Guarding the Gate
February 24, 2012
More slowly than I would like, because it’s not a field in which I’ve had formal training or extensive practical experience, I’ve been learning about the world of startup companies and venture capitalists that discovered the sports world in the 1990s and have proliferated during the past decade.
Usually with their founder making the contact, many of these young companies have reached out to the MHSAA, hoping we will embrace and endorse or utilize their new product or service. Almost all owe their existence to the World Wide Web and to the passion of their founder, either for sports or for a concept they think solves some need of athletes, coaches or fans . . . or advertisers and sponsors.
And almost every one of these startups is looking for an exit; looking for a bigger fish to swallow them whole. And paying them handsomely for consuming the young guppy. A lucky few make what the industry calls the “Big Exit,” like a major network buying the startup for many millions of dollars.
We hear from many of these startups that the advertisers are clamoring for this or that they are promoting, but we usually see one of two things happen. Either the advertisers show so little interest that the startup fails, or what support the advertisers do provide goes to the venture capitalists and not to those providing the content.
As we screen the plethora of proposals to capitalize on high school sporting events in Michigan, we look for two kinds of assurances. First, that the suitor doesn’t have an exit strategy; and second, that the initiative will have direct benefit in terms of both money and message to those providing the content: i.e., schools.
Most of the initiatives we screen will assist schools with neither money nor message, and some of them would actually provide a message that is contrary to the mission of educational athletics.
So we’re guarding the gate, in both directions – controlling the entrance to the high school sports market in Michigan, as well as the escape of those who are in our market for a fast buck and quick exit, big or small.
Guild and Guide
December 2, 2016
Today is the first meeting of the full Michigan High School Athletic Association Representative Council of the 2016-17 school year. This is the meeting that tees up some of the topics for action by the Council in March and May.
Posted on the meeting room wall will be banners that remind Council members of the over-arching topics previously identified for 2016-17:
-
- Define and Defend Educational Athletics
-
Promote and Protect Participant Health and Safety
-
Serve and Support Junior High/Middle School Programs
-
Recruit and Retain Contest Officials
If we are to make any headway on these topics during this school year and beyond, then we must see the MHSAA’s role is to be both a guild and a guide.
On my bucket list for personal travel is a trip to the mountains of Peru where for a week my wife will weave and I will hike. She will be with a guild that allows her to learn more about her craft, while I’ll be on a high altitude trail to Machu Picchu with a guide that keeps me from getting lost or discouraged.
In similar ways, the MHSAA must be an organization that provides opportunities for people to learn the art of athletic administration and then both points the way and steadies the step of coaches and administrators. We must help new officials get started and stay with it. We must aid and direct team captains and other student leaders.