Once A Coach

April 15, 2014

While I was doing some spring cleanup in the yard of my house a weekend ago, the legendary coach, Phil Booth, walked by with his wife. In response to his shout “Hi Jack!,” I replied “Hello Coach.”

Phil has been many things during his long life; and even now he is an accomplished painter. But as one of our state’s most winning high school baseball and football coaches while at Lansing Catholic Central High School before his retirement two decades ago, he is still “Coach” to me . . . as he is to very many other people.

Once a coach, always a coach.

At my father’s memorial service 15 months ago, several players from the high school and college teams he coached in the 1940s and 1950s paid their respects, still referring to Dad as “Coach.”

Once a coach, always a coach.

At the visitation and Mass for former MHSAA Associate Director Jerry Cvengros on April 7, many people referred to him as “Coach,” even though he had also been an English teacher, athletic director and principal. And in his eulogy for Jerry, the MHSAA’s current associate director, Tom Rashid, used the word “coach” at least 25 times, even though Jerry’s illustrious coaching career at Escanaba High School ended 30 years ago.

Once a coach, always a coach.

There are very many very important ingredients in educational athletics – students, officials, administrators, parents, media, and volunteers of all kinds – but the key ingredient always has been and still is the coach. The impact of the coach can be, and often is, deeper and longer lasting than all other contributing factors combined.

The Top Task

April 17, 2018

I’ve said and written many times before that the task of an athletic administrator is not merely event management, it is also – and more importantly – message management. It is defining and defending educational athletics. Doing so every day, in every way. Forcing our constituents, from top to bottom and both young and old, to ask and answer ...

“What is educational athletics?”
and
“What is the meaning of success in school sports?”
and
“How do we deliver the message every day?”

This is why I’ve blogged twice a week for nine years. Eighty percent of those postings have been intended to help define and defend educational athletics.

This is why the MHSAA publishes benchmarks – the only issues-focused high school association magazine in the US.

This is why we have a Student Advisory Council, a Scholar-Athlete Award, a Battle of the Fans, Captains Clinics and Sportsmanship Summits.

This is why we take our coaches education – the Coaches Advancement Program – face to face, week after week, to every corner of our state.

This is why we have a Task Force on Multi-Sport Participation.

This is why we have a radio network and waive fees for local stations which use our great public service announcements that define and defend educational athletics ... many of which conclude with the phrase, “Promoting the value and values of educational athletics.”

All of this, and much more, is about defining and defending educational athletics ... the top task of athletic administrators from top to bottom of our exciting enterprise.