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Little League Lessons

September 12, 2014

Little League Baseball turned 75 years of age this year, and the anniversary had shone a media spotlight on the organization even before a hard-throwing female pitcher stole the show at the Little League World Series last month.
Little League’s veteran CEO Steve Keener gave Street & Smith’s Sports Business Journal (Aug. 4-10) the same words we’ve said often to ourselves about school-sponsored sports. He said:  “... our mission today is the same as it was 75 years ago. We just have to find different ways to tell the story ...”
One of Little League’s responses to this challenge parallels our own. In the words of Sports Business Journal, Little League “has turned its website into a vast resource” for league administrators’ tools, for coaches education and for parents.
Like school sports, Little League has different parents today than years ago. “For them, the youth sports fields aren’t so much a destination as a path;” and they need help navigating the pressures from instructors selling lessons, travel leagues promising exposure to college recruiters and professional scouts, and coaches of other sports who threaten that without year-round specialization, the “next level” will be beyond their child’s reach.
Like school sports, Little League still preaches the benefits and encourages multi-sport participation; but Little League has succumbed to pressure and now offers a fall program in addition to its late spring and summer program. Keener explained to Sports Business Journal: “... leagues were going to offer a program in the fall with Little League or without it, so he’d prefer they be subject to the same oversight as they are in the traditional season. ‘We offer it because we can’t stop it,’ Keener said. ‘We can’t make it go away. So we have to live with it and manage it.’ ”
We have often talked about taking a similar approach to summer basketball, 7-on-7 football and other programming that is currently outside the quality control that some school administrators and coaches think is needed.

Opportunities Abound

February 2, 2018

This weekend – for the 23rd time – the Michigan High School Athletic Association will host its Women in Sports Leadership Conference. The event is Feb. 4 and 5 at Crowne Plaza Lansing West.

Featured speakers are USA National Volleyball Team member Alisha Glass, who starred at Leland High School; University of Michigan’s Carol Hutchins, the winningest coach in NCAA softball history; and Michigan State University Women’s Volleyball Coach Cathy George, who is just off a season when the Spartans reached the NCAA Elite Eight.

But the real juice for this inspiring event is the energy of 550 students and the investment of our schools’ coaches and administrators to facilitate the attendance of these students.

Students will learn leadership skills for today and be exposed to a variety of career opportunities in athletics. Sports in general and school sports in particular continue to have far fewer female contest officials, coaches, administrators and athletic trainers than we need. This weekend’s program is another effort to inspire change.