The Changing Face(book?) of Coaching
March 26, 2013
By Rob Kaminski
MHSAA benchmarks editor
From online video exchange programs such as hudl.com to social media platforms like Facebook, Twitter, and LinkedIn, the face of coaching and communicating with teams is ever-changing. How much is too much, and how are the new tools being used by the old guard?
With increasing frequency, today’s coaches are turning to technology to assist in their endeavors, particularly in video review and data compilation, as the number of programs available to them seems to grow on a daily basis.
Among the recent leaders, hudl.com seems to have won the favor of football coaches across the state, reducing video exchange and study to a couple clicks of the mouse.
Several members of the MHSAA Student Advisory Council report that their football coaches use the web-based program, and even local officials associations are using it for film study.
Similar programs are making it easier for today’s coaches to analyze data and compile statistics as well.
“The dispensing of information is much quicker than it used to be,” said Marshall bowling coach Sue Hutchings. “We use a scoring software for our stats.”
In more “visual” sports such as competitive cheer, online video is now essential.
“Video playback and feedback to athletes has helped the sport 10-fold,” said Middleville Thornapple-Kellogg coach Abby Kanitz.
In some cases, coaches are taking the lead on such initiatives.
“I run the MISCA (Michigan Interscholastic Swim Coaches Association) website and receive plenty of positive feedback about us posting meet results and top times reports,” said Bloomfield Hills Andover coach David Zulkiewski. “I also visit MHSAA.com weekly. Since I run the MISCA website, I want to make sure I have accurate and up-to-date information posted.”
Technology has also made the world a bit “greener” even in the small corner that is interscholastic athletics. From the required MHSAA rules meetings moving to an online format, to volumes of data now stored on flash drives rather than in file cabinets, coaches are realizing savings in both time and cost.
“The current state of track and field and cross country is so much more manageable than when I began,” said East Kentwood’s Dave Emeott. “I remember compiling actual papers from all over the state to keep track of the opposition, and now thanks to Athletic.net we have this access at the tip of our fingers. These programs have also replaced nights spent inputting data and record-keeping. I am sure I have replaced all that time elsewhere, but it is probably spent with kids and not with data.”
With the saturation and availability of these reports around the clock also comes temptation for those who are driven, and even obsessed, with such numbers. Coaches can rank near the top of that list.
“Technology can be extremely helpful and time-saving for coaches and teachers,” said Grand Haven wrestling coach James Richardson. “But, the disadvantage is the coaches and athletes have a more difficult time getting away from the sport, as we have access to so much information, and others have more access to us. This can lead to too much time being devoted to our sport.”
It also might even take some of the fun out of the actual competition.
“I think the one negative side of technology is the lack of the unknown,” Emeott said. “There was a day when we would enter a meet and not really know how the day would turn out. Now I have most meets scored within 10 points the day before we arrive.”
At times, such advance information also can lead to overconfidence heading into competition.
“Currently the MHSAA Final draw is posted online, and my players often see it and draw their own conclusions before I have a chance to talk to them about it,” said Allegan tennis coach Gary Ellis. “In the past, I was able to present their draw in the light in which I wanted them to see it.”
Another side effect is the indirect push to play beyond high school.
“There is a lot more social promotion and glamourizing of the athletes,” said Mike Van Antwerp, Holt lacrosse coach. “The recruiting pressure has increased tremendously, which is causing kids to commit earlier and go to great lengths to have a chance at being recruited.”
The world has indeed become a smaller, more familiar place. Not only can students and coaches learn pertinent statistics relating to any given opponent, they can also learn personal information about their competition through the deluge of social media vehicles.
It is in this realm where the greatest divide exists between coaches and their athletes when the subject of technology comes up.
Several members of the MHSAA Student Advisory Council indicate that their coaches do not use social media to assist with the daily activities involved with their sport, while others are but only on a limited basis.
It’s not that the coaches don’t know about Facebook, Twitter, LinkedIn, or the other platforms. More likely, they are all too well versed in the abuses of such mediums by young adults not yet ready to understand the lasting ramifications of a random tweet or damaging photo.
“We have specific rules for use of cell phones at practice, games, in the locker room, etc.,” said Diane Laffey, athletic director and coach at Warren Regina. “We also have a form for parents to sign if they want the coach to be able to text their daughter about practice or game cancellations or changes. We stress that the texting only be for necessary things, and the parents are to give permission.”
Safeguarding against the misuse of handheld devices is becoming as commonplace as handing out uniforms prior to the season.
“By rule, our players aren’t allowed to bring electronic devices to the court with them. We restrict cell phone usage at practice,” said Portage Central tennis coach Peter Militzer. “Players must ‘friend’ the coach on either Facebook or Twitter, and I monitor their activities to make sure their language and behavior meets our standards. We restricted a player’s opportunity to play on varsity last season due to excessive use of crude language and an offensive user name on Twitter.”
PHOTO: This is a screenshot from Hudl.com, an online service used by high school football coaches for video analysis and archiving.
MHSA(Q&)A: Gibraltar Carlson cheer coach Christina Wilson
February 17, 2012
After cheering through middle and high school, Gibraltar Carlson competitive cheer coach Christina Wilson started coaching the Marauders’ middle school team the season after she graduated from Carlson High in 2001. She took over the varsity team in 2007 – and has accomplished in a short time what many coaches hope for over decades.
Carlson has won three of the last four MHSAA Division 2 championships – also finishing runner-up in 2010 – and is ranked No. 1 in its division heading into District competition this weekend. The Marauders have had a strong program throughout the history of competitive cheer as an MHSAA sport – they won the Class B championship in 1995 under Pat Christiansen and finished runners-up three straight seasons after that – but are on a run unequaled over the last five seasons.
Bowling Green, Eastern Michigan and Oakland’s cheer teams now boast former Carlson athletes, and all of this success could be just the start – Wilson may have accomplished a lot early in her career, but she said she hopes to keep the Marauders rolling for years to come.
What kind of things did you learn from your high school coach that you still teach today?
As soon as I started coaching middle school – we also got a new coach at the varsity level as well, so we had new coaching throughout the program at that time – I took and got the resources from our former coach in ’95 (Pat Christiansen) and started using all her resources. Everything she implemented and used for her teams, I took and continue to use today
Her daughter (Tami) coached with her in ’95 when we won the state championship, and she recently came back in 2010 as one of our assistants. She brought back that mentality of ’95 of working hard … the harder the practices the more successful you’ll be … make practices count enough so on Saturdays you can be as prepared as you can be … and the importance of making of making good decisions, in practice and outside sports as well.
Your program had success previously. But what happened to take Gibraltar Carlson to the next level?
I started coaching middle school, and by the time I moved up to varsity all (my) rules and procedures, the kids were used to it and it was (the same) throughout the program. It was becoming a program-wide thing to become excellent. It wasn’t just team by team, and I think that helped. We hold our kids to really high standards, and we’re expected to reach our goals and expectations.
What is the one big thing your athletes take away after four years of being part of your program?
We have the mementos and the championship rings and those things. But I think it’s a sense of pride. It gives them a sense of self. They know they can have goals, and if they work hard they can achieve those goals. If they put their minds to something, it’s something they can grasp if they work hard. I think that whole mentality of working hard, pursuing goals and teamwork is instilled right from the get-go, and something they take with them when they leave the program.
How do you stay ahead of the competition?
It’s not easy. We go to several camps; there’s a champion cheerleading camp we go to every summer. We work with college teams too; they come and show us things they do and teach us things. We take some kids every once in a while to out-of-state clinics (Kentucky, Bowling Green, etc.). We really try a diversity of things to get the girls out there and experiencing things. The techniques and ideas, it’s all about seeing something and then adding that to imagination to come up with whatever knows what.
Why are your teams so consistent?
We hold them to high expectations. We have gymnastics classes that they regularly attend, and on their own they go to the gymnastics facility once or twice a week extra on top of that to stay on top of their skills stay among the best athletes in state. One thing we do every year is we create a huge goal board. What we do after we start competing, is every Monday we check off what we’ve completed on the goal board. It’s not just a mental aspect, but it’s visual. Every week focus on something we try to achieve.
What do you enjoy most about coaching?
I love working with the kids. They’re funny. Practice is something new every day; you never know what you’re going to get. It’s so much fun. (And) competing is fun. I like the aspect of competition, the intensity of it. That’s lots of fun too. Winning is fun.
This is the sport Gibraltar Carlson has become known for, the one in which it’s had the most success lately.
It’s starting to grow. People look at cheerleading like, “Oh, it’s cheerleading.” We are definitely gaining the respect of other coaches and other programs, other sports and teachers and the student body. The really cool thing is when people start to look at the sport and realize how physically demanding it is. It makes us feel good to hear when other coaches say they think maybe the cheerleaders might be some of the best athletes in this school.
PHOTO from last season's MHSAA Division 2 Final at the Grand Rapids DeltaPlex.