Radio Raves
March 23, 2012
You wouldn’t think that radio would be found on a list of bold new communication ideas, but sometimes what’s old is new again. And effective.
The National Federation of State High School Associations (NFHS) and the National Interscholastic Athletic Administrators Association (NIAAA) are providing public service announcements to all the nation’s radio stations. The MHSAA distributed CDs of the PSAs to Michigan’s 293 radio stations in January.
Each CD has four PSAs. And each PSA ends with the message: “High school sports – a winning part of a complete education.”
One month after our distribution of the CDs, Michigan ranked in the top five states in terms of the number of airings and the estimated monetary value of the airtime.
To hear these messages, click here and look for the Participate & Succeed logo.
Football Antics
November 7, 2017
The National Football League was sometimes criticized for being the “No Fun League” when it enforced rules that tended to discourage sack dances and end zone prances by its players. Recent relaxation of the NFL’s rules of decorum has brought a return of ridiculous behaviors.
Not only are the behaviors immature, they are usually inappropriate for circumstances. A defensive lineman whose team is trailing by three touchdowns celebrates a rare tackle for a loss by marching around and pounding his chest. A running back whose team is behind by four touchdowns draws attention to a first down by strutting and pointing toward the goal line. A player who scores a touchdown celebrates like he’s never reached the end zone before.
Such behavior is penalized at lower levels. Why is it that the oldest players are allowed to act most childishly?
Attending our high school football games – watching players hand the ball to the official rather than spike it to the ground and dance all around after scoring – has been refreshing. Watching players return to their team huddles without drawing attention to themselves has been reassuring.
Our games are teaching respect and civility and team spirit at a time when America is in desperate need of those values.