Innovation Obstacles
April 12, 2013
It doesn’t take long to compile a dozen or more examples of products or businesses that have disappeared, or nearly so, because the world changed while the product or business did not.
Think eight-track tapes and players. Consider what digital photography has done, from the Eastman Kodak Company to out-of-business local studios. What the Internet has done to travel agents. See what’s happened and still happening to print newspapers across the country, to magazines, and to both local and large chain bookstores.
It is not at all rare that businesses fail to reinvent themselves. For many reasons, including admirable passion for what they are doing, business leaders often miss the trends or ignore the signs that suggest the need to change their products or their entire business model.
As Geoff Colvin wrote in FORTUNE magazine Feb. 25, 2013, “Business model innovation is a competency that doesn’t exist in most companies.” He continued: “The largest obstacles will be weak imaginations, threatened interests, and culture.”
I suspect that those are also the three major obstacles we must overcome as we think about the future of interscholastic athletics.
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Does school-based sports, with a 100-year-old history, have a 50 or even 15 year future in schools and society?
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If so, should the business model change? And if so, how?
I suspect that some of what we think is change may be no better than rotating bald tires on our car; when what we really need is new tires, or no tires at all.
Soccer for Schools
January 22, 2016
International soccer has provided me the greatest experience I’ve ever had as a sports spectator. Watching the Boca Juniors come back to win 2-1 in overtime in their historic stadium in Buenos Aires in November 2013 provided me an almost out-of-body experience as the home team fans, decked out in blue and yellow and waving flags, sang their way through the lows and dramatic highs of this match.
Soccer has been called “the beautiful game.” But of course, beauty is in the eye of the beholder; and not all sports fans see beauty in a game that, at its highest levels, has so little scoring and so much flopping, and only one person knows how much time remains in the game. And of course, the sport has been supervised at the highest levels by individuals so corrupt that they make the recent scandals of this nation’s Amateur Athletic Union leadership seem like child’s play.
Soccer is a global game, and we – at the high school level – are not going to change the game at its highest level in the U.S. I don’t really care. I just want a more appropriate game for the interscholastic level.
We already have altered the global game’s substitution rules for the interscholastic level to promote greater participation and player safety. And we use a scoreboard that lets teams and spectators know how much time remains in each half.
To promote more safety, we could implement a football style practice policy that limits the number of practices when heading the ball can occur to one per day during the preseason and to two per week during the regular season.
To promote more scoring, we could implement a basketball style “over-and-back” rule at the midfield line, and also by prohibiting defenders from playing the ball to their own goalkeepers.
The beautiful game has imperfections – at least for our purposes – which we have corrected for our needs in the past and we can do more of in the future without challenging the global juggernaut that soccer has become.