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More than Fun and Games

September 24, 2014

Five years ago there were many skeptics when the MHSAA redesigned its website and included twice-weekly blogs by the executive director and active Facebook and Twitter pages as well as YouTube channels, and gave constituents and critics alike an opportunity to post comments. Some skeptics said we were being distracted with frivolous fun and games, and others said all this interaction would be a persistent source of problems.
In fact, for the MHSAA, this constituent engagement has been about much more than fun and games and it’s been a means to solve problems.
Our primary use of social media and other means of constituent engagement has been to drive people to high school events and to the MHSAA website where the distinctive messages of educational athletics would stand out.
Rather than creating problems, allowing the crowd to enter scores on MHSAA.com has led us to post more accurate scores more rapidly than when we depended on school coaches or administrators alone.
More recently we have been reviewing our event emergency plans and our office business continuation plans, which had been developed before social media became a fact of life; and now we are revising those documents to make social media the primary means of communication during such problems.
It is entirely through social media, primarily Facebook and YouTube – that the MHSAA has caused people to be talking about sportsmanship and inciting larger, more positive student and adult spectator sections at high school contests. That’s our award-winning “Battle of the Fans” that moves into its fourth year in 2014-15.

Anniversary Celebration

May 9, 2017

Mixing work and family obligations is not recommended for marital bliss; and I’ve done pretty well over the years at not taking my work home to the extent that my family felt like the second team. However, once a year I insist that my wife comes to work with me. That was last Saturday night.

The Michigan High School Athletic Association’s Officials Awards & Alumni Banquet occurs each May, just about the time I should be considering a nice night out for my wife as we celebrate our wedding anniversary and Mother’s Day. So, one might think I am asking for trouble by making this event our big night out.

Yet it works. For if there is one thing the Officials Banquet demonstrates, it’s the power of partners and family.

Time after time last Saturday evening, officials thanked spouses for their support. For keeping late dinners hot and uniforms clean, of course; but also for savoring the stories that sports officials have so many of and share so vividly.

Officials know what it means to have a partner, and to have his or her back in good times and bad.

Officials are a part of a big family of people with affinity for one another that often grows into deep and abiding, lifelong affection.

It wasn’t just longevity that was applauded last Saturday; partners and extended families were honored as well. Not a bad way to celebrate a 45th wedding anniversary.