Stay Tuned

September 17, 2013

The 2012 MHSAA Update Meeting Opinion Poll revealed a lack of support for eliminating rules that restrict live video broadcasts of member schools’ regular-season contests.

That’s okay.  Unrestricted video broadcasting could adversely change the look and nature of educational athletics. Going slow may be going smart.

However, in the long term, we think we can manage live video broadcasts – even of some regular-season events – if we do two things:  (1) control the platform, and (2) charge for the product.

  • If we control the platform, and thus the brand and content, we control the look and feel. And we protect the message of high school sports.
  • If viewers pay to view the content through a subscription fee, we preserve the revenue from contest ticket sales and participate in the monetization of the video productions of those contests.

“Television” is rarely free to viewers today. Ninety percent of people who watch video broadcasts of sporting events today pay for that privilege through the basic package or add-ons of their monthly bill from a local cable provider or national satellite TV company. Many 20- and 30-somethings have cut the cable cord for television and access video programming from the Internet, paying for the specific events or packages they wish to watch.

With all this in mind, we are engaged with two video broadcasting initiatives.

The first is expansion of the School Broadcasting Program.  We are breathing new life into this four-year-old program during 2013-14 by providing more on-the-ground support. MHSAA staff is monitoring program quality, and we are designing educational and awards programs that will further distinguish this program from all other school broadcasting options. There is now an option for live broadcasts through a pay-for-viewing subscription model. Read more about the SBP here.

The second, newer initiative is the launch of the NFHS Network which has the potential to aggregate the state-by-state video broadcasts of high school athletic association tournament events across the US.  In total, this dwarfs the online football programming potential of the NFL or the online basketball programming potential of the NBA. And with many thousands of other events in dozens of other tournaments, there is more than enough content to populate a compelling digital network that is a safe and reliable platform for educational athletics. Read more about the NFHS Network here.

Neither of these initiatives is easy; if they were, they would have been attempted and accomplished years ago.  Each has some risks, as do most projects of real significance. The MHSAA is invested in making both successful for those who participate in and follow school sports in Michigan.

Large Topics for the Lower Level

December 22, 2017

Editor's Note: This blog originally was posted May 21, 2013, and the topic continues to be of prime concern today.

Sometimes our meeting agendas give the impression that junior high/middle school programs are unimportant or an afterthought; but that was not the case during the MHSAA Representative Council meeting May 5 and 6, and it will not be the case at many meetings throughout the next 12 months at least.

Here are just two of the tough multi-faceted topics that the Representative Council has asked to be addressed at constituent meetings from now through next February and will be studied by the MHSAA Junior High/Middle School Committee, Classification Committee and many of the MHSAA’s separate sport committees:

  • Are current season limitations for contests and limitations on the lengths of contests appropriate for the junior high/middle school level? Do the current limits reflect the correct philosophy for sports at this level? Do they accommodate the four-season approach many schools encourage? Do the limits drive some students to non-school programs? Do they cause some schools to not join the MHSAA?

  • Should the MHSAA provide rules, programs and services for 6th-graders who, in nearly 80 percent of situations, are located in the same buildings with 7th and 8th-graders? Does the MHSAA’s lack of involvement encourage the same by schools, and allow non-school programs to fill the resulting void; and does this drive those students away from school-based sports permanently? Or would the MHSAA’s involvement at this level pressure school districts to add sixth grade programs and services at a time of dwindling resources for the 7-12 grade program?

  • to benefit both kids and their schools at the junior high/middle school level as at the high school. Our agendas for the

We have always maintained that there is at least as much potential for school-based sports next year will have that belief as its foundation as these tough topics get the time they deserve.