Persuasion

April 13, 2012

“People are persuaded by relationships more than reasons.”

That’s the one statement I remember from a radio interview I was inattentively listening to during a recent long drive.  I don’t remember the topic, the speaker, the interviewer or the radio station; but that single statement soaked further into my soul as the miles passed by.

I began to think of many instances when I gave the benefit of the doubt to a person I knew well.  And the times when both sides of a debate had merit but I decided in favor of the source I knew better and trusted more.  Relationships.

I thought of my own failures to direct a change or defend the status quo because I depended solely on solid rationale and disregarded the biases and baggage of those I needed to influence.  When I didn’t take time to cultivate allies because I was so certain that the idea itself was powerful enough to carry the day.  When my confidence that “what was right” would ultimately prevail, but it did not.  Relationships.

Twice during the past four months we have seen a preview of how, more frequently in the future, people will attempt to influence decision making in school sports without building genuine relationships.  Once as a first strategy, and once as a last resort, a constituent of our state utilized the World Wide Web to generate support for a policy change.

In each case an online petition was initiated that generated, from across the nation and around the world, a large number of emails, many of which were vulgar, profane or ridiculous, triggering all email to the MHSAA through that website to be filtered as spam, never to be seen by the decision-makers.  This approach is the antithesis of effective persuasion.

No organization of substance should be swayed by bored souls surfing the web who, by mere chance, stumble across an issue and then ring in, without real knowledge of that issue, and no real stake in its outcome.

Engagement

October 31, 2017

In addition to daily calls, texts, emails and old-fashioned mail delivery, Michigan High School Athletic Association staff engaged face to face with its core constituents in these ways from August of 2016 through July of 2017:

  • More than 350 local school visits, including:
    • Approximately 120 to attend regular season local contests to evaluate officials for MHSAA tournament readiness.
    • More than 60 to support or evaluate MHSAA pre-Final tournament events.
    • More than 60 to speak at or support MHSAA CAP sessions (plus 25 CAP sessions at the MHSAA building).
    • 12 for MHSAA.TV, NFHS Network or School Broadcast Program.
    • 6 for Second Half website features.
    • 6 for new school orientation.
    • 5 for Battle of the Fans (each involving 3 MHSAA staff).
    • 5 for officiating classes.
    • 2 for Reaching Higher (each involving 4 or more staff).
  • More than 60 local officials association visits, including:

    • 45 for rules meetings/presentations.

Plus 8 visits to officials camps,
         5 presentations to college officiating classes, and
         9 officiating recruitment events.

  • More than 50 coaches association meetings.
    • 24 for MHSAA rules meetings/presentations.
    • 6 for CAP programs.

Plus the Coaches Association Presidents dinner at the MHSAA office involving 9 MHSAA staff.

  • More than 50 league meetings, including:
    • 8 to conduct student leadership or sportsmanship events or for team captains clinics (usually involving multiple MHSAA staff).
    • 8 to provide event marketing assistance.
    • 7 to provide MHSAA information/updates.
    • 6 to provide MHSAA rules meetings/presentations.
    • 3 for ArbiterGame training (usually involving 2 or more MHSAA staff).

Plus the League Leadership Meeting at the MHSAA office involving most MHSAA staff.

  • More than 15 MIAAA meetings.
    • 10 MHSAA staff at the March conference.
    • 2 MHSAA staff at the summer workshop.
    • 2 to 4 MHSAA staff at most board meetings.
    • At least 1 staff at multiple committee meetings, strategic planning, etc.
  • More than 50 standing committees, task forces and ad hoc study groups convened at the MHSAA office, and several did so multiple times.

What is abundantly clear here is that the MHSAA staff does not operate from an ivory tower or information vacuum.