Peddling Influence

February 28, 2012

The Sports Business Journal published in December its annual list of the 50 most influential persons in sports business. No person from the ranks of high school sports is included, causing some to criticize the oversight. I don’t.

If ever a person from the high school level were to make this listing, it likely would be for behaving like those at the college, professional and international levels. No one will make the list for doing the job he or she is supposed to do, which is to assure that the business excesses of those other levels do not visit school sports, and to actively oppose those initiatives that would undermine educational athletics.

I understand fully that there are important business aspects to the administration of interscholastic athletics. But I also understand that these business tasks must be managed within the cozy confines of the educational mission of the sponsoring institutions – schools.

We know how to make a lot more money for school sports from networks, sponsors and promoters. But we also know why that wouldn’t be right for educational athletics. Contests on any day at any hour for broadcast purposes, at any location no matter how far. Highlighting big schools, highly ranked teams and highly rated/recruited players, to improve broadcast ratings and advertiser demands. Brilliant minds and bullying personalities couldn’t avoid this happening in college athletics. Once started, we could not fare better in controlling things on the high school level.

We have the potential to aggregate school sports content very attractively for producers, distributors and sponsors. But it’s best that we don’t. And just fine that we continue to be overlooked by business trade journals.

The Seeding Disease

May 1, 2018

I have yet to hear one satisfactory reason to advocate for seeding an all-comers, 740-team high school basketball tournament. But this I do know: Advocates of seeding are never satisfied.

Seeding high school basketball tournaments has become the rage since the NCAA Division I Men’s Basketball Tournament, still just a 68-team affair, became a billion dollar media business. Many people assume that what is used for this limited invitational college tournament is needed and appropriate for a high school tournament that involves 11 times as many teams.

The NCAA pours millions of dollars into the process of selecting and seeding its 68-team tournament, combining a variety of data-based measurements with the judgments and biases of human beings.

One of this year’s questionable selections to make the 68-team field was Syracuse ... which sent our more highly touted and seeded Michigan State Spartans back home early in the tournament.

Meanwhile, low-seeded Loyola-Chicago upset four teams on its way to the Final Four, and became the favorite of fans nationwide. Which argues for upsets. Which argues for randomness.

Which argues against seeding. Why pick the No. 1 seeds of four regions and have all four glide to the Final Four? What fun would that be?

A local sports columnist who is an outspoken advocate for seeding our state’s high school basketball tournament actually wrote a published column advocating for “more Loyolas” in the NCAA tournament, and he explained how to make that happen. Which, of course, seeding is designed to not make happen, but instead, to grease the skids for top-seeded teams.

When the NCAA Final Four brackets for San Antonio resulted in two No. 1 seeds on one side, playing in one semifinal game (Kansas and Villanova), while the other side of the bracket had a semifinal with a No. 3 seed (Michigan) and a No. 11 seed (Loyola), there was a call for more finagling ... for reseeding the semifinals so that the two No. 1 seeds wouldn’t have to play until the final game.

It was poetic justice to watch one No. 1 seed clobber the other No. 1 seed in a terrible semifinal mismatch.

The point is this: Seeding is flawed, and advocates of seeding are never satisfied. If we take a small step, they will want more steps. If we seed the top two teams of Districts, they will lobby for seeding all teams of the Districts. If we seed all teams of Districts, they will ask for seeding Regionals. And, if we seed the start of the tournament, they will want a do-over if it doesn’t work out right for the Finals.

Seeding is a distraction, and an addiction.