The Changing Face(book?) of Coaching
March 26, 2013
By Rob Kaminski
MHSAA benchmarks editor
From online video exchange programs such as hudl.com to social media platforms like Facebook, Twitter, and LinkedIn, the face of coaching and communicating with teams is ever-changing. How much is too much, and how are the new tools being used by the old guard?
With increasing frequency, today’s coaches are turning to technology to assist in their endeavors, particularly in video review and data compilation, as the number of programs available to them seems to grow on a daily basis.
Among the recent leaders, hudl.com seems to have won the favor of football coaches across the state, reducing video exchange and study to a couple clicks of the mouse.
Several members of the MHSAA Student Advisory Council report that their football coaches use the web-based program, and even local officials associations are using it for film study.
Similar programs are making it easier for today’s coaches to analyze data and compile statistics as well.
“The dispensing of information is much quicker than it used to be,” said Marshall bowling coach Sue Hutchings. “We use a scoring software for our stats.”
In more “visual” sports such as competitive cheer, online video is now essential.
“Video playback and feedback to athletes has helped the sport 10-fold,” said Middleville Thornapple-Kellogg coach Abby Kanitz.
In some cases, coaches are taking the lead on such initiatives.
“I run the MISCA (Michigan Interscholastic Swim Coaches Association) website and receive plenty of positive feedback about us posting meet results and top times reports,” said Bloomfield Hills Andover coach David Zulkiewski. “I also visit MHSAA.com weekly. Since I run the MISCA website, I want to make sure I have accurate and up-to-date information posted.”
Technology has also made the world a bit “greener” even in the small corner that is interscholastic athletics. From the required MHSAA rules meetings moving to an online format, to volumes of data now stored on flash drives rather than in file cabinets, coaches are realizing savings in both time and cost.
“The current state of track and field and cross country is so much more manageable than when I began,” said East Kentwood’s Dave Emeott. “I remember compiling actual papers from all over the state to keep track of the opposition, and now thanks to Athletic.net we have this access at the tip of our fingers. These programs have also replaced nights spent inputting data and record-keeping. I am sure I have replaced all that time elsewhere, but it is probably spent with kids and not with data.”
With the saturation and availability of these reports around the clock also comes temptation for those who are driven, and even obsessed, with such numbers. Coaches can rank near the top of that list.
“Technology can be extremely helpful and time-saving for coaches and teachers,” said Grand Haven wrestling coach James Richardson. “But, the disadvantage is the coaches and athletes have a more difficult time getting away from the sport, as we have access to so much information, and others have more access to us. This can lead to too much time being devoted to our sport.”
It also might even take some of the fun out of the actual competition.
“I think the one negative side of technology is the lack of the unknown,” Emeott said. “There was a day when we would enter a meet and not really know how the day would turn out. Now I have most meets scored within 10 points the day before we arrive.”
At times, such advance information also can lead to overconfidence heading into competition.
“Currently the MHSAA Final draw is posted online, and my players often see it and draw their own conclusions before I have a chance to talk to them about it,” said Allegan tennis coach Gary Ellis. “In the past, I was able to present their draw in the light in which I wanted them to see it.”
Another side effect is the indirect push to play beyond high school.
“There is a lot more social promotion and glamourizing of the athletes,” said Mike Van Antwerp, Holt lacrosse coach. “The recruiting pressure has increased tremendously, which is causing kids to commit earlier and go to great lengths to have a chance at being recruited.”
The world has indeed become a smaller, more familiar place. Not only can students and coaches learn pertinent statistics relating to any given opponent, they can also learn personal information about their competition through the deluge of social media vehicles.
It is in this realm where the greatest divide exists between coaches and their athletes when the subject of technology comes up.
Several members of the MHSAA Student Advisory Council indicate that their coaches do not use social media to assist with the daily activities involved with their sport, while others are but only on a limited basis.
It’s not that the coaches don’t know about Facebook, Twitter, LinkedIn, or the other platforms. More likely, they are all too well versed in the abuses of such mediums by young adults not yet ready to understand the lasting ramifications of a random tweet or damaging photo.
“We have specific rules for use of cell phones at practice, games, in the locker room, etc.,” said Diane Laffey, athletic director and coach at Warren Regina. “We also have a form for parents to sign if they want the coach to be able to text their daughter about practice or game cancellations or changes. We stress that the texting only be for necessary things, and the parents are to give permission.”
Safeguarding against the misuse of handheld devices is becoming as commonplace as handing out uniforms prior to the season.
“By rule, our players aren’t allowed to bring electronic devices to the court with them. We restrict cell phone usage at practice,” said Portage Central tennis coach Peter Militzer. “Players must ‘friend’ the coach on either Facebook or Twitter, and I monitor their activities to make sure their language and behavior meets our standards. We restricted a player’s opportunity to play on varsity last season due to excessive use of crude language and an offensive user name on Twitter.”
PHOTO: This is a screenshot from Hudl.com, an online service used by high school football coaches for video analysis and archiving.
Football Helped Bond Father & Son, But Fermans Will Meet As Rivals 1 More Time
By
Paul Costanzo
Special for MHSAA.com
September 14, 2022
For about 2½ hours Friday night, Jeremy and Bryce Ferman will be opponents.
During that time, it will be about North Branch and Almont battling to remain unbeaten on the football field. About getting another win in the Blue Water Area Conference.
It will be a football game they try to treat like any other football game.
But immediately before and immediately after, their dynamic will be a much more familiar one, and one that was strengthened by the sport: father and son.
“I love him more than anything,” said North Branch coach Jeremy Ferman. “Just to see him over there, that part of it right there is special. Just to see how he’s grown up and the person that he is – the young man that he is. But yeah, once kickoff goes, it’s game on. We’re both competitive people. We probably hate losing more than we enjoy winning.”
Bryce Ferman is a senior running back and linebacker at Almont. He’s also a captain.
He grew up on the Almont sidelines, as his dad turned the Raiders into a perennial power. From 2004-15, Jeremy Ferman led Almont to the playoffs eight times, including trips to the Semifinals in 2011 and 2014. The Raiders won five BWAC titles, three District titles and two Regional titles during his time there.
And that success was made more special by the fact Bryce was right there for all of it.
“There’s a picture of him wearing an old headset, and it wasn’t working, but he had it on,” Jeremy Ferman said. “Some reporter took a picture of him and said, ‘Coach Little Ferman making the calls.’ It’s definitely been in his blood.”
As the Fermans were strengthening their father-son bond through football, Bryce also was soaking in lessons of how to be successful on and off the field.
On it, all he knows is winning. Almont has been to the playoffs every year since 2010, including a run to the Division 5 Final in 2019, Bryce’s freshman year.
As a player, he’s won a pair of postseason games – one during his sophomore year when he was called up late in the season, and one as a junior. This year, the Raiders are off to a 3-0 start.
“I learned how a good, sound football team should run,” he said. “I mean, that’s what my whole life has been. I’ve never been around a poorly run or structured team. It’s always just been that every year the playoffs were expected, and that’s how it still is.”
The greater lesson learned on those sidelines, though, was how to be a leader. It’s something he focused on as he worked to be part of Almont’s leadership team heading into his junior year.
“We had to go through interviews, write letters, all the stuff that really prepares you for jobs and everything,” Bryce said. “What I wrote my letter on is how I saw all these leaders growing up. That’s all I know. That’s all I know how to be.”
Watching his son make the most of those lessons has been a point of pride for Jeremy Ferman.
“To watch him mature, to watch his leadership – as a dad, it’s pretty (darn) special,” he said.
Following his time with Almont, Jeremy Ferman spent a year apiece with Durand and Flint Kearsley before taking over the North Branch program in 2017. Over his first five seasons, Ferman has taken the Broncos to the playoffs four times, including a run to the Regional Final in 2020. Prior to his arrival, the program had three playoff appearances all-time.
“Every year, I expect him to win – I mean, that’s all he does,” Bryce Ferman said. “That’s all he does.”
The benefit of the two now competing in the same conference is that they get to compare notes on other teams. And having grown up around football, Bryce has become quite a student of the game. The two break down film together regularly, and even when their teams or opponents aren’t involved, their viewing experience involves analyzing the action on the field. Jeremy Ferman remarked that he would welcome Bryce on his coaching staff, whenever he’s done playing.
So while this week there will be no talk of strategy, there is normally plenty of it.
“We both played Imlay City already, I played them the week before he did, and he picked my brain a little bit and we watched film together,” Jeremy Ferman said. “I help him out with personnel, and vice versa. He’s helped me out. We talked about Hamtramck (Almont’s Week 2 opponent, which North Branch plays in Week 5), a little bit. … He wants me to be successful, and I want him to be successful, as well.”
The common opponents also give Jeremy Ferman a chance to see his son on film as he’s breaking down other teams.
“I always have my dad hat on, but my coaching hat kind of gets bigger sometimes,” Jeremy Ferman said. “I have a job to do there. But yeah, you’re watching film and he’s playing against them, and I’m peeking. I’m seeing what he’s doing and then I’ll say, ‘Oh crap, that’s right. I’m Dad, but I’m the head coach right now.’”
Friday night’s game won’t be the first time the two have squared off. A year ago, North Branch defeated Almont 20-14 in a hard-fought game.
That doesn’t make this upcoming matchup any easier, of course, but the Fermans are approaching it in the same way.
“I want him to have the best game of his career Friday night, but I want NB to win the game,” Jeremy Ferman said. “That’s the best of both worlds in this situation. … He’s going to run his (tail) off this Friday night, and he’s going to block, and he’s going to be the leader because that’s what is expected of him.”
Added Bryce: “It doesn’t matter who I’m going up against. When we’re out on the field, between the lines, we’re playing football. But from before and after the game, (this week) is a different story. And that’s with a lot of the kids up there, too. I mean, I know a lot of them. But it doesn’t matter when we’re between the lines and we’re playing.”
Paul Costanzo served as a sportswriter at The Port Huron Times Herald from 2006-15, including three years as lead sportswriter, and prior to that as sports editor at the Hillsdale Daily News from 2005-06. He can be reached at [email protected] with story ideas for Genesee, Lapeer, St. Clair, Sanilac, Huron, Tuscola, Saginaw, Bay, Arenac, Midland and Gladwin counties.
PHOTOS (Top) North Branch coach Jeremy Ferman and Almont junior Bryce Ferman hug after last year’s matchup between their teams. (Middle) Jeremy Ferman, then the coach at Almont, accompanies Bryce across the field about a decade ago. (Photos courtesy of the Ferman family.)