Peddling Influence

February 28, 2012

The Sports Business Journal published in December its annual list of the 50 most influential persons in sports business. No person from the ranks of high school sports is included, causing some to criticize the oversight. I don’t.

If ever a person from the high school level were to make this listing, it likely would be for behaving like those at the college, professional and international levels. No one will make the list for doing the job he or she is supposed to do, which is to assure that the business excesses of those other levels do not visit school sports, and to actively oppose those initiatives that would undermine educational athletics.

I understand fully that there are important business aspects to the administration of interscholastic athletics. But I also understand that these business tasks must be managed within the cozy confines of the educational mission of the sponsoring institutions – schools.

We know how to make a lot more money for school sports from networks, sponsors and promoters. But we also know why that wouldn’t be right for educational athletics. Contests on any day at any hour for broadcast purposes, at any location no matter how far. Highlighting big schools, highly ranked teams and highly rated/recruited players, to improve broadcast ratings and advertiser demands. Brilliant minds and bullying personalities couldn’t avoid this happening in college athletics. Once started, we could not fare better in controlling things on the high school level.

We have the potential to aggregate school sports content very attractively for producers, distributors and sponsors. But it’s best that we don’t. And just fine that we continue to be overlooked by business trade journals.

The Western Way

September 29, 2015

When he was in elementary school, my younger son Luke often traveled with me on MHSAA business. Today, Luke is living in Shanghai, China, where he is the principal of an elementary school for Chinese children.

The parents of these Chinese children want their youngster (it’s usually an only child) educated in the western way so the child can get into a western high school and college.

Those parents want their children speaking English. But much more than that, they want their children thinking critically and creatively. And they want their children engaging in extracurricular programs that teach teamwork and leadership.

Those parents want the kind of schools we operate in Michigan. They want the kind of programs we offer here.

We educate the whole child; and the whole world wants what we do.

Not only that – unlike most of the rest of the world, we not only educate the whole child, we educate every child. Most other countries don’t even try.