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Staying Alive

June 9, 2015

It has been said by others more clever with a phrase than I am, “Travel has its dangers, but routine can be deadly.” 
World travel is something I'm passionate about and it has added adventure and perspective that have enriched my existence; but I do not dare pontificate on how other people choose to live their personal lives. That's each person's personal business and none of mine.  
However, at this stage in my career, I do feel comfortable suggesting that this travel metaphor is a healthy way to think about one's professional life, and a productive way to nurture the life of organizations. Many executives and their boards may get too comfortable with routine, emphasizing risk management more than innovation, reducing the chances of failure and criticism rather than seeking the adventure of new ways of thinking and acting that could lead to new ways of serving.  
I say, with massive respect for the traditional core values of school sports, that fear of doing big, untested things – risky adventures – has caused school sports organizations to miss opportunities for so many years that they have become close to irrelevant in the youth sports experience of this country. We have failed to travel, or taken such safe trips that we are dying rather than thriving on behalf of students, their schools and our society.
For the past half-dozen years, and especially in 2015-16, the MHSAA is in a traveling mode. In doing so, we add some danger to our lives, but at least we stay alive. In fact, we may never, ever have been as vibrant as we are right now.

The Top Task

April 17, 2018

I’ve said and written many times before that the task of an athletic administrator is not merely event management, it is also – and more importantly – message management. It is defining and defending educational athletics. Doing so every day, in every way. Forcing our constituents, from top to bottom and both young and old, to ask and answer ...

“What is educational athletics?”
and
“What is the meaning of success in school sports?”
and
“How do we deliver the message every day?”

This is why I’ve blogged twice a week for nine years. Eighty percent of those postings have been intended to help define and defend educational athletics.

This is why the MHSAA publishes benchmarks – the only issues-focused high school association magazine in the US.

This is why we have a Student Advisory Council, a Scholar-Athlete Award, a Battle of the Fans, Captains Clinics and Sportsmanship Summits.

This is why we take our coaches education – the Coaches Advancement Program – face to face, week after week, to every corner of our state.

This is why we have a Task Force on Multi-Sport Participation.

This is why we have a radio network and waive fees for local stations which use our great public service announcements that define and defend educational athletics ... many of which conclude with the phrase, “Promoting the value and values of educational athletics.”

All of this, and much more, is about defining and defending educational athletics ... the top task of athletic administrators from top to bottom of our exciting enterprise.