Priming the Pump
November 28, 2014
Today and tomorrow bring an end to the MHSAA’s fall tournament season that, overall, experienced the worst weather I’ve witnessed in my 29 years of watching our fall events. We are grateful to those hearty fans who followed their favorites through wind, rain, ice and snow.
The MHSAA’s “bread and butter” is its season-ending tournaments. Try as we might to diversify our revenue, all our non-tournament revenue sources combined continue to account for less than 15¢ of every $1 the MHSAA generates. Sponsorships, broadcast rights fees and officials registration fees make a contribution to our enterprise; but the MHSAA operates without membership dues, fines and tournament entry fees.
That leaves gate receipts (ticket sales) as the largest (by far!) source of revenue; and it’s the football and basketball tournaments that pay the way for the many tournaments that the MHSAA operates at a financial loss (we call it an investment).
Because of this narrow flow of revenue, I asked a team of MHSAA staff to take a comprehensive look at the MHSAA’s marketing of its tournaments. Over a series of energetic meetings, these imaginative staff members have compiled a list of ideas to promote MHSAA tournaments by better using existing means and opening up new avenues to generate interest and increase spectator support.
The MHSAA Representative Council will soon vet and vote on a wide variety of ideas generated by our in-house task force. The objectives are a growing customer base enjoying an improved customer experience.
The National Anthem
November 1, 2016
The National Anthem has been in the news this fall ... across the nation when players have demonstrated discontent during its playing at sporting events ... in Michigan over administrators' decisions about how frequently it was played when multiple sporting events were at the same venue on the same day or night.
Frankly, my biggest complaint is not about peaceful demonstrations of deeply felt feelings. And my complaint is not about game management determinations to have the National Anthem played or performed just once when there is a JV and varsity double-header at a site.
In fact, I welcome those debates, because at least it causes people to think. For my biggest complaint for many years has been the lack of thought that goes into most occasions when the National Anthem is a part of sporting events. How casual we often are. The National Anthem is so frequent and routine at most high school events that, sometimes, spectators barely notice.
I don't mind that most spectators don't sing the National Anthem – it's an almost un-singable song. And the words – glorifying war – are hardly what I'd like recited at sporting events, which too often are stupidly equated with war.
What I do mind is forgetfulness, both of the sacrifices that have secured this free country and of the toleration for freedom of expression that our secured freedom protects.