The Spoken Word

May 18, 2012

It’s that time of year again, when school and college graduation speakers and their speeches make news.  That time of year when I think most about public speaking.

I enjoy a great speech.  I don’t have to agree with the content:  if a speech is well constructed and both articulately and passionately conveyed, I’ll listen intently and get pleasure from hearing it.

Sadly, in much the same way that written communication is being castrated by the likes of texting and tweeting, full-bodied speeches are being reduced to a series of soundbites to fit television newscasts and even briefer “reporting.”  Because politicians or comedians (if there’s a difference) tend to pounce on and poke fun at one line of a speech, today’s most articulate public speakers seem reluctant to chance a creative metaphor or to stretch an argument beyond conventional thought and expression.

I do recognize that it is important to not confuse rhetoric with results, or worse, to miss the follies that have often flowed from fine words and flowery phrases.

But still, l like the spoken word.  Where the speaker has spent time thinking about how the words sound, alone and in combination.  A speaker who uses stories to tell a story.  A speech that draws from other places and times to help us understand here and now, and to help us consider where we’re headed next.  And of course, a speech that’s brief – one when the speaker finishes just before the listener, who still has something to ponder when the speaker leaves the podium.

Focus on Fun

June 2, 2017

Thousands of hours of professional development programs have been devoted to the topic of change and how to cope with what has changed, what is changing and what will change. But I’ve been impressed recently that it is more worthwhile to focus on what has not changed, is not changing and is unlikely to ever change.

John O’Sullivan, author and creator of Changing the Game Project (see changingthegameproject.com), brought this most powerfully to my mind in an article he wrote for the Spring/Summer 2017 edition of Midwest Sports Planner, titled “Some Things Never Change: Applying the Amazon Business Model to Youth Sports.”

While I can think of several things about the Amazon business model that could corrupt youth sports, the point Mr. O’Sullivan makes is based on this answer Amazon CEO Jeff Bezos gave in an interview. Mr. Bezos said:

“I almost never get the question: ‘What’s not going to change in the next ten years?’ And I submit to you that question is actually more important (than what is going to change) because you build a business strategy around the things that are stable ...”

Mr. O’Sullivan asks: “What if we did the same thing in youth sports? What if we stopped worrying about everything that changes and instead focus on the one thing that does not?”

That one thing, according to O’Sullivan, is why kids play sports. “The answer, according to every piece of research I have ever read, in nearly nine out of ten athletes surveyed, is this: ‘Because it’s fun. I play sports because I enjoy them.’”

This squares with all the research we’ve received at the Michigan High School Athletic Association, and it admonishes local, league and state leaders of school sports to search for and deliver policies, procedures and programs that will keep fun foremost in school sports.

Fun does not mean frivolous or inconsequential. It doesn’t mean there can’t be high standards of eligibility and conduct. It doesn’t mean there are not aches and pains or highs and lows or lessons to be learned.

When properly focused, competitive interscholastic athletics trades in difficult fun, devoted friendships and dedication to fitness throughout life. And we should market ourselves accordingly.