Guarding the Gate
February 24, 2012
More slowly than I would like, because it’s not a field in which I’ve had formal training or extensive practical experience, I’ve been learning about the world of startup companies and venture capitalists that discovered the sports world in the 1990s and have proliferated during the past decade.
Usually with their founder making the contact, many of these young companies have reached out to the MHSAA, hoping we will embrace and endorse or utilize their new product or service. Almost all owe their existence to the World Wide Web and to the passion of their founder, either for sports or for a concept they think solves some need of athletes, coaches or fans . . . or advertisers and sponsors.
And almost every one of these startups is looking for an exit; looking for a bigger fish to swallow them whole. And paying them handsomely for consuming the young guppy. A lucky few make what the industry calls the “Big Exit,” like a major network buying the startup for many millions of dollars.
We hear from many of these startups that the advertisers are clamoring for this or that they are promoting, but we usually see one of two things happen. Either the advertisers show so little interest that the startup fails, or what support the advertisers do provide goes to the venture capitalists and not to those providing the content.
As we screen the plethora of proposals to capitalize on high school sporting events in Michigan, we look for two kinds of assurances. First, that the suitor doesn’t have an exit strategy; and second, that the initiative will have direct benefit in terms of both money and message to those providing the content: i.e., schools.
Most of the initiatives we screen will assist schools with neither money nor message, and some of them would actually provide a message that is contrary to the mission of educational athletics.
So we’re guarding the gate, in both directions – controlling the entrance to the high school sports market in Michigan, as well as the escape of those who are in our market for a fast buck and quick exit, big or small.
Time for Tough Topics
February 28, 2014
The daily deluge of calls and emails about issues that matter that day tempt us to take our eye off other issues that matter today, tomorrow and for many years. Good service requires that we respond promptly and pleasantly to the daily details, but good leadership requires that we give adequate attention to matters more fundamental to the mission of school-sponsored sports, and more critical to the future of educational athletics.
No matter how many times we’re contacted about today’s programs and problems, we must create our own time to dive deeply into the core philosophies and cornerstone policies of voluntary competitive interscholastic athletics.
We have attempted to do this with the “Four Thrusts for Four Years” campaign to address health and safety issues, especially but far from exclusively focusing on increased acclimatization and decreased head-to-head contact in football practices. The practice proposals of the 2013 Football Task Force – developed over a series of meetings by serious people, appear to have widespread support and should receive an affirmative vote by the Representative Council next month.
Similarly, we have appointed a task force to work throughout 2014 on junior high/middle school issues. Theirs is the difficult challenge of locating the sweet spot – the policies that protect the multi-sport experience in a learning environment for our younger students while still providing more competition, and for younger grades, to attract and hold the interest of junior high/middle school students and their parents who are seeking much more competition much earlier in life than the MHSAA’s current policies allow.
Out-of-season contact by high school coaches with their high school students is another of the topics that is often discussed and occasionally studied, and the rules governing out-of-season coaching are frequently tweaked. The result is a mammoth section of the Handbook that is difficult to read and follow, and invites widespread disrespect. MHSAA staff is conducting a series of two-hour sessions to try to reframe the discussion and present to the membership by next fall a new (and briefer) set of rules and interpretations. The goal will be to respect both the guiding principles of educational athletics as well as society’s changes since the current rules were first developed.
That’s the goal for all of this these tough, timeless topics.