Tomlin Sells Opportunity at Alma Mater

July 11, 2013

By Rob Kaminski
MHSAA benchmarks editor 

Edward Tomlin had it all. Or, at least, everything he wanted when he left Central State University in Wilberforce, Ohio, to launch himself into the real world.

“I was in sales. My big thing in college was that I wanted a company car, and a laptop, and I wanted to travel. That was it,” Tomlin recalled on a cold February morning this winter. “Well, 25 pounds later, I realized, ‘You know what? This is not all it’s cracked up to be.’ It was a lot of fun for a guy coming right out of college, but it really wasn’t meaningful.”

The erstwhile traveler is now firmly entrenched in a first-floor office at Detroit’s Cass Technical High School, selling the most precious of all commodities: opportunity to student-athletes.

He recalls going into work one day during his prior life and thinking there must be something else to do.

A phone call to his mother was all it took.

“She said, ‘Well then, quit.’ And, I quit, that day,” Tomlin said. “It’s funny because my mom told me before I left college I should get certified to teach, and I said, ‘Nah, I’m going into sales.’”

Well, mother knows best. In Tomlin’s case, both his mother, Jacqueline, and his father, Kern, were lifetime educators.

And, now, so is he.

After beginning as a substitute teacher within a week after retiring his sales briefcase, he landed his first teaching gig at Detroit Crockett High School.

A solid golfer, Tomlin was never at a loss to find people seeking to fill out a foursome during his sales travels. So, he put that talent to use as the Crockett golf coach during that first year.

“I started to coach golf in the fall of 1994 and found that I enjoyed it,” Tomlin said. “Plus I got to hit my golf ball a little bit and show some kids that they could play.”

A year later, his coaching path took a duck-hook if ever there was one when he arrived at his alma mater, Cass Tech. It was then that one of his dad’s friends told Tomlin the Technicians needed help with girls volleyball.

“About all I knew was what I’d seen in the Olympics. So over the next three or four years I learned to coach volleyball, and we went from being a good program to a bad program,” Tomlin laughed, while adding that Cass Tech had just won an MHSAA Regional and had some solid individual talent when he stepped in. 

“But, through MIVCA (the Michigan Interscholastic Volleyball Coaches Association), and some additional training and sports performance videos, I’ve turned into a better coach,” he added.

Such is Tomlin’s approach to administration. As he was trying to find his way during the early years, and continues to do to the present, he leaned on the network of people and resources available.

Tomlin had worked closely with long-time Cass Tech athletic director Robert Shannon, and early in his educational career was introduced to the Michigan Interscholastic Administrators Association by Doris Rogers, then AD at Crockett.

“I started going to MIAAA and taking leadership courses and training,” said Tomlin, now in his second year as Cass Tech’s AD. “It really opened up a side of interscholastic athletics that I had not been exposed to. Going to those conferences has really helped me to develop my philosophies and helped establish what we try to do here at Cass.”

There is so much more that he’d like to do, but like all ADs in the Detroit Public School League, there are time limitations.

“One of the things holding us back in the Detroit Public Schools is that our position has turned into a stipend position,” Tomlin said. “I’ve got five Algebra I classes, so I’m in class until 2 (p.m.) every day. The things that I really want to do with this program in terms of moving it forward by finding more sponsorships for new teams and facilities suffer a bit due to time.”

As such, much of the responsibilities placed on athletic directors at other schools statewide fall to the coaches in the PSL. Cass Tech has won two straight MHSAA Division 1 football titles, something other coaches at Cass aspire to do. But, warns Tomlin, there’s a price to pay.

“Everyone likes the end result of a state championship, but the support and the effort it takes to get there is totally on the coaches here. They deserve all the credit,” Tomlin said. “The coaches have huge tasks because, hey, your AD has five classes so you have to be really passionate about what you’re doing; if you’re not, this isn’t the job for you.”

Hiring the right coaches is paramount today, as expectations of parents and students seem to be at odds with reality.

“Parents’ and students’ expectations have changed so much. Everyone wants that scholarship, or this level of athlete, but are they willing to put in the work?” Tomlin said.

Tomlin knows a bit about parental expectations, and hopes to instill all he’s learned in daughter Montana (16) and son Chase (11) as they continue to enjoy athletic participation.

When it’s time, Tomlin might even try to sell them on a career in education, as his mother did to him years ago.

PHOTO: Detroit Cass Tech athletic director Edward Tomlin stands in his school's gymnasium. He returned to his alma mater as volleyball coach in 1995.

This is the fourth installment of a series, "Career Paths," focusing on the unsung contributions of athletic directors. See below for earlier installments.

Athletic Directors Deliver

June 27, 2013

By John E. “Jack” Roberts
MHSAA Executive Director 

During the past year I have had some interesting speaking engagements that took me to some other states and even to a far-away nation; but the two speaking assignments I have every year that I look forward to the most and work on the hardest are here in Michigan – at the large mid-winter conference and smaller mid-summer workshop for athletic directors.

After more than a quarter century of these two-a-year addresses, I wouldn’t be surprised if the audience is tiring of listening to me; but I have not tired of preparing to do my best for them ... which is a function of my great respect for them.

Athletic directors serve school sports where the rubber meets the road; and the road is routinely rough.

Athletic directors operate where policy and people meet – in fact, where they often collide.

Athletic directors are called on to administer rules and apply penalties. They are expected to enforce codes of conduct and the consequences for violations.

Athletic directors are told they must uphold standards – attendance, academic, behavioral. And when they do what they’ve been asked to do, and sometimes have done at great cost personally, athletic directors are subjected to criticism by students and parents and, too frequently, receive less than full backing by their superiors and school boards.

Because I know this, I am humbled to be in their company, much less allowed to address them.

On just such an occasion, March 16, 2008, this is how I described my role, and my great respect for the interscholastic athletic administrators of this state:

“Sometimes after I hear a song over and over, and I begin to really listen to the words, I might write those words down. Especially if it’s a song by Springsteen or John Fogerty or Jackson Browne.

“But after I do this, and I read the words on paper or even recite the words aloud, I’m always disappointed. The words, without the music, lose something. The lyrics are neither as moving nor as powerful without the melody.

“On occasion I have been complimented for my words about educational athletics, but I’ve come to appreciate that without the music, my words don’t work. And I’ve come to appreciate that you folks provide the music.

“Sometimes I may be the words of school sports in Michigan, but all the time you are the music of school sports in Michigan. You make the words meaningful, you make the words memorable, you make the words powerful, you make the words really happen. I don’t, and I get that."

During the summer, Second Half will publish a series of features describing how athletic directors deliver daily all over the state. Among those who will be featured are pictured above, clockwise from top left: Detroit Cass Tech's Edward Tomlin, Cedar Springs' Autumn Mattson, Croswell-Lexington's Rick Jakacki and Houghton Lake's Maureen Whidden.