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A Bright Spot

April 22, 2014

One of the most foolish moves school districts have made as funding for their schools has been reduced, or redirected to various mandates, is to eliminate the position of full-time athletic administrator.
Some districts have combined the job with classroom instruction; other districts have hyphenated the position with other administrative responsibilities. Many districts have reduced clerical support and event management assistance. Hours have been cut and professional training has become an afterthought or luxury.
And still the districts send out their student-athletes to compete and collide in front of crowds of emotional onlookers. These districts are risking problems far more expensive than whatever was saved by this shortsighted approach to staffing.
One of the few bright spots in this bleak picture is the Michigan Interscholastic Athletic Administrators Association, which has made initial and ongoing training for athletic directors one of its highest strategic objectives.
Last month, over three days at its annual mid-winter conference, the MIAAA provided 138 leadership training courses of the National Interscholastic Athletic Administrators Association to 88 of our state’s athletic directors.
A team of 20 leadership training instructors, coordinated by Mike Garvey (Kalamazoo Hackett), delivers this national training program year-round to Michigan’s athletic directors. As a result of their efforts and the hunger of our athletic directors, Michigan leads the nation in the number of persons who have received the NIAAA’s Certified Athletic Administrator (CAA) designation.
The MIAAA also is establishing a mentoring program to help the CAAs take the next step, to Certified Master Athletic Administrator (CMAA). Michigan has 47 CMAAs.
Again this August, the MIAAA will conduct a Leadership Academy focusing on newer administrators. Meg Seng (Ann Arbor Greenhills) and Fred Smith (Buchanan) co-chair the academy, and the MHSAA co-sponsors it.
The MIAAA, and its commitment to deliver an athletic program worthy of the label “educational,” is one of our state’s greatest resources.

Focus on Fun

June 2, 2017

Thousands of hours of professional development programs have been devoted to the topic of change and how to cope with what has changed, what is changing and what will change. But I’ve been impressed recently that it is more worthwhile to focus on what has not changed, is not changing and is unlikely to ever change.

John O’Sullivan, author and creator of Changing the Game Project (see changingthegameproject.com), brought this most powerfully to my mind in an article he wrote for the Spring/Summer 2017 edition of Midwest Sports Planner, titled “Some Things Never Change: Applying the Amazon Business Model to Youth Sports.”

While I can think of several things about the Amazon business model that could corrupt youth sports, the point Mr. O’Sullivan makes is based on this answer Amazon CEO Jeff Bezos gave in an interview. Mr. Bezos said:

“I almost never get the question: ‘What’s not going to change in the next ten years?’ And I submit to you that question is actually more important (than what is going to change) because you build a business strategy around the things that are stable ...”

Mr. O’Sullivan asks: “What if we did the same thing in youth sports? What if we stopped worrying about everything that changes and instead focus on the one thing that does not?”

That one thing, according to O’Sullivan, is why kids play sports. “The answer, according to every piece of research I have ever read, in nearly nine out of ten athletes surveyed, is this: ‘Because it’s fun. I play sports because I enjoy them.’”

This squares with all the research we’ve received at the Michigan High School Athletic Association, and it admonishes local, league and state leaders of school sports to search for and deliver policies, procedures and programs that will keep fun foremost in school sports.

Fun does not mean frivolous or inconsequential. It doesn’t mean there can’t be high standards of eligibility and conduct. It doesn’t mean there are not aches and pains or highs and lows or lessons to be learned.

When properly focused, competitive interscholastic athletics trades in difficult fun, devoted friendships and dedication to fitness throughout life. And we should market ourselves accordingly.