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More than Fun and Games

September 24, 2014

Five years ago there were many skeptics when the MHSAA redesigned its website and included twice-weekly blogs by the executive director and active Facebook and Twitter pages as well as YouTube channels, and gave constituents and critics alike an opportunity to post comments. Some skeptics said we were being distracted with frivolous fun and games, and others said all this interaction would be a persistent source of problems.
In fact, for the MHSAA, this constituent engagement has been about much more than fun and games and it’s been a means to solve problems.
Our primary use of social media and other means of constituent engagement has been to drive people to high school events and to the MHSAA website where the distinctive messages of educational athletics would stand out.
Rather than creating problems, allowing the crowd to enter scores on MHSAA.com has led us to post more accurate scores more rapidly than when we depended on school coaches or administrators alone.
More recently we have been reviewing our event emergency plans and our office business continuation plans, which had been developed before social media became a fact of life; and now we are revising those documents to make social media the primary means of communication during such problems.
It is entirely through social media, primarily Facebook and YouTube – that the MHSAA has caused people to be talking about sportsmanship and inciting larger, more positive student and adult spectator sections at high school contests. That’s our award-winning “Battle of the Fans” that moves into its fourth year in 2014-15.

Three New Winter Tournament Venues

February 16, 2018

It is an unusual season when there is one big change for the finals sites of Michigan High School Athletic Association tournaments. This winter there are three really significant changes.

The MHSAA Team Wrestling Tournament begins the first of at least a four-year run on Feb. 23 and 24, 2018, at Wings Event Center in Kalamazoo. This event was held at Central Michigan University the past two years.

The following weekend, the MHSAA Individual Wrestling Tournament moves to Ford Field in Detroit, and it has also moved to a condensed schedule – two days, rather than three (March 2 and 3, 2018). This will reduce school and spectator costs. The demise of The Palace of Auburn Hills after the relocation of the Detroit Pistons necessitated the MHSAA’s site change.

The MHSAA Girls Basketball Tournament Semifinals and Finals moves to Van Noord Arena on the campus of Calvin College in Grand Rapids, March 15-17, 2018. The previous host, Michigan State University’s Breslin Student Events Center, could not commit to the MHSAA’s dates because of schedule conflicts with the NCAA Division I Women’s Basketball Tournament.

A single venue change is a challenge. Facilitating three major changes over four weeks will make this tournament season especially “interesting.” What is even more interesting is the long-term forecast.

These changes demonstrate how new forces are putting pressure on old relationships. College venues are available on fewer dates and for fewer years; and as they become less available, they also become more costly for high school tournaments. Expenses at commercial arenas are also escalating at more rapid rates than in the past.

Making or maintaining traditions for MHSAA tournaments over future seasons will be a continuing challenge.