Radio Raves
March 23, 2012
You wouldn’t think that radio would be found on a list of bold new communication ideas, but sometimes what’s old is new again. And effective.
The National Federation of State High School Associations (NFHS) and the National Interscholastic Athletic Administrators Association (NIAAA) are providing public service announcements to all the nation’s radio stations. The MHSAA distributed CDs of the PSAs to Michigan’s 293 radio stations in January.
Each CD has four PSAs. And each PSA ends with the message: “High school sports – a winning part of a complete education.”
One month after our distribution of the CDs, Michigan ranked in the top five states in terms of the number of airings and the estimated monetary value of the airtime.
To hear these messages, click here and look for the Participate & Succeed logo.
Turnover
October 21, 2016
Turnover in local leadership is one of the biggest challenges facing all of youth sports, and it’s partly responsible for the disconnect between the policies of state or national sports organizations and the actual practices of local programs. It is beginning to occur almost as rapidly in school sports as non-school youth sports programs, eroding yet another advantage that school-sponsored programs have enjoyed over non-school programs (other examples being that participation in school sports has generally been less expensive for families, and school coaches more often have been trained educators).
Turnover not only challenges local schools, it causes, or at least contributes to, many of the challenges the Michigan High School Athletic Association faces – everything from administering the transfer rule to conducting District and Regional tournaments.
One of every seven MHSAA member high schools has an athletic director this year who has not served in that role for at least the past five years. Each of these 108 new ADs attended a required orientation program at the MHSAA office in late summer. We provide a follow-up program in November.
More than 80 athletic department administrative assistants or secretaries attended a session at the MHSAA office in September. MHSAA staff conducts a second session for this appreciative audience every March during the Michigan Interscholastic Athletic Administrators Association conference in Traverse City.
MHSAA Athletic Director In-Service programs are conducted at several league meetings during late summer and in conjunction with most MHSAA Update meetings across the state during September and October. Attendance will exceed 500 persons.
Given the increasing complexity of life and the effect on school sports, more needs to be done. Our next efforts may include quick electronic tutorials to help coaches, athletic directors, principals and superintendents keep abreast of what is most important in school-sponsored, student-centered sports.