Engagement
October 31, 2017
In addition to daily calls, texts, emails and old-fashioned mail delivery, Michigan High School Athletic Association staff engaged face to face with its core constituents in these ways from August of 2016 through July of 2017:
- More than 350 local school visits, including:
- Approximately 120 to attend regular season local contests to evaluate officials for MHSAA tournament readiness.
- More than 60 to support or evaluate MHSAA pre-Final tournament events.
- More than 60 to speak at or support MHSAA CAP sessions (plus 25 CAP sessions at the MHSAA building).
- 12 for MHSAA.TV, NFHS Network or School Broadcast Program.
- 6 for Second Half website features.
- 6 for new school orientation.
- 5 for Battle of the Fans (each involving 3 MHSAA staff).
- 5 for officiating classes.
- 2 for Reaching Higher (each involving 4 or more staff).
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More than 60 local officials association visits, including:
- 45 for rules meetings/presentations.
Plus 8 visits to officials camps,
5 presentations to college officiating classes, and
9 officiating recruitment events.
- More than 50 coaches association meetings.
- 24 for MHSAA rules meetings/presentations.
- 6 for CAP programs.
Plus the Coaches Association Presidents dinner at the MHSAA office involving 9 MHSAA staff.
- More than 50 league meetings, including:
- 8 to conduct student leadership or sportsmanship events or for team captains clinics (usually involving multiple MHSAA staff).
- 8 to provide event marketing assistance.
- 7 to provide MHSAA information/updates.
- 6 to provide MHSAA rules meetings/presentations.
- 3 for ArbiterGame training (usually involving 2 or more MHSAA staff).
Plus the League Leadership Meeting at the MHSAA office involving most MHSAA staff.
- More than 15 MIAAA meetings.
- 10 MHSAA staff at the March conference.
- 2 MHSAA staff at the summer workshop.
- 2 to 4 MHSAA staff at most board meetings.
- At least 1 staff at multiple committee meetings, strategic planning, etc.
- More than 50 standing committees, task forces and ad hoc study groups convened at the MHSAA office, and several did so multiple times.
What is abundantly clear here is that the MHSAA staff does not operate from an ivory tower or information vacuum.
“Just A Spectator”
July 6, 2016
I have often employed one of two strategies for my attendance at MHSAA tournaments.
The one I have used least frequently is to stand where spectators enter and welcome them or, after the events, position myself at exits and thank spectators for attending. I’m an introvert, so this doesn’t come naturally and I don’t do this often, even though I’m gratified by receiving a “Thank You” from nearly every spectator who responds.
The strategy I have used more often is to be “just a spectator” – to stand in line to purchase a ticket, find my unreserved seat and listen to the people around me – folks I don’t know and who don’t know me. I’m more comfortable with this anonymous undercover approach, and I tend to learn more.
I learn that there is a general appreciation for the differences between school-sponsored sports and sports on all other levels by all other sponsors.
The spectators appreciate the inexpensive admission prices, but they complain about the cost of concessions at the college and professional venues in comparison to the school venues which host MHSAA tournaments.
I see that, generally, girls compete with more obvious joy than boys. I see that injuries are few; but, when they occur, they are taken seriously and attended to professionally. I see that the players exhibit better sportsmanship than anyone else at the venue.
The spectators expect and generally accept that mistakes will be made – by players, coaches and officials. They are hardest on officials; but many parents are hard on players, coaches and officials alike. I find this the most discouraging aspect of attending high school athletic events, which otherwise re-energizes me for the MHSAA’s work.
And I see that the MHSAA has much work to do, and that our work of the past several years to enhance the spectator experience is important, and that our work is far from finished – not just at our most high profile finals, but also (maybe especially) at lower profile championships and earlier round tournaments of many sports. This is a priority for which the MHSAA is getting more help in 2016-17 – engaging professional expertise to enhance our amateur events.