Peddling Influence
February 28, 2012
The Sports Business Journal published in December its annual list of the 50 most influential persons in sports business. No person from the ranks of high school sports is included, causing some to criticize the oversight. I don’t.
If ever a person from the high school level were to make this listing, it likely would be for behaving like those at the college, professional and international levels. No one will make the list for doing the job he or she is supposed to do, which is to assure that the business excesses of those other levels do not visit school sports, and to actively oppose those initiatives that would undermine educational athletics.
I understand fully that there are important business aspects to the administration of interscholastic athletics. But I also understand that these business tasks must be managed within the cozy confines of the educational mission of the sponsoring institutions – schools.
We know how to make a lot more money for school sports from networks, sponsors and promoters. But we also know why that wouldn’t be right for educational athletics. Contests on any day at any hour for broadcast purposes, at any location no matter how far. Highlighting big schools, highly ranked teams and highly rated/recruited players, to improve broadcast ratings and advertiser demands. Brilliant minds and bullying personalities couldn’t avoid this happening in college athletics. Once started, we could not fare better in controlling things on the high school level.
We have the potential to aggregate school sports content very attractively for producers, distributors and sponsors. But it’s best that we don’t. And just fine that we continue to be overlooked by business trade journals.
When Seasons Matter
April 6, 2018
There are people who want to fuss with Michigan High School Athletic Association tournament structures because, they say, they “want the regular season to mean something.” We need to guard against that thinking and such talk.
In school sports done right, the regular season always means something, even for a team which loses every game.
In school sports done right, practice means even more, because coaches and athletes interact in practice far more than games.
People who want to provide tournament postseason perks to teams which win more games than others are likely to reward the wrong things, like the teams that gathered transfers from other schools.
They are likely to miss the right things, like the teams that started slowly but improved over a truly meaningful season of practices and contests.
They are likely to miss the fact that some teams lost key players due to ineligibility or injury or gained them late in a season and where, in either case, team records are not a meaningful measure of the season.
Let’s not be fooled. Let’s not be trapped in the mindset of sport models that are more about business than education.
Gerrymandering postseason tournaments does more to undermine the integrity of the postseason than honor the regular season.