Future Thinking

August 11, 2017

The prolific author Thomas Friedman has written more than once that those who don’t invest in the future tend not to do well there.

What might it mean to invest in the future of interscholastic athletics? What are the things we should be doing now that may not show immediate results, but are essential for securing a future for school-sponsored sports? 

Two things, I believe, most of all ...

One is the emphasis on serving and supporting junior high/middle school programs. Getting to students and their parents at this stage and even earlier with the meaning of educational athletics. With a definition of success and demonstrations of sportsmanship that differ from other programs. With encouragement to sample different sports and to eschew year-round practice and competition in a single sport. Feeding the roots of high school sports with the nutrients of educational athletics.

The second is the education of coaches, the delivery system of most of these important messages about school sports. What the MHSAA does season after season with rules/risk management meetings and week after week with the Coaches Advancement Program, and what local school administrators do day after day to manage, mentor and motivate coaches. These efforts may not show quick returns, but they are essential investments in the future of school sports.

We cannot expect to do well in the future if we do not pay attention to our foundation – junior high/middle school programs – and to our infrastructure – coaches.

News Unfiltered

July 12, 2017

During the first summer after my college graduation, I was the campaign advance man outside of the Milwaukee and Madison areas for a candidate for the U.S. Senate from Wisconsin. A great job.

Sometime during that summer, I met the head of the campaign in a café. He was reading a newspaper as I arrived; and as I sat down at the table, I asked him what he was reading. I’ll always remember his response. He said, “I’m looking for what could go wrong today?”

It was the campaign manager’s job to think about worst-case scenarios and consider how the campaign might get taken off message by the news of the day.

I was young and impressionable, and I soon began to consume the daily news through the same filter.

It was not difficult to do so in the 1970s. The daily newspaper was printed and delivered to my door every day. Television had just three networks, and each provided brief news reports two or three times a day.

Today, what passes as news comes from hundreds or thousands or millions of sources and it is changing constantly, 24/7/365. Only a small portion of those sources is professionally operated with accountability for the substance and/or style of the so-called reporting.

Today it drives me nuts to consume news – that is, to really think about what I’m reading or hearing the way I did in the 1970s. Today, meaningful matters often get buried in trivia while the most inane and inaccurate stories and comments can go viral overnight.

I’ve always said you can get too much of a good thing – too much food; too much free time; and certainly, too much sports. And clearly, we have too much “news” about sports.