Radio Raves
March 23, 2012
You wouldn’t think that radio would be found on a list of bold new communication ideas, but sometimes what’s old is new again. And effective.
The National Federation of State High School Associations (NFHS) and the National Interscholastic Athletic Administrators Association (NIAAA) are providing public service announcements to all the nation’s radio stations. The MHSAA distributed CDs of the PSAs to Michigan’s 293 radio stations in January.
Each CD has four PSAs. And each PSA ends with the message: “High school sports – a winning part of a complete education.”
One month after our distribution of the CDs, Michigan ranked in the top five states in terms of the number of airings and the estimated monetary value of the airtime.
To hear these messages, click here and look for the Participate & Succeed logo.
An Athlete’s Father
December 16, 2014
My father died two years ago today. His life was filled with extraordinary success as an athlete and coach and was complimented with countless accolades as an administrator. But what he was best at was being a father.
He was especially adept – instinctively, not by any book of instruction – at being an athlete’s father.
The only unsolicited advice I can ever remember him offering me was to “stay tense through the whistle” on the football field, believing a player was most at risk of injury when letting down in anticipation that the play was ending.
Dad never critiqued my play or criticized the coach’s play-calling. If there was ever a parent who had earned the privilege of hovering, it was he; but he never did.
Dad understood that most people need praise more than a push, and approval more than advice. As an athlete’s father, he was perfect.