A Game Changer

July 9, 2012

In the year 2000, fewer than 300,000 books were published in the United States.  In 2010, more than a million were published.

This means that electronic media didn’t kill the book publishing industry, as some experts predicted.  Quite the opposite.  But electronic media surely changed the industry in several major ways, including:

  • It democricized the industry – made it cheaper and easier for almost all of us to publish whatever we want, whenever we want, even if only our family and closest friends might read it.
  • It dumbed down the industry.  With almost everybody able to produce almost anything, the average quality of published works has plummeted.

The importance of these book industry statistics to us is that they point to what can and does happen in other aspects of life, including school sports.  They provide evidence that sometimes what we think might crush us, only changes us.  Causes us to do things differently – cheaper, faster or better and, sometimes, all three at once.

Some of us in school sports may, sometimes, curse electronic media; but many of the changes they have brought us are positive.  Like officials registering online, receiving game assignments online and filing reports online.  Like schools rating officials online; and online rules meetings for coaches and officials.  Like schools scheduling games online, and spectators submitting scores online.  Like the ArbiterGame scheduling program the MHSAA is now providing all its member high schools free of charge.

Why We Do What We Do

March 24, 2017

The vast majority of daily activities of Michigan High School Athletic Association staff revolve around communicating the meaning of educational athletics. That’s why we do most of what we do.

That’s the No. 1 duty of John Johnson in all things broadcasting for the MHSAA. It’s the No. 1 duty of Geoff Kimmerly in managing the MHSAA’s Second Half website with hundreds of positive stories about kids, coaches, officials and administrators. It’s the No. 1 duty of Rob Kaminski in managing MHSAA.com, in producing souvenir programs for MHSAA tournaments and publishing benchmarks magazine.

Communicating the meaning of educational athletics is the No. 1 reason I post 104 blogs every year. It’s the “why” of our Scholar-Athlete program, of the Student Advisory Council, of the Battle of the Fans, of our social media presence, of our Captains Clinics and Sportsmanship Summits, of the Coaches Advancement Program, Athletic Director In-Service programs and both MHSAA.tv and the NFHS Network.

When we conduct MHSAA tournaments, two things happen: (1) kids and coaches get an opportunity to shine; and (2) we get the opportunity to tell the story of school sports.

When we enforce rules, two things happen: (1) we pursue fairness and safety in competition in that case particularly; and (2) we promote the principles of educational athletics generally.

The job we have is event management, and it’s eligibility management; but most of all, the job is message management.