Marketing Through Middle Schools

October 8, 2013

Often, when I’m not sure that a big change in a policy or procedure of the Michigan High School Athletic Association would be good or bad for school sports in Michigan, I ask myself:  “If we were creating the MHSAA for the first time today, would we do this? Would this change be what we do today?”

Applying this question to the subject of 6th-graders, I believe we would create an association and develop rules that would engage 6th-graders and serve them. Sixth-graders would not be orphans, but a part of the MHSAA, just as they are a part of most of our member school 7th- and 8th-grade buildings.

Young people are starting sports much younger today than 100 years ago when the MHSAA was created, or 50 years ago when the MHSAA was incorporated. If the MHSAA were created today to serve any students before 9th grade, I’m certain it would not leave out 6th-graders who are walking the same halls with 7th- and 8th-graders, and who have been playing competitive sports almost since the first day they starting walking at all.

Furthermore, I’m one of many with this opinion: the most important thing we can do to enhance high school sports is to grow junior high/middle school sports programs.

The earlier we disconnect young people from non-school sports and engage them in school-sponsored sports, the better our chances are of keeping high school athletic programs healthy, and the better our prospects are of keeping both participation rates and conduct standards high.

School sports is in competition for hearts and minds of young people. Our competition includes movies, jobs, cars, video games, boyfriends and girlfriends and club sports . . . especially club sports.

School sports needs to market itself better, and part of better is to be available earlier – much sooner in the lives of youth.

More contests at the junior high/middle school level and more opportunities for 6th-graders should be parts of our marketing strategies on behalf of educational athletics generally.

Slow to Seeding

April 11, 2016

While it is an inevitable topic of discussion, it is not inevitable that the MHSAA Girls and Boys Basketball Tournaments will involve seeding of any significant scope.

The fact that there was no seeding proposal even considered by the MHSAA Basketball Committee this year is indicative of two facts:

There are many people who are totally against seeding the MHSAA Basketball Tournaments; and

Those who favor seeding cannot agree on how to do it.

It is possible that someday there will be limited seeding that does not involve margin of victory or cause additional travel for participating teams – perhaps placing the top two teams of a geographic District onto opposite District tournament brackets, or perhaps seeding the four teams that reach the Semifinals in each class.

Proposals that encourage teams to run up scores during the regular season or send teams to Districts outside their geographic area and/or involve the Regional tournament level are less likely to win favor. And, of course, the devil is in the details of the criteria for determining which teams are better than others.

The MHSAA Representative Council has taken the position that if seeding is to occur in MHSAA tournaments, it will be considered on a sport-by-sport and level-by-level basis. While some MHSAA tournaments already have seeding at one level or another, the Council knows that seeding for some sports and some tournament levels of other sports may never be acceptable.

The MHSAA Representative Council is also wise enough to know that seeding is really not an important topic, at least in comparison to the compelling health and safety issues to which the Council has been devoting great time and money during this decade.