Guarding the Gate

February 24, 2012

More slowly than I would like, because it’s not a field in which I’ve had formal training or extensive practical experience, I’ve been learning about the world of startup companies and venture capitalists that discovered the sports world in the 1990s and have proliferated during the past decade.

Usually with their founder making the contact, many of these young companies have reached out to the MHSAA, hoping we will embrace and endorse or utilize their new product or service. Almost all owe their existence to the World Wide Web and to the passion of their founder, either for sports or for a concept they think solves some need of athletes, coaches or fans . . . or advertisers and sponsors.

And almost every one of these startups is looking for an exit; looking for a bigger fish to swallow them whole. And paying them handsomely for consuming the young guppy. A lucky few make what the industry calls the “Big Exit,” like a major network buying the startup for many millions of dollars.

We hear from many of these startups that the advertisers are clamoring for this or that they are promoting, but we usually see one of two things happen. Either the advertisers show so little interest that the startup fails, or what support the advertisers do provide goes to the venture capitalists and not to those providing the content.

As we screen the plethora of proposals to capitalize on high school sporting events in Michigan, we look for two kinds of assurances. First, that the suitor doesn’t have an exit strategy; and second, that the initiative will have direct benefit in terms of both money and message to those providing the content:  i.e., schools.

Most of the initiatives we screen will assist schools with neither money nor message, and some of them would actually provide a message that is contrary to the mission of educational athletics.

So we’re guarding the gate, in both directions – controlling the entrance to the high school sports market in Michigan, as well as the escape of those who are in our market for a fast buck and quick exit, big or small.

Turnover

October 21, 2016

Turnover in local leadership is one of the biggest challenges facing all of youth sports, and it’s partly responsible for the disconnect between the policies of state or national sports organizations and the actual practices of local programs. It is beginning to occur almost as rapidly in school sports as non-school youth sports programs, eroding yet another advantage that school-sponsored programs have enjoyed over non-school programs (other examples being that participation in school sports has generally been less expensive for families, and school coaches more often have been trained educators).

Turnover not only challenges local schools, it causes, or at least contributes to, many of the challenges the Michigan High School Athletic Association faces – everything from administering the transfer rule to conducting District and Regional tournaments.

One of every seven MHSAA member high schools has an athletic director this year who has not served in that role for at least the past five years. Each of these 108 new ADs attended a required orientation program at the MHSAA office in late summer. We provide a follow-up program in November.

More than 80 athletic department administrative assistants or secretaries attended a session at the MHSAA office in September. MHSAA staff conducts a second session for this appreciative audience every March during the Michigan Interscholastic Athletic Administrators Association conference in Traverse City.

MHSAA Athletic Director In-Service programs are conducted at several league meetings during late summer and in conjunction with most MHSAA Update meetings across the state during September and October. Attendance will exceed 500 persons.

Given the increasing complexity of life and the effect on school sports, more needs to be done. Our next efforts may include quick electronic tutorials to help coaches, athletic directors, principals and superintendents keep abreast of what is most important in school-sponsored, student-centered sports.