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Family Focus

September 2, 2014

The year I graduated from college (1970), 40 percent of U.S. households consisted of a married couple and their children. According to research summarized in AARP The Magazine’s June-July issue, the percentage was only 19 percent in 2013.
Even more startling is this: In 1960, five percent of U.S. births were to unmarried women. In 2012, it was 41 percent.
Very far from the most important impact these trends have on life in America today is the slice of American society we serve: competitive school sports.
In the 1960s and 1970s, schools would expect two parents in attendance for each child’s games or meets. In 2014, it is not unusual that one or infrequent that both parents are absent when their son or daughter competes.
Of course, school programs today have more boys sports and an almost entirely new slate of girls sports for parents to observe than two generations ago; and many times multiple events are scheduled simultaneously and force attentive parents to miss one child’s game while another child competes elsewhere.
It’s not my purpose here to point to specific strategies needed to keep parents constructively engaged in school sports. The limit of my commentary now is to offer a reminder, even to myself, that the manner in which we did things when the family unit looked one way is very likely in need of an overhaul, or at least a tweak, when the family unit looks very different.
The challenge, of course, is finding new avenues for old messages – fresh ways to deliver lasting core values. If we continue to proclaim that our brand is family friendly, we will meet this challenge.

Yin and Yang

November 15, 2016

The essential skill in the ancient yet still practiced art of paper cutting is to be able to make a single cut that will remove what is unwanted and retain what is needed. The Chinese phrase "yin and yang" captures the meaning ... that which is simultaneously disconnected and connected.

There is a similar art to leading modern day interscholastic athletics, where the top task is simultaneously to protect and promote school sports. Preventing what will damage the pure essence of the interscholastic brand while at the same time promoting the experience for players and spectators.

As the Michigan High School Athletic Association steps up efforts to promote attendance and enhance the spectator experience at local and statewide school-sponsored athletic events, the MHSAA must also be intentional to avoid or discard that which will poison the underlying educational purpose of the events.

As the National Federation of State High School Associations launches its #MyReasonWhy campaign, it must do the same. What we believe and what we do must remain connected.

Click here for more on #MyReasonWhy