Career Wins Record Reflection of Towler's Dedication to Genesee County HS Hockey

By Paul Costanzo
Special for MHSAA.com

January 10, 2024

Jeff Rouse called his former hockey coach Doug Towler one of the most intense people he’s met. 

Bay & Thumb“He was a (butt)-kicker,” Rouse said. “You knew Doug was the boss. If you weren’t listening in practice, you were skating, or he was breaking hockey sticks over the net.”

But when Rouse had the opportunity to attend a party celebrating Towler setting the MHSAA all-time coaching wins record recently, he and some of his former Grand Blanc teammates, who played for Towler during the 1980s, made sure to be there. And to see the emotion on Towler’s face as he walked into Madden’s Bar in Davison greeted by dozens of his former players made it more than worth it.

“I’ve got nothing but good things to say about Doug Towler as a coach, and even as a friend after,” Rouse said. “He’s always been a good dude. … We’re all just fortunate to have been blessed to skate for the man.”

Hundreds of players at Flint Northern, Grand Blanc, Davison and now with the Genesee Generals – a second-year co-op team with athletes from Davison, Flushing, Goodrich and Swartz Creek – have had the opportunity to play for Towler over his more than 40-year career. And on Saturday, Dec. 23, they all became part of history.

The Generals defeated Bay Area Thunder 3-2 that night, giving Towler his 630th career victory, sending him past Mike Turner of Trenton for most all-time for a hockey coach in Michigan. 

Towler knew it was on the horizon, but didn’t want to bring attention to it – “That’s so Doug,” Rouse remarked – as he didn’t want to put extra pressure on his players.

But when he stepped into Madden’s, it all started to get to Towler.

“When I got to the party that they had, it was a surprise, obviously,” said Towler, who now has 631 wins. “I got there and I see the guys I work with at (IMA Brookwood Golf Club), and I see some old players, and it did kind of hit me a little bit. It was, honestly, it was great. It was a fun night. A couple of the (Flint) Powers coaches came over after their game, and there was a Grand Blanc coach there, and so it was a nice night. There were a lot of laughs, a lot of stories. And I’m sure, you know, over the years, those stories have gotten bigger.”

One doesn’t need to exaggerate when telling tales of Towler’s career, though.

The Sarnia, Ontario, native played college hockey at the University of New Hampshire and signed with the Chicago Blackhawks organization, playing in their minor league system for two years. His pro career took him to Austria, but he returned to North America to play for the Flint Generals of the International Hockey League. After one full season with the Generals and an injury-shortened second IHL season played in Flint and Saginaw, Towler joined the coaching ranks, taking over the Flint Northern program in 1979.

After two seasons at Northern, he spent a decade at Grand Blanc, winning three Regional titles between 1981-91. He took over the Davison program in 1992, and over his 30 years with the program he’s won eight Regional titles, made four trips to the Semifinals and two MHSAA Finals appearances.

“I played for him for three years, and I’ve known Coach Towler for a long time, and personal accolades were never on his radar,” said Albert Mitchell, who played for Towler from 2001-03 and helped Davison finish as Finals runner-up in 2002 and 2003. “He was always about wanting to make guys better hockey players, and better young men.”

It’s that philosophy that not only helped Towler win more games than any other hockey coach in the state – Traverse City Central’s Chris Givens is second among active coaches, and entered the season with 428 wins – but made so many former players want to be there for him when the milestone was celebrated.

“It’s safe to say that, for me, I don’t believe I would have ever played high school hockey if it wasn’t for Coach Towler,” said Mitchell, who went on to play at Elmira College in New York and is now the coach of the Fenton-Linden Area high school team. “Coach Towler is somebody that my dad respected and he wanted me to play for, and fortunately I did. I was fortunate to go on and play at the next level, and without Coach Towler, I don’t think I would have been able to do that.”

As fun as the party was, it came dangerously close to not being a celebration of a new record. The Generals led Bay Area 3-0, but allowed a pair of third-period goals that put the game in doubt. Assistant coach Ryan Welch, who had helped arrange the afterparty, said there were some extra nerves down the stretch.

“Was I nervous? Hell yeah, I was nervous,” Welch said with a laugh. “We had planned it two weeks before, and we played Friday and Saturday of that week, so we had to win both of them. We ended up winning 3-2 in Tawas and won 3-2 in Bay City. One of the coaches, Tony Perry, he rarely says anything, and he was chirping the whole game. I do think there was a little bit of nerves with everyone. Doug had his whole family here, and I’m sure our kids were nervous – we didn’t play the very best. Everyone was a little bit nervous because they wanted to be a part of this history.”

Welch, who played for Towler from 2002-06, is one of his three longtime assistants, although his 12-year tenure is much shorter than the others. Both Tony Perry and Charlie Eakes have been with Towler for more than 30 years.

Welch, Rouse and Mitchell all marveled at Towler’s ability to span multiple generations of athletes during his time as a high school coach. But they all are less surprised that Towler could pull it off, and more in awe of what he’s done.

“He’s had a lifelong commitment to the game of hockey at the high school level,” Welch said. “Usually, coaches start to have a little success and they move on. He’s had a lot of patience throughout the years. That tells you that he enjoys coaching these varsity athletes. It takes a tremendous person these days to stick with it. Over 40 years, the generations have changed, and he’s had to change the way he does things. It shows his love for the game of hockey, it shows his love for the community and his commitment to the Genesee County area.”

Paul CostanzoPaul Costanzo served as a sportswriter at The Port Huron Times Herald from 2006-15, including three years as lead sportswriter, and prior to that as sports editor at the Hillsdale Daily News from 2005-06. He can be reached at [email protected] with story ideas for Genesee, Lapeer, St. Clair, Sanilac, Huron, Tuscola, Saginaw, Bay, Arenac, Midland and Gladwin counties.

PHOTO (Top) Genesee Generals hockey coach Doug Towler, far right, celebrates his record 630th win with family Dec. 23. (Photo courtesy of the Davison athletic department.) VIDEO Towler addresses his team after a 2020 win over Flint Powers Catholic.

Coaches Return With College Knowledge

By Tom Markowski
Special for Second Half

February 24, 2016

North Farmington boys basketball coach Todd Negoshian is not so vain to believe he’s at the top of his profession.

After all, he’s nearing just his fifth season running what is considered one of the top programs in the Oakland Activities Association.

What Negoshian is certain of is that he is a better coach now than he was during the early 2000s when he entered the profession as an assistant at North Farmington under his father, Tom Negoshian.

In addition to Todd Negoshian’s years as a high school coach, he spent three seasons (2004-07) as an assistant coach at Oakland University under coach Greg Kampe. Having worked at the college level has not only added to his knowledge as a coach but also given him an opportunity to work with different people under different circumstances but with similar goals.

“I learned a lot from Kampe,” Negoshian said. “I learned a lot about relationships. He has the uncanny ability to (scold) a kid and then 30 seconds later have your arms around him. It’s about building relationships.

“It’s his approach to coaching. There’s so many things you learned outside of coaching.”

This brief stint at the collegiate level gave Negoshian, 35, a whole new perspective on how to coach and how to be a coach. Building relationships takes time, and to those committed to being a coach who cares about his or her players, it’s paramount to allow for that time.

Some coaches, like John Beilein at University of Michigan, start out coaching at the high school level, move on to college and remain there. A number of others statewide have taken paths similar to that of Negoshian.

LaMonta Stone at River Rouge and Steve Hall at Detroit Cass Tech started coaching at the high school level and have recently returned to their roots after each spent several years as a college coach.

Stone played for the legendary Lofton Greene at River Rouge and then coached the Panthers to a Class B title in 1999. Stone ambitiously sought a position at the next level and was quite successful. He spent two seasons at Eastern Michigan, two at Ohio State and 10 at Bowling Green before returning to River Rouge last season as head coach.

And he has no regrets.

“At that point, I had goals,” Stone said of making the jump to college. “There were things I wanted to do. I still have goals. People ask me, would I go back to college? I don’t know. If the situation was right, I might.”

Stone, 49, returned for two reasons: family and community. Last season he was able to coach his oldest son, LaMonta, Jr., his senior year. Stone also has two other sons, ages 6 and 9.

Basketball is king in River Rouge. Greene won a record 12 MHSAA titles and the program has won two more since his departure. But the Panthers relinquished their claim as a state power soon after Stone left and haven’t been much of a factor in the tournament since. Stone intends on changing that.

“It’s a situation where, I’d been (coaching in college) for 14 years,” he said. “I’d reached all my goals. The only one I didn’t was to become a head coach. But you’re an assistant in the Big Ten. You can’t get much higher than that.

“The opportunity to come back to that community, I just couldn’t pass up. I get to be more of a part of my sons’ lives.”

In addition to the high school season, Stone said he enjoys coaching during the summer, in camps and individually.

“I can, within the (Michigan High School Athletic Association) rules, work with kids outside of Rouge,” he said. “I get calls all the time saying can you work with my son. I work with them but they can’t come to Rouge. I like it that way. There’s no pressure on me or them.”

Hall, 45, was one of the state’s top players when he graduated from Cass Tech in 1988. He played four years in college (Washington, Virginia Tech) before playing professionally overseas. In 1996 he became the head coach at Detroit Rogers, an all-boys school in the Detroit Public School League. Hall spent nine seasons there and won three MHSAA titles before the school closed.

Hall went to Detroit Northwestern in 2005 and spent three seasons there, winning one PSL title, before accepting a position as an assistant coach at Duquesne University in Pittsburgh.  He spent four seasons there before becoming an assistant coach at Youngstown State. On Aug. 25, Hall officially came back to Detroit as athletic director and boys basketball coach at Cass Tech.

Like Stone, Hall was looking for a more stable lifestyle. Family came first, and the opportunity to coach his alma mater was too good to pass up.

“A lot had to do with my life at this stage,” he said. “I have two young boys (ages 7 and 4) and to be more a part of their lives is important. If I wanted to spend time with them, we’d go to a game where I was recruiting a kid and that would be our time together on that given day.

“And I have a passion for this school. This whole year has been learning on the fly. At Rogers there was a lack of numbers. Here football is huge. We didn’t have a football team at Rogers. And here I have a surplus of numbers. It’s a different dynamic. Rogers was the smallest school in the PSL by enrollment. Cass is the biggest.”

Hall said he doesn’t miss the hours of travelling on the road, going into countless gymnasiums recruiting players and trying to convince them and their coaches that his university was the right one. It’s not that his responsibilities as athletic director and coach are less demanding. But being able to go home every night and see his children and sleep in his bed has its rewards.

Hall said he had more than a few conversations with Stone on returning home.

All three coaches agree that experience has its benefits. It’s not that coaching is any easier at this time. The challenges are still there and in many ways demand different approaches.

“Every stop makes you better,” Negoshian said. “Anytime you coach kids, the more you are around them, it helps.

“The game has changed. Society changed. Kids don’t want to fight through tough times. That’s why you see so many transfers. Everybody wants to be the hero. They want the focus on them. And it’s just not them. It’s the family. I’m not sure all of the parents are committed. They don’t want to go to A, B and C to get to D.”

Hall said the expectations for incoming freshmen and their parents are so different than it was when he was in high school. Then students went to a certain school, whether it was a power like Detroit Southwestern or a neighborhood school like Detroit Mumford, to be a part of an established program.

“It’s a trickle down from college,” Hall said. “It’s not, ‘I want to send my kid to a great program.’ There’s the attitude that if my son isn’t a part of it as a freshman, I’ll go somewhere else instead of being part of the process.”

Tom Markowski is a columnist and directs website coverage for the State Champs! Sports Network. He previously covered primarily high school sports for the The Detroit News from 1984-2014, focusing on the Detroit area and contributing to statewide coverage of football and basketball. Contact him at [email protected] with story ideas for Oakland, Macomb and Wayne counties.

PHOTOS: (Top) Current River Rouge boys basketball coach LaMonta Stone returned to his alma mater after serving as a college assistant including at Bowling Green. (Middle) Todd Negoshian, LaMonta Stone, Steve Hall. (Top photo courtesy of LaMonta Stone.)