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More than Fun and Games

September 24, 2014

Five years ago there were many skeptics when the MHSAA redesigned its website and included twice-weekly blogs by the executive director and active Facebook and Twitter pages as well as YouTube channels, and gave constituents and critics alike an opportunity to post comments. Some skeptics said we were being distracted with frivolous fun and games, and others said all this interaction would be a persistent source of problems.
In fact, for the MHSAA, this constituent engagement has been about much more than fun and games and it’s been a means to solve problems.
Our primary use of social media and other means of constituent engagement has been to drive people to high school events and to the MHSAA website where the distinctive messages of educational athletics would stand out.
Rather than creating problems, allowing the crowd to enter scores on MHSAA.com has led us to post more accurate scores more rapidly than when we depended on school coaches or administrators alone.
More recently we have been reviewing our event emergency plans and our office business continuation plans, which had been developed before social media became a fact of life; and now we are revising those documents to make social media the primary means of communication during such problems.
It is entirely through social media, primarily Facebook and YouTube – that the MHSAA has caused people to be talking about sportsmanship and inciting larger, more positive student and adult spectator sections at high school contests. That’s our award-winning “Battle of the Fans” that moves into its fourth year in 2014-15.

Valuable Volunteers

July 18, 2017

One of the most encouraging aspects of the job I have enjoyed for more than 30 years is what I see on display whenever I attend regular-season contests and Michigan High School Athletic Association tournaments. It's the many volunteers who make the events run smoothly.

From parking lot supervisors, to ticket sellers and ticket takers, to concession stand cooks and servers, to program sellers, to the dozens of people needed to time and measure and otherwise administer large meets in individual sports ... volunteers are the blood pulsing through the veins of school-sponsored sports events.

They work in numbers that amaze me; they work with consistency and longevity that humbles me. They show up years after their own children were participants. I can attend the same event several years in a row and see most of the same volunteers serving year after year. Serving with enthusiasm and with joy, and with no more compensation than a T-shirt, sandwich and soft drinks.

Appropriately, our trophies and medals go to the top-performing student-athletes. But my gratitude goes to these many behind-the-scenes adults.

Thanks for another great year.