Little League Lessons

September 12, 2014

Little League Baseball turned 75 years of age this year, and the anniversary had shone a media spotlight on the organization even before a hard-throwing female pitcher stole the show at the Little League World Series last month.
Little League’s veteran CEO Steve Keener gave Street & Smith’s Sports Business Journal (Aug. 4-10) the same words we’ve said often to ourselves about school-sponsored sports. He said:  “... our mission today is the same as it was 75 years ago. We just have to find different ways to tell the story ...”
One of Little League’s responses to this challenge parallels our own. In the words of Sports Business Journal, Little League “has turned its website into a vast resource” for league administrators’ tools, for coaches education and for parents.
Like school sports, Little League has different parents today than years ago. “For them, the youth sports fields aren’t so much a destination as a path;” and they need help navigating the pressures from instructors selling lessons, travel leagues promising exposure to college recruiters and professional scouts, and coaches of other sports who threaten that without year-round specialization, the “next level” will be beyond their child’s reach.
Like school sports, Little League still preaches the benefits and encourages multi-sport participation; but Little League has succumbed to pressure and now offers a fall program in addition to its late spring and summer program. Keener explained to Sports Business Journal: “... leagues were going to offer a program in the fall with Little League or without it, so he’d prefer they be subject to the same oversight as they are in the traditional season. ‘We offer it because we can’t stop it,’ Keener said. ‘We can’t make it go away. So we have to live with it and manage it.’ ”
We have often talked about taking a similar approach to summer basketball, 7-on-7 football and other programming that is currently outside the quality control that some school administrators and coaches think is needed.

Football's Status

June 16, 2017

Football has enjoyed a status within our schools that is unmatched by any other sport.

It attracts more participants than any other interscholastic sport.

Unlike many other sports (think especially of ice hockey, lacrosse and soccer), football began in the high school setting and was not imported from community programs.

And until the past decade, football has not had to cope with out-of-season programs run by non-school groups and commercial entities that are so troublesome – think especially of basketball, ice hockey, soccer and volleyball, but really all sports except football, until recent years.

The growth of 7-on-7 passing leagues and tournaments is the most obvious concern as commercial interests move in to profit from a mostly unregulated summer environment, as began to occur in basketball 30 years ago and has spread to many other sports since.

The Olympic movement has fueled some of this as national governing bodies have engineered programs for younger athletes in efforts to increase medal counts on which the U.S. Olympic Committee bases funding.

The quixotic pursuit of college scholarships is another powerful stimulant; and while the NCAA could have banned its coaches from recruiting away from school venues, it has not done so; and non-school entities have begun to tailor their events toward convenient although costly recruiting venues.

We can expect these events to spread like an invasive species through football unless, learning from the past, the NCAA makes these events off-limits to its coaches, and/or organizations like ours across the country will not only regulate but also conduct programs during the summer.