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Guarding the Gate

February 24, 2012

More slowly than I would like, because it’s not a field in which I’ve had formal training or extensive practical experience, I’ve been learning about the world of startup companies and venture capitalists that discovered the sports world in the 1990s and have proliferated during the past decade.

Usually with their founder making the contact, many of these young companies have reached out to the MHSAA, hoping we will embrace and endorse or utilize their new product or service. Almost all owe their existence to the World Wide Web and to the passion of their founder, either for sports or for a concept they think solves some need of athletes, coaches or fans . . . or advertisers and sponsors.

And almost every one of these startups is looking for an exit; looking for a bigger fish to swallow them whole. And paying them handsomely for consuming the young guppy. A lucky few make what the industry calls the “Big Exit,” like a major network buying the startup for many millions of dollars.

We hear from many of these startups that the advertisers are clamoring for this or that they are promoting, but we usually see one of two things happen. Either the advertisers show so little interest that the startup fails, or what support the advertisers do provide goes to the venture capitalists and not to those providing the content.

As we screen the plethora of proposals to capitalize on high school sporting events in Michigan, we look for two kinds of assurances. First, that the suitor doesn’t have an exit strategy; and second, that the initiative will have direct benefit in terms of both money and message to those providing the content:  i.e., schools.

Most of the initiatives we screen will assist schools with neither money nor message, and some of them would actually provide a message that is contrary to the mission of educational athletics.

So we’re guarding the gate, in both directions – controlling the entrance to the high school sports market in Michigan, as well as the escape of those who are in our market for a fast buck and quick exit, big or small.

More Than A Myth

September 5, 2014

Without a sure sense of what the outcome should be, we are engaging school administrators and others in a year-long discussion of possible revisions in out-of-season coaching rules.
We know that we would like the outcome to be simpler rules that are easier to understand and enforce; and that we would like to permit coaches to spend more time with student-athletes out of season; and that we want none of this to make coaches feel like they must coach one sport year-round to be successful or make student-athletes feel like they must play a single sport year-round just to make the team.
If there is a policy that can accomplish the good that we hope for and avoid the bad that we fear, we haven’t yet found it or developed it.
There is a temptation to characterize the multi-sport athlete as an anachronism or myth of modern school sports. However, the multi-sport athlete remains the backbone of interscholastic athletic programs in Class C and D schools.
And the multi-sport athlete still appears to be the ideal athlete, regardless of school size. It is an instructive reminder, I think, that the Lansing State Journal named a three-sport star from Ithaca as its high school male athlete of the year for 2013-14, and it was a four-sport athlete from Eaton Rapids who was named the high school female athlete of the year.
Following my presentation to coaches, student-athletes and parents at Jonesville High School last month, a student approached me to offer thanks for our sponsoring bowling. Jonesville won the MHSAA’s 2014 Division 4 Boys Bowling championship; and the young man who thanked me participates in football, bowling and baseball for his school, representing in my mind the kind of student we should strive the hardest to serve as we develop, revisit and revise policies and programs.