Peddling Influence

February 28, 2012

The Sports Business Journal published in December its annual list of the 50 most influential persons in sports business. No person from the ranks of high school sports is included, causing some to criticize the oversight. I don’t.

If ever a person from the high school level were to make this listing, it likely would be for behaving like those at the college, professional and international levels. No one will make the list for doing the job he or she is supposed to do, which is to assure that the business excesses of those other levels do not visit school sports, and to actively oppose those initiatives that would undermine educational athletics.

I understand fully that there are important business aspects to the administration of interscholastic athletics. But I also understand that these business tasks must be managed within the cozy confines of the educational mission of the sponsoring institutions – schools.

We know how to make a lot more money for school sports from networks, sponsors and promoters. But we also know why that wouldn’t be right for educational athletics. Contests on any day at any hour for broadcast purposes, at any location no matter how far. Highlighting big schools, highly ranked teams and highly rated/recruited players, to improve broadcast ratings and advertiser demands. Brilliant minds and bullying personalities couldn’t avoid this happening in college athletics. Once started, we could not fare better in controlling things on the high school level.

We have the potential to aggregate school sports content very attractively for producers, distributors and sponsors. But it’s best that we don’t. And just fine that we continue to be overlooked by business trade journals.

Early Results

May 17, 2016

On May 3 we released a preliminary summation of results of winter season concussions reported by Michigan High School Athletic Association member schools. It was reported that 48 percent of the concussions reported were to female athletes, who make up only 38 percent of all winter season participants.

We will be digging deeper into the reports and providing a more comprehensive summary for all three seasons – fall, winter and spring; but we already see one suspected theme is being confirmed: more concussions reported for girls than for boys.

Even though girls’ participation in basketball is 36 percent lower than boys in MHSAA member high schools, there were 88 percent more concussions reported for girls than boys in that sport this past season.

We hope that researchers will step forward to inquire into the physiological, psychological, social and other reasons for the significant disparity in concussions reported by males and females; and perhaps they will be able to suggest what administrators, coaches, rule-makers and others might do in response to that research.

We expect that other themes suggested by the data from this first-year reporting requirement and then year-over-year comparisons will create interest in other research, all of which will help make school sports an even healthier experience for boys and girls than it already is.