The Spoken Word

May 18, 2012

It’s that time of year again, when school and college graduation speakers and their speeches make news.  That time of year when I think most about public speaking.

I enjoy a great speech.  I don’t have to agree with the content:  if a speech is well constructed and both articulately and passionately conveyed, I’ll listen intently and get pleasure from hearing it.

Sadly, in much the same way that written communication is being castrated by the likes of texting and tweeting, full-bodied speeches are being reduced to a series of soundbites to fit television newscasts and even briefer “reporting.”  Because politicians or comedians (if there’s a difference) tend to pounce on and poke fun at one line of a speech, today’s most articulate public speakers seem reluctant to chance a creative metaphor or to stretch an argument beyond conventional thought and expression.

I do recognize that it is important to not confuse rhetoric with results, or worse, to miss the follies that have often flowed from fine words and flowery phrases.

But still, l like the spoken word.  Where the speaker has spent time thinking about how the words sound, alone and in combination.  A speaker who uses stories to tell a story.  A speech that draws from other places and times to help us understand here and now, and to help us consider where we’re headed next.  And of course, a speech that’s brief – one when the speaker finishes just before the listener, who still has something to ponder when the speaker leaves the podium.

Every Coach, Every Year

April 20, 2018

Fourteen years ago, the Michigan High School Athletic Association retooled its coaches education program and launched the Coaches Advancement Program. We charged MHSAA Assistant Director Kathy Westdorp to take CAP “anywhere, any time” ... to deliver this face-to-face coaches education anywhere and any time school districts or leagues or coaches associations gathered a sufficient number of coaches to attend. Kathy delivered. Kathy and a committed cadre of trained instructors/facilitators who give up many evenings and weekends to deliver in-person education.

We launched CAP with the slogan, “anywhere, any time.” But it’s time now for a second slogan ... “every coach, every year.”

It doesn’t have to be CAP, but it does have to be every year for every coach. A coaches education program that is organized and documented, research-based and relevant. Student-centered coaches education that goes well beyond Xs and Os.

We cannot define and defend educational athletics – we cannot deliver educational athletics – without this commitment to such education, every year for every coach.

In the wake of tragic events in Michigan that have received nationwide attention, it is not surprising or unmerited that our State and Federal lawmakers are busy with bills. Legislation is on the way, and much of it will focus on coaches ... including coaches among those who are mandated to report suspected sexual abuse and requiring specific training for coaches.

All of this screams for the need for coaches education ... for every coach, every year ... no matter how experienced or revered. In business, politics, entertainment and sports, it has often been the most experienced and respected persons who have acted the worst.

The need is for every coach, every year.