An Unsustainable Trend
February 10, 2015
Decades ago there was much criticism from college and university physical education departments that schools were sacrificing broad-based programs of intramurals and recreation for higher-profile programs of interscholastic sports teams.
Today, broad-based intramural/recreational programs have all but vanished from schools; and the criticism now is that elite community club and travel teams threaten the broad and deep interscholastic athletic program schools have been providing students.
In my lifetime, I’ve seen the image of school sports go from elitist to egalitarian. From a few sports teams for boys in the 1950s, to teams on multiple levels in many sports for both boys and girls today.
Over the same period when the public profile of school sports has been diminished by many societal trends but especially the ascendancy of major college and professional sports riding the proliferation of television sets and rising profits from sports broadcasts, the breadth and depth of school sports was busy expanding the circle for which it provides opportunities to play.
The irony is that in this time of school sports’ greatest inclusion, school sports is on its weakest financial footing. When it is doing the most, school sports is being supported the least.
It’s an indefensible, unsustainable trend that must be addressed by those who control the purse strings of state government and local school districts.
Focus on Fun
June 2, 2017
Thousands of hours of professional development programs have been devoted to the topic of change and how to cope with what has changed, what is changing and what will change. But I’ve been impressed recently that it is more worthwhile to focus on what has not changed, is not changing and is unlikely to ever change.
John O’Sullivan, author and creator of Changing the Game Project (see changingthegameproject.com), brought this most powerfully to my mind in an article he wrote for the Spring/Summer 2017 edition of Midwest Sports Planner, titled “Some Things Never Change: Applying the Amazon Business Model to Youth Sports.”
While I can think of several things about the Amazon business model that could corrupt youth sports, the point Mr. O’Sullivan makes is based on this answer Amazon CEO Jeff Bezos gave in an interview. Mr. Bezos said:
“I almost never get the question: ‘What’s not going to change in the next ten years?’ And I submit to you that question is actually more important (than what is going to change) because you build a business strategy around the things that are stable ...”
Mr. O’Sullivan asks: “What if we did the same thing in youth sports? What if we stopped worrying about everything that changes and instead focus on the one thing that does not?”
That one thing, according to O’Sullivan, is why kids play sports. “The answer, according to every piece of research I have ever read, in nearly nine out of ten athletes surveyed, is this: ‘Because it’s fun. I play sports because I enjoy them.’”
This squares with all the research we’ve received at the Michigan High School Athletic Association, and it admonishes local, league and state leaders of school sports to search for and deliver policies, procedures and programs that will keep fun foremost in school sports.
Fun does not mean frivolous or inconsequential. It doesn’t mean there can’t be high standards of eligibility and conduct. It doesn’t mean there are not aches and pains or highs and lows or lessons to be learned.
When properly focused, competitive interscholastic athletics trades in difficult fun, devoted friendships and dedication to fitness throughout life. And we should market ourselves accordingly.