Singing the Praises of Unsung Heroes

July 2, 2013

By Rob Kaminski
MHSAA benchmarks editor

“Standing in the Shadows of Motown” is a documentary released in 2002 celebrating a group of musicians who called themselves the Funk Brothers.

Never heard of them?

All this unheralded group did was rack up more No. 1 hits than the Rolling Stones, Beatles, Beach Boys and Elvis – combined – during their unparalleled run as the musicians who drove the Motown sound.

Smokey Robinson, Diana Ross, Martha Reeves, Marvin Gaye, et al, took the bows; but it was this group of selfless, tireless, talented artists which thrust the vocalists to the front of the stage.

How quickly we recognize those songs from the first notes of that signature bass; the vibrant siren of horns, and rhythmic snapping of fingers before a single lyric is introduced.

And now, ladies and gentlemen, without further ado, we introduce to you the Funk Brothers (and Sisters) of school sports: the athletic administrators.

The profession calls for selfless, tireless, talented individuals who trumpet the efforts of students, orchestrate harmony among coaches and parents, and set the stage for local, affordable entertainment within their communities.

In Michigan, the group assumes this responsibility with unwavering ambition and enthusiasm, setting a solid foundation for the futures of roughly 300,000 athletic participants annually.

As MHSAA Executive Director Jack Roberts notes, “They don’t try to be the stars of the show, but they are indispensable for letting the stars shine – the student-athletes and their coaches.”

It is a role they cherish, taking nearly as much pride in their school family as their own. It’s both a byproduct and a prerequisite for such a job that commands long hours and a knack for interaction with a wide array of personalities and age groups.

Mostly, it’s the young people who make it all worthwhile. They are, after all, the reason the job exists.

“Just watching so many students grow up from immature kids to young adults who now are very successful, and how they appreciate all the extra time you spent with them is rewarding,” said Marc Sonnenfeld, the district athletic director and dean of discipline at Warren Fitzgerald.

“And most important is the, ‘Thank You,’ you get five or 10 years later for pushing them and teaching them life lessons they will never forget.”

In a position largely devoid of gratitude, it’s little wonder that the smallest displays mean the most.

“Having a coach thank me for supporting them, and watching student growth through athletics mean a lot to me,” said Eve Claar, in her fourth year as athletic director and assistant principal at Ann Arbor Pioneer High School.

Brian Gordon, less than a year into his post as director of athletics and physical education for Novi High School/Middle School after 22 years as a coach and teacher in Royal Oak, also enjoys the impromptu reunions.

“One of the things I most enjoyed was having kids come back to the programs either as a coach, parent, or simply as a fan,” Gordon said. “Nothing is better than when I would look behind the backstop and see some former players watching and laughing while listening to me say the same things I had said 10 years earlier.”

Lessons learned along the way

The typical path taken to the administrative office usually includes a stop or two in the coaching realm, which assists in the transition to life outside the playing boundaries.

“The experiences you bring from coaching are a huge help. I made plenty of mistakes as a coach that I see my own coaches make to this day,” said Chris Ervin, in his seventh year as the activities director at St. Johns High School. “You make mistakes, learn from them, and then make sure not to make them again.

“My philosophy – although not realistic, but certainly something to strive for – is this: we would have much better coaches if these three prerequisites were in place. 1) Coaches must be a parent first; 2) must be an official, and 3) must be an athletic director. If coaches had to have these three experiences before being allowed to coach, they would have a whole new perspective when working with students, parents and officials.”

Having been coaches first, however, lends an appreciation to the task of working with students on a daily basis and an understanding as to how an athletic director can best assist his or her coaches.

“Being a coach helped me to learn time management, and I became better at making relationships. In my job now, it helps me to look at things from the coaches’ viewpoints,” said Christian Wilson, the athletic director and assistant principal at Gaylord High School for 11 years. “As a coach, you have an immediate impact on students; administration involves more interaction with adults.”

A coaching background also can cause an athletic director to re-examine his or her days as a coach, and how they might have had a greater awareness for a former administrator’s tasks.

”The learning curve as the athletic director is massive,” said Gordon. “The job itself is huge. As a coach, you just worry about your own sport. As athletic director, I have more than 70 teams to tend to and over 100 coaches to worry about. Coaching and teaching only scratch the surface of what happens in any athletic office every day, but doing that for more than 20 years has helped the transition significantly.”

It is a viewpoint shared by Ken Mohney, a 14-year director of student activities for both the high school and middle school at Mattawan Consolidated Schools.

“Athletic administration opens up the big picture of the department and school mission. Instead of only focusing on the sport that one coaches, administrators must coordinate a program so that all sports collectively enhance the academic success of the entire school,” said Mohney, who also coached three sports at Mattawan for eight years prior to assuming his current duties. “I miss the connection to players and students that I had as a teacher and coach, as it is much more difficult to create and maintain positive relationships with kids in an administrative role.” 

The majority of administrators who have had experience coaching admit to missing the close interaction with students and the opportunity to watch them develop into successful adults.

But, in some respects, the number of lives one can reach as an administrator is multiplied, and the scrapbook moments just take on slightly different poses.

Mike Thayer, athletic director and assistant principal for the past six years at Bay City Western High School following a decade at Merrill, recounts one of his proudest days in the business.

“In 1999, Merrill Community Schools had two MHSAA Scholar-Athletes Award winners,” Thayer said. “The senior class that year had approximately 80 students; yet, they produced two winners of this prestigious award. I miss the student interaction and school pride associated with team-building in coaching, but I do not miss the travel.”

Many duties call

Some ADs, however, might rather board the buses than schedule them, another of the many duties carried out on a weekly basis. In some cases, the position is responsible for school-wide transportation, not just athletic transportation.

Where once being the AD meant just that, the title for many in the profession today also includes a “/” before or after the words “athletic director.” It’s a trend which threatens the growth and quality of athletics in the educational mission of schools.

Even in schools where athletics are well entrenched and participation numbers soar, the people leading the charge are being asked to do more with less, often taking on responsibilities once doled out to two, and even three, individuals.

“Some of the larger challenges for me include the budget, balancing a very large work load, and just having enough time to evaluate coaches and programs effectively,” said Claar, who estimates that 60 percent of Pioneer’s 1,893 students participate in at least one sport.

Figuring conservatively, that’s more than 1,000 students deserving of her utmost attention in their extracurricular pursuits. But Claar also is assistant principal to the entire student body.

“Given the additional responsibilities, ADs are often spread too thin,” she said. “The time constraints make it difficult to complete all of the assigned tasks.”

Sonnenfeld, like so many others, attempts to split the time down the middle, but it rarely works out that way by the time he’s also done monitoring the cafeteria during lunch for a couple periods most days.

“I see between 35-60 kids every morning for various discipline issue,” said Sonnenfeld of one portion of his title. “I usually get to athletics by 1:00. I do as much as I can in the time that I have and then stay late on game days and catch up. And in my free time I’m responsible for renting out the athletic facilities. I make myself leave at a normal time on non-event days so that my family sees me.”

Additionally, he oversees the middle school athletic program, and feels guilty that he can’t devote more time to that level. He needn’t feel that way. If it weren’t for Sonnenfeld, the middle school would not have athletics at all.

“The middle school suffers because I cannot get down there to watch over stuff, but this is better than not having any middle school sports at all. They canceled them for a year, and got rid of the middle school athletic coordinator position and put the duties on me,” he said.

Sonnenfeld is not alone. Duties seem similar across the board.

“I am also responsible for coordinating all building facility usage, fundraising and transportation as well as lunch/hallway supervision before, during and after school,” Mohney said. “Athletic administration alone for grades 6-12 in a Class A school is a full-time, 14-hour-a-day job.  It is extremely difficult.”

While not included in his title of activities director, Ervin, too, is expected to mete out discipline and supervise lunches on a regular basis.

“Time is a major obstacle,” Ervin said. “When our assistant principal is out of the building I take on most of the discipline in his absence, which leads to days where athletics and activities get zero attention.”

Rewarding pursuit

While frustrations can mount, the leaders of school sports programs also tend to be tough self-critics. Somewhere along the line, these folks noticed sacrifices being made by people like them while they were the same age as today’s students. They now carry those lessons forward. 

“I had a very positive experience as a three-sport athlete in high school. My coaches all motivated me toward excellence while providing positive lessons and guidance,” said Mohney. “After graduation and upon returning to Michigan after four years of active military duty, my high school football coach offered me a JV football coaching position and strongly suggested that I may have what it takes to be a good teacher and coach. That guidance inspired me.” 

Ditto for Gordon.

“When I hired into Royal Oak, there were several people who impacted me as a professional,” Gordon said. “Chuck Jones was our district AD, and he along with Frank Clouser (varsity baseball coach) really made a difference in where I am today. Chuck was always the constant professional who is arguably the most organized and efficient man I have ever met. Frank is the best coach I have ever been around. I have never met a coach who would break down skills and have the unique ability to teach every facet of the game.”

Creating similar moments for countless student-athletes in their hallways is the ultimate goal for today’s athletic directors. Being told they’ve done just that is enough to make all the cafeteria supervision worthwhile.

“The most rewarding part of athletics is when I observe a student who has come from a tough home environment, and through his or her involvement in athletics, they shine,” said Ervin.

“I always love it when graduated student-athletes come back to visit the school,” Mohney said, “so I can meet their children and hear of their successes in life.”

PHOTO: Greenville athletic director Brian Zdanowski points out features of the home lockerroom at Legacy Field, which opened for his school's football teams last fall. 

2020 Bush Awards Honor Dedicated ADs

By Geoff Kimmerly
MHSAA.com senior editor

October 21, 2020

East Grand Rapids’ Tim Johnston, Maple City Glen Lake’s Mark Mattson, Vicksburg’s Michael Roy and Gaylord’s Christian Wilson all lead programs that frequently earn headlines for success in competition. 

But these four athletic directors also are known in their local and statewide sports communities for the positive experiences they help provide students, their own as well as those who take part in the same leagues or tournament events they frequently host.

To honor their often unsung work in creating these experiences for athletes, all four have been named recipients of the Michigan High School Athletic Association’s Allen W. Bush Award for 2020.

Al Bush served as executive director of the MHSAA for 10 years. The award honors individuals for past and continuing service to prep athletics as a coach, administrator, official, trainer, doctor or member of the media. The award was developed to bring recognition to men and women who are giving and serving without a lot of attention. This is the 29th year of the award, with selections made by the MHSAA's Representative Council.

“Leaders among peers, ceaseless dedication, never saying ‘no’ when needed – these are how this year’s Bush Award honorees are described by their colleagues, and how we’ve come to know them as well,” MHSAA Executive Director Mark Uyl said. “What they give willingly for school sports goes far beyond awards they’ve received, and at the same time often receives little attention. We’re delighted to recognize all of their continuing contributions.”

Johnston has begun his 39th year in education, with the last eight for East Grand Rapids Public Schools, where he has led one of the state’s most successful athletic programs – EGR, which offers 34 varsity sports, was named a Michigan Exemplary Athletic Program in 2018 by the Michigan Interscholastic Athletic Administrators Association (MIAAA). Johnson was chosen as his region’s Athletic Director of the Year by the MIAAA in 2017. He previously served as a teacher and coach at Grand Rapids Catholic Central, and then as an athletic director and principal at Hastings.

He has made significant contributions to Michigan’s largest high school league, having served as president, vice president, secretary and realignment chairperson for the Ottawa-Kent Conference, and hosted various MHSAA Tournament competitions for the District, Regional and Finals rounds. Johnston also has served on multiple MHSAA sport committees and its board of canvassers, and as part of the Scholar-Athlete Award selection committee. Additionally, he has served as an instructor for the MHSAA’s Coaches Advancement Program (CAP) and as a program presenter at conferences for both the MIAAA and National Interscholastic Athletic Administrators Association (NIAAA) – and served as Michigan’s delegate to the latter.

After graduating from Grand Rapids Catholic Central, Johnston earned an associate degree from Grand Rapids Junior College and a bachelor’s from Grand Valley State University, and then a master’s in education leadership from Michigan State University. He earned his certified athletic administrator (CAA) designation from the NIAAA.

“Tim has always been incredibly positive in advocating for kids,” MHSAA Executive Director Mark Uyl said. “I’ve known Tim for years as a principal and as an athletic director, and there’s absolutely no one who better sees the big picture of how academics and athletics fit together.”

Mattson is into his 22nd year coaching, teaching or serving as an administrator in Michigan high schools, and in his second tenure as athletic director at Maple City Glen Lake. He previously served in the same role and others at Marquette High School for 11 years and then as athletic director at Traverse City Central before returning to Glen Lake as athletic director and assistant principal. He also coached and taught in Rhinelander, Wis., to begin his career, and served as an undergrad men’s basketball assistant coach at Northern Michigan University.

Mattson also is a frequent MHSAA Tournament host and participated on sport committees for skiing, football, basketball, cross country and track & field, and has served as an MIAAA regional representative and as secretary for the Big North Conference. He received MIAAA regional Athletic Director of the Year awards in both 2008 and 2018, and was selected as the Upper Peninsula Athletic Director of the Year in 2006.

A current member of the MHSAA Representative Council – representing Class C and D schools in the northern Lower Peninsula – Mattson is a graduate of L’Anse High School and earned his bachelor’s degree and then his master’s in educational administration both from NMU. While at NMU and into his tenure at Marquette, Mattson also was a registered MHSAA official in football and basketball for a decade and briefly for softball and volleyball.

“Mark, having served his career in northern Michigan and the Upper Peninsula, always brings a unique perspective on how the largest schools survive in northern Michigan,” Uyl said. “Schools like Marquette and Traverse City Central face a unique challenge. He’s always been an advocate for schools with those unique circumstances – but also for all schools up north, and especially now as part of the Representative Council.”

Roy is a graduate of Paw Paw High School who returned to Michigan after earning bachelor’s and master’s degrees – the latter in curriculum and instruction – at the University of Nevada-Las Vegas, where he also was a member of the football team for two years. He is into his 22nd year as an athletic administrator, serving three years at Lawton before joining the Vicksburg administration at the start of the 2001-02 school year. He has hosted more than 100 MHSAA postseason events and numerous CAP sessions while also serving as a CAP instructor, and his Vicksburg program received the Exemplary Athletic Program award in 2020.

Roy served as president of the MIAAA during the 2019-20 school year and has made vast contributions as part of the athletic directors’ professional organization with more than 15 years as a regional representative and 10 times serving as the state’s NIAAA delegate at the National Federation of State High School Associations (NFHS) national conference. He has served more than a decade as a Leadership Training Institute instructor for the MIAAA and as part of the NIAAA national teaching faculty.

He has received three certifications from the NIAAA including the certified master athletic administrator designation in 2005. Roy was named his region’s Athletic Director of the Year by the MIAAA in 2009 and state Athletic Director of the Year in 2012 – when he was also a finalist for national Athletic Director of the Year from the National High School Coaches Association.

“Mike has been incredibly giving with his time, especially with his leadership with the MIAAA,” Uyl said. “He has a can-do attitude, whether it be in hosting events or with other problem-solving he’s provided our entire MHSAA staff over many years.”

Wilson is into his 19th  year in education, serving as athletic director and assistant principal for Gaylord Community schools; he also briefly served as athletic director at Novi High School and as high school athletic director in Mount Gilead, Ohio, and taught in Auburndale, Wis.

Wilson also is a frequent host of MHSAA Tournament events – he hosted more than 10 during the 2019-20 school year alone – and also has served on various MHSAA committees. He has served as president of the Big North Conference and provided his expertise to the local Little League and youth football boards. He was named his region’s Athletic Director of the Year by the MIAAA in 2016.

A graduate of Chassell High School, Wilson then earned his bachelor’s degree from Northern Michigan University and a master’s in athletic administration from Western Michigan University. Prior to beginning his career in education, Wilson served as an assistant men’s basketball coach at both Michigan Technological University and Western Michigan. He played at Michigan Tech before finishing his career at NMU.

“Christian has been a successful administrator for many years because of his outstanding temperament and the way he connects with people,” Uyl said. “He’s someone who takes the work seriously, but never takes himself too seriously. He has served as a mentor to so many, and he’s very gifted at building relationships. At the end of the day, that’s what our business is about – those relationships.”

The MHSAA is a private, not-for-profit corporation of voluntary membership by more than 1,500 public and private senior high schools and junior high/middle schools which exists to develop common rules for athletic eligibility and competition. No government funds or tax dollars support the MHSAA, which was the first such association nationally to not accept membership dues or tournament entry fees from schools. Member schools which enforce these rules are permitted to participate in MHSAA tournaments, which attract more than 1.4 million spectators each year.