come.”

Allen-Cook: “If they approach things the right way, in as few years as four or five, if they stick it out, they’ll learn the positives outweigh the negatives. I’m always encouraging them to stick it out a few more years until they can figure out their true philosophy, why they want to coach.”

What specific situations do you tell new coaches to prepare for, and how?

LaClair: “For me as a coach, the parent/athlete meeting is mandatory. If a parent comes to me with a question during the year, I say, ‘Do you remember the parent/athlete meeting? We discussed that.’ It sets the tone and tells parents how proactive you are as a person, how organized and prepared you are.”

Semelsberger: “When you’re not coaching, when you’re sitting in the stands, the parents are friendly. But once you’re on the sideline, now you’re the coach, and that changes the dynamic of the relationship dramatically. I explain to (coaches) that my philosophy is I’m dealing with parents’ most precious item. You want to treat each one of those children like you’d want your kids to be treated. You don’t have to play everyone all the time, but treat (athletes) with respect, talk to them and let them know what’s going on, why a kid isn't playing, so the kid has an idea what’s going on.” 

Allen-Cook: “One of the best defenses is to be a student of whatever the game is they’re coaching so they can be seen as an expert all the time. Show it by going to clinics, reading up on things, and coming to practice with a true plan of what you’re doing every day. Parents are less likely to question if you know what you’re doing and they can see you’re a true student of the game and come every day prepared.”

LaClair: “Time management is critical. Especially for me, you need to have good practice plans, well thought out in advance so kids aren't standing around at all.”

Semelsberger: “Sometimes I tell (coaches) about reporters if the sport has a lot of reporters; always be positive, don’t be negative. ... (Also) I make sure they understand and follow the rules. Academics are the most important thing, so make sure every kid is eligible. And I tell them the most important people are secretaries and custodians. Get them on your side, and they’ll do anything for you.”

What advice do you offer coaches who also are balancing teaching or other jobs at the school?

LaClair: “Just over half of my (teachers are coaches), and that’s great. You can build a different type of relationship.”

Semelsberger: “Their number one job is being a teacher, and that’s always been the number one job. They can’t let the fact they coach take away from that. Classes are number one, and coaching comes after that.”

LaClair: “You have to think days and weeks ahead. I tell coaches who are also teachers that the weekends and a lot of Sundays are going to be for making lesson plans for the week, practice plans for the week. Then all they have to do is tweak them. Have a good plan and all you have to do is tweak, and you don’t have to do that for two hours on a Thursday night.”

Allen-Cook: “It’s a neat experience to be able to teach in other realms (like athletics). Unfortunately there are less and less teacher coaches.”

What keeps you coming back to coaching?

LaClair: “The kids. A lot of people think social media is an evil beast, and it can be. But what I love about it is I've been coaching a long time and I can keep up with former athletes all over the country, see baby pictures, things I wouldn't be able to do without social media.”

Allen-Cook: “I think once you’re a coach, you’re always a coach. It’s tough to get out of your blood. I enjoy the interaction with the young people. I’m an independent contractor now (Allen-Cook also has taught) so I have little interaction with student athletes anymore. It feels rewarding that in some way I’m having a positive impact.”

Semelsberger: “The kids, the athletes, just to watch them develop as human beings. We work hard with on our athletes being leaders in the (school) building; the first day of school our senior and junior football players were helping out the freshmen. If a kid was scared or something, trying to get where they needed to go, we had jerseys on and they knew if they saw a kid with a jersey on they could ask for help. To see those kids take on those roles ... I love watching the ninth graders come in as scared little kids and watch them leave as confident seniors going on to college or work or whatever they’ll do.”

PHOTOS: (Top) Penny Allen-Cook (second from left, back row) and her Freeland volleyball team celebrate last season's Class B District championship. (Click to see more from High School Sports Scene.) (Below) Bronson volleyball coach Jean LaClair speaks with some her players during one of her more than 1,000 games as a varsity head coach. (Photo courtesy of the Sturgis Journal.)

3 Michigan Leaders Earn NFHS National 'Coach of the Year' Honors

By Geoff Kimmerly
MHSAA.com senior editor

January 18, 2022

Three Michigan high school varsity coaches have been recognized among 23 National Coaches of the Year for 2020-21 by the National Federation of State High School Associations (NHFS) Coaches Association.

Ann Arbor Pioneer girls swimming & diving coach Stefanie Kerska, Bronson volleyball coach Jean LaClair and DeWitt football coach Rob Zimmerman were selected by a committee including representatives from all eight NFHS sections – Michigan is part of Section 4 with Illinois, Indiana, Iowa and Wisconsin.

The following brief bios includes an excerpt from each honoree’s coaching philosophy, which nominees were asked to submit after being identified as candidates for the awards.

Stefanie KerskaStefanie Kerska took over both the Ann Arbor Pioneer girls and boys swimming & diving programs during the 2014-15 school year, and she has led the girls to the last two Lower Peninsula Division 1 Finals championships; her 2020 team doubled up the runner-up’s score with 368 points, and this fall’s team climbed even higher with 405.5 points at the season-ending meet. She also led the girls team to a runner-up Finals finish in 2019 and the boys team to last season’s LPD1 Finals championship. Kerska previously served as an assistant coach at University of Michigan from 1997-2012 and on the USA Swimming national team staff from 2008-16. She remains active with USA Swimming, the FINA Swimming Development Team and as a presenter for the Summit for Empowering Women in Swim. She was named the Michigan Interscholastic Swim Coaches Association Coach of the Year for both Division 1 girls and boys during the 2020-21 school year.

“Athletics starts with a belief in belonging and making every team member feel safe and valued. Teammates should depend on coaches and each other for support, guidance and motivation to be the best they can be. Athletics should create an environment where effort, attitude and dependability are valued and required for success. It is often said that athletics builds character. I, however, believe it reveals it.”

Jean LaClairJean LaClair ranks fourth in Michigan high school volleyball coaching history for varsity victories with a record of 1,289-398-99 having led Midland Dow from 1988-90, Pinconning from 1997-99 and Bronson beginning with the 2000-01 winter season. She’s coached Bronson to five MHSAA Finals championships – including four straight in Class C/Division 3 from 2015-18 – and her last two teams have reached the Division 3 Quarterfinals and Regional Semifinals, respectively. She is a longtime executive board member of the Michigan Interscholastic Volleyball Coaches Association and has served as president, and was a 2017 inductee to the Michigan High School Coaches Association’s Hall of Fame. She also serves as Bronson’s athletic director and has received both the MHSAA’s Women In Sports Leadership Award and Allen W. Bush Award.

“High school athletics should be a lifelong, fun experience for our student-athletes where they learn what it takes to be a part of a team, what it means to work hard for the team. Those who play competitive spots in high school demonstrate more confidence, leadership and self-respect. They learn to set goals and manage their time! They have a better appreciation for diversity and a more developed sense of morality. These are all reasons why athletics are important, and I love working with our kids to make them better leaders for the community and world.”

Rob ZimmermanRob Zimmerman led DeWitt to the last two Division 3 championship games and the Panthers’ first MHSAA Finals title to cap the 2020 season with a 12-0 record. He’s built a 241-67 record coaching DeWitt’s varsity since 1999 after previously coaching the varsity at Cedar Springs from 1996-98. He also has served as a head varsity track & field coach and middle school wrestling coach during his tenure in school sports, and he has served as both a regional director and on the executive board for the Michigan High School Football Coaches Association. His teams total have played in six MHSAA Finals, to go with 19 league, 14 District and 12 Regional titles during his 23 seasons at DeWitt. He has five times received statewide Coach of the Year recognition from The Associated Press, and in 2020 was named the state Dream Team Coach of the Year by both the Detroit Free Press and MHSFCA and state Coach of the Year by the MHSCA and Detroit Lions.

“In an ever-changing world that poses more social and emotional challenges for young people than ever before, systems that can provide a foundational support and teach high levels of collaboration, discipline, accountability and relationships are more important that ever. Athletics provides young people the opportunity to foster and cultivate these key traits that are crucial for their development. For future success, students need to be equipped to handle a variety of diverse situations and work with a variety of diverse people. This is sports at its core.”

Rockford wrestling coach Brian Richardson was honored in Section 4 after leading the Rams to the Division 1 Semifinals and a 20-4 record.

The NFHS has been recognizing coaches through an awards program since 1982.