The Changing Face(book?) of Coaching

March 26, 2013

By Rob Kaminski
MHSAA benchmarks editor

From online video exchange programs such as hudl.com to social media platforms like Facebook, Twitter, and LinkedIn, the face of coaching and communicating with teams is ever-changing. How much is too much, and how are the new tools being used by the old guard?

With increasing frequency, today’s coaches are turning to technology to assist in their endeavors, particularly in video review and data compilation, as the number of programs available to them seems to grow on a daily basis.

Among the recent leaders, hudl.com seems to have won the favor of football coaches across the state, reducing video exchange and study to a couple clicks of the mouse.

Several members of the MHSAA Student Advisory Council report that their football coaches use the web-based program, and even local officials associations are using it for film study.

Similar programs are making it easier for today’s coaches to analyze data and compile statistics as well.

“The dispensing of information is much quicker than it used to be,” said Marshall bowling coach Sue Hutchings. “We use a scoring software for our stats.”

In more “visual” sports such as competitive cheer, online video is now essential.

“Video playback and feedback to athletes has helped the sport 10-fold,” said Middleville Thornapple-Kellogg coach Abby Kanitz.

In some cases, coaches are taking the lead on such initiatives.

“I run the MISCA (Michigan Interscholastic Swim Coaches Association) website and receive plenty of positive feedback about us posting meet results and top times reports,” said Bloomfield Hills Andover coach David Zulkiewski. “I also visit MHSAA.com weekly. Since I run the MISCA website, I want to make sure I have accurate and up-to-date information posted.”

Technology has also made the world a bit “greener” even in the small corner that is interscholastic athletics. From the required MHSAA rules meetings moving to an online format, to volumes of data now stored on flash drives rather than in file cabinets, coaches are realizing savings in both time and cost.

“The current state of track and field and cross country is so much more manageable than when I began,” said East Kentwood’s Dave Emeott. “I remember compiling actual papers from all over the state to keep track of the opposition, and now thanks to Athletic.net we have this access at the tip of our fingers.  These programs have also replaced nights spent inputting data and record-keeping.  I am sure I have replaced all that time elsewhere, but it is probably spent with kids and not with data.”

With the saturation and availability of these reports around the clock also comes temptation for those who are driven, and even obsessed, with such numbers. Coaches can rank near the top of that list.

“Technology can be extremely helpful and time-saving for coaches and teachers,” said Grand Haven wrestling coach James Richardson. “But,  the disadvantage is the coaches and athletes have a more difficult time getting away from the sport, as we have access to so much information, and others have more access to us. This can lead to too much time being devoted to our sport.”

It also might even take some of the fun out of the actual competition.

“I think the one negative side of technology is the lack of the unknown,” Emeott said. “There was a day when we would enter a meet and not really know how the day would turn out.  Now I have most meets scored within 10 points the day before we arrive.”

At times, such advance information also can lead to overconfidence heading into competition.

“Currently the MHSAA Final draw is posted online, and my players often see it and draw their own conclusions before I have a chance to talk to them about it,” said Allegan tennis coach Gary Ellis. “In the past, I was able to present their draw in the light in which I wanted them to see it.”

Another side effect is the indirect push to play beyond high school.

“There is a lot more social promotion and glamourizing of the athletes,” said Mike Van Antwerp, Holt lacrosse coach. “The recruiting pressure has increased tremendously, which is causing kids to commit earlier and go to great lengths to have a chance at being recruited.”

The world has indeed become a smaller, more familiar place. Not only can students and coaches learn pertinent statistics relating to any given opponent, they can also learn personal information about their competition through the deluge of social media vehicles.

It is in this realm where the greatest divide exists between coaches and their athletes when the subject of technology comes up.

Several members of the MHSAA Student Advisory Council indicate that their coaches do not use social media to assist with the daily activities involved with their sport, while others are but only on a limited basis.

It’s not that the coaches don’t know about Facebook, Twitter, LinkedIn, or the other platforms. More likely, they are all too well versed in the abuses of such mediums by young adults not yet ready to understand the lasting ramifications of a random tweet or damaging photo.

“We have specific rules for use of cell phones at practice, games, in the locker room, etc.,” said Diane Laffey, athletic director and coach at Warren Regina. “We also have a form for parents to sign if they want the coach to be able to text their daughter about practice or game cancellations or changes.  We stress that the texting only be for necessary things, and the parents are to give permission.”

Safeguarding against the misuse of handheld devices is becoming as commonplace as handing out uniforms prior to the season.

“By rule, our  players aren’t allowed to bring electronic devices to the court with them.  We restrict cell phone usage at practice,” said Portage Central tennis coach Peter Militzer. “Players must ‘friend’ the coach on either Facebook or Twitter, and I monitor their activities to make sure their language and behavior meets our standards. We restricted a player’s opportunity to play on varsity last season due to excessive use of crude language and an offensive user name on Twitter.”

PHOTO: This is a screenshot from Hudl.com, an online service used by high school football coaches for video analysis and archiving. 

Michigan Leaders in 3 Sports Earn National Honors from NFHS Coaches Association

By Geoff Kimmerly
MHSAA.com senior editor

January 16, 2024

Detroit Cass Tech boys basketball coach Steve Hall, Farmington Hills Mercy girls golf coach Vicky Kowalski and East Grand Rapids girls swimming & diving coach Butch Briggs and have been named a 2022-23 National Coach of the Year in their respective sports by the National Federation of State High School Associations (NFHS) Coaches Association.

They were selected by a committee including representatives from all eight NFHS sections – Michigan is part of Section 4 with Illinois, Indiana, Iowa and Wisconsin.

The following brief bios include an excerpts from each honoree’s coaching philosophy, which nominees were asked to submit after being identified as candidates for the awards.

Steve Hall headshotSteve Hall guided Detroit Cass Tech to its first MHSAA Finals championship last season as the Technicians capped a 28-1 run. He’s 160-30 in his eighth season directing Cass Tech, with his team 9-0 this winter, and he has a career high school record of 370-103 having also coached at Detroit Rogers (1996-97 through 2004-05) and Detroit Northwestern (2005-06 through 2007-08). He led Rogers to three straight Class D championships from 2003-05, led Northwestern to its first Detroit Public School League championship in 30 years and Cass Tech to its first in the PSL in 19 seasons. He also coached collegiately as an assistant at Duquesne University (2008-09 through 2011-12) and Youngstown State University (2011-12 through 2014-15) before taking over at Cass Tech for the 2015-16 season. He has received multiple state Coach of the Year awards during his tenures at Rogers and Cass Tech, and also serves the latter as athletic director and boys cross country coach.   

“My coaching philosophy is ‘Learning Life Skills Through Basketball.’ I have encountered many youngsters that value basketball more than anything. Therefore, I use basketball as a carrot to dangle to help them acquire life skills and other necessities that can benefit them in their lives. Ultimately, when the ball stops bouncing they may be quality fathers, husbands, principals, CEOs, etc., and positive contributors to society. My motto is, “Be better today than yesterday and better tomorrow than today.” My athletic philosophy is scholarships and championships in that order! We love to win. But winning is not only on the scoreboard but also in life. Accountability, Reliability, Dependability and Responsibility. “Do what you are supposed to do, be where you are supposed to be, every play and every day.” God has blessed me with high morals, values and unmatched energy to leave my student athletes better than I found them.”

Vicky Kowalski headshotVicky Kowalski completed her 46th season this fall coaching Farmington Hills Mercy’s girls golf team, and led the program to its second-straight Lower Peninsula Division 2 championship and fourth MHSAA Finals title overall. Her teams also have won seven Regional and 21 league championships and were 220-50 in matches entering the season. She has received several coaching awards over the years including statewide awards from the Michigan Interscholastic Golf Coaches Association (MIGCA) and Michigan High School Coaches Association (MHSCA). Kowalski also is in her 22nd season as Mercy’s girls bowling coach and has coached multiple subvarsity seasons of basketball and volleyball as well. She’s been inducted into Halls of Fame by both MIGCA and the Michigan High School Interscholastic Bowling Coaches Association (MHSIBCA).

“I have always believed in participation. On all the teams I have coached, everyone plays – no one sits the bench. All my athletes have their opportunities to grow in the sport. I have always preached dedication and sportsmanship. The athletes practice well to perform well. They encourage teammates as well as competitors. I enjoy interaction with other coaches. We share coaching techniques and ideas for improving team performance.”

Milton “Butch” Briggs has led the East Grand Rapids girls swimming & diving team to a record 26 MHSAA Finals team championships, the first in 1978 and including six straight from 1981-86 and the program’s current three-year title streak. His girls program also has celebrated 105 individual or relay Finals champions and clinched 33 league team titles. Briggs has received several coaching awards, including nationally for his sport (girls and boys combined) from the National High School Athletic Coaches Association (NHSACA) in 2000 and the NFHS Coaches Association for boys swimming & diving in 2011. He entered this past fall season with a dual meet record of 522-65-1 over his career, which has spanned 49 years total, and his boys teams have won 12 MHSAA Finals. Briggs also has served as an assistant track coach at multiple schools and as MISCA president, and is in the MHSCA Hall of Fame.

“My coaching philosophy has been, and continues to be, a work in progress. I have formed relationships with hundreds of amazing young people. They have taught me life lessons in real time and real situations. As a neophyte coach, the experience revolved around winning. We worked together as a team, supported each other in and out of the pool, and won often. Thankfully, I became aware of the value within each athlete. Today, I attempt to interact with each athlete at every team activity and follow their progress in non-swimming endeavors. In short, when I removed my ego from the team's expectations and outcomes, the entire atmosphere was much more enjoyable and productive. And we are still capable of being successful. The Lord has put me in the right place at the right time.”

Six more Michigan coaches earned honors in Section 4. Stefanie Kerska was honored in boys swimming & diving after leading Ann Arbor Pioneer to its third-straight Lower Peninsula Division 1 Finals title under her leadership, and Asa Kelly was recognized in boys track & field after leading Benzie Central to the LPD3 Finals championship. Mt. Morris volleyball coach James Pender was honored after leading his team to the Division 2 Quarterfinals in 2022, when he also eclipsed 1,000 career coaching wins in the sport, and Traverse City St. Francis’ Julie Duffing was awarded in cross country after leading her program to the 2022 LPD3 Finals championship, the program’s second under her leadership. Haslett/Williamston girls lacrosse coach Chad Pastor was honored after leading his team to the Division 2 Semifinals last spring, and Hartland competitive cheer coach Candace Fahr was recognized after leading her team to the MHSAA Finals for the fourth time in her six seasons guiding the program.

The NFHS has been recognizing coaches through an awards program since 1982.