Money Matters

January 14, 2014

Every once in a while someone will take a potshot at the MHSAA by saying the organization is motivated by money.

My colleagues in leadership of high school associations in other states probably would get a chuckle out of reading that criticism because the reputation of the MHSAA and this executive director is the opposite. We’re seen as the conservative stick-in-the-muds who oppose national tournaments and promotions in spite of the money that could be made from them.

Here’s a good checklist to determine if “the almighty dollar” motivates a high school association:

  1. Does the association co-title its tournaments with the name of commercial sponsors?
  2. Do the association’s events, publications and websites look like a NASCAR production with corporate logos plastered everywhere?
  3. Does the association seed its basketball tournaments or gerrymander brackets to allow the teams with the better records (and usually larger crowds) to avoid playing each other for as long into the tournament as possible?
  4. Does the association charge admission prices that are more than a fraction of college and professional ticket prices, or just equal to the cost of a movie?

One or more “Yes” answers doesn’t mean an association has sold out; but if all answers are “No,” you can be sure that the association has other purposes for its decisions than making money.

And “No” is the correct answer to these questions in Michigan. In fact, the full answer to No. 4 is that the MHSAA has not raised ticket prices for either basketball or football at either the District or Regional tournament level for more than a decade.

Attendance Trends

March 27, 2015

Media across the US have been reporting the decline in attendance at intercollegiate football and basketball games. “It’s a national epidemic,” according to a Charleston (SC) Post & Courier column this month.

This should surprise no one. And it’s the latest proof that it is possible to get too much of a good thing. And when it comes to college football and basketball games, there is far too much indeed –

  • A few too many football games during the regular season, far too many of those games televised, and an absurd number of postseason bowl games of zero significance.

  • About two times too many basketball games during the regular season, far too many televised, and too often with absurd starting times and post-midnight conclusions.

The over-exposure of the college product began to suck the life out of high school football and basketball attendance two decades ago. And as the higher profile college programs have done more and more to promote their events, lower profile college programs have paid the price. Higher profile programs are now gnawing on each other’s bones.

All of this makes life tougher for us at the interscholastic level; but at the MHSAA, we’re not merely whining – we’re working to increase the attendance and enhance the spectators’ experience. A staff task force has been generating ideas, and the Representative Council has been generous with encouragement and support to implement changes in the MHSAA tournament atmosphere.

Perhaps we can pick up a few of those fans who have defected from the high price of college tickets and the slow pace of their televised games.