Young's Magic Will be Missed in Muskegon

By Tom Kendra
Special for MHSAA.com

January 10, 2018

Muskegon High School’s historic Hackley Stadium was not an easy place for Gene Young to navigate in recent years, with his hulking 6-foot-6 frame slowed by neuropathy in both feet and worsened this past fall by a nasty infection on his left heel.

But few people have ever been more positive than Young, a giant – literally and figuratively – in the Muskegon area sports, broadcasting and education communities who died on Jan. 2 at the age of 76.

Young was determined to make it up to the Hackley Stadium press box back on that August day last fall, to broadcast the Big Reds’ opening game against Ann Arbor Pioneer with myself and play-by-play man Larry Taylor on Muskegon radio station WMUS-FM 107.9 – kicking off his 39th year as the voice of high school football on the lakeshore.

The first challenge was parking.

“Tommy, pull into that lot across from the gate. I know the people working there,” said Young, who seemingly knew everybody, everywhere.

Gene rolled down his window and I couldn’t hear his exact words, but I know he gave $10 instead of the $5 charge (the proceeds were going to help out Muskegon’s minor sports programs). He also put a smile on that parking lot attendant’s face and made him feel like the most important part of the entire game-day operation.

That’s the Gene Young magic.

The next hurdle was crossing Sanford Street and getting into the stadium.

Back in his heyday, Gene was a fantastic athlete, a standout big man and 1959 graduate of Muskegon Heights High School, who accepted a basketball scholarship to Central Michigan University and played on the varsity basketball team as a freshman. He transferred to Otero Junior College in Colorado for one year, before playing his final two years for Weber State University in Utah, coached by NBA legend Dick Motta.

But this past fall, crossing the street was getting to be a challenge.

The gate attendant spotted him making his way slowly across Sanford with his cane and began undoing the padlocked gate. Young never needed to show a press credential in the Muskegon area, as he and his buddy Jim Moyes had been the voice and the spirit of Muskegon-area high school sports since they first started working together in 1978. The two filled their broadcasts with memories and insights brought in from their deep knowledge of Muskegon’s sports history.

As Gene and I were let in, many of the fans who still had to wait snickered a bit. Gene diffused the situation quickly, as only he could.

“We’re big time; we’re with ESPN,” he deadpanned.

The next part of the journey is walking down the dark tunnel and up a short ramp where you then experience that first glimpse of the hallowed ground at Hackley Stadium – it’s a moment that Muskegon locals would equate with going around “the curve” near Pere Marquette Park and seeing that first view of Lake Michigan, or an 8-year-old’s first visit to Disneyland. As he plopped down on the handicap bench up front to rest, no one knew it would be his final time to experience that thrill.

Shame on me for not appreciating that moment as I should have, because I was nervously scurrying up the bleachers to set up our radio equipment.

When I glanced down, Gene was holding court on that bench as a steady stream of folks stopped by to shake his hand.

Some of them were old education friends like Roger Hoekenga, a retired Muskegon Public Schools administrator who stopped to talk about retirement. Gene began his teaching and coaching careers at Muskegon Reeths-Puffer, but is best known for his 26-year run as the Director of Community Education, Adult Education and Recreation at Fruitport. Upon his retirement, he specialized in helping school boards make good hires for superintendent and other administrative positions.

Terri Clock, the lone woman on the Muskegon Area Sports Hall of Fame board, then stopped to visit for a few moments. One of Gene’s crowning achievements had been his tireless work for the local sports hall, taking over as president in 1994 and serving in that role until his death.

“He is the hall of fame. When Dick Hedges (the first president of the MASHF) passed away, Gene took over and that was his baby,” said Moyes, who delivered a powerful eulogy at Young’s funeral service on Jan. 6. “He put hours and hours into making our hall of fame the best one. Everything was always first class with Gene.”

The equipment was all set up, and I had already done a test call with the station – and my partner was still sitting on that bench.

I just shook my head and smiled. His friends and family (and especially his wife, Sandy) were used to “Gene speed” – whether it was making his way past all of the characters at the bar to get to our table for lunch every Friday, or visiting with each of the workers on his way to the pool at the health club, or shaking everyone’s hand after church on Sunday.

Muskegon head coach Shane Fairfield also stopped quickly to chat, thanking Gene for sending him a note of encouragement all four times his teams lost in MHSAA championship games (Fairfield told me at Gene’s visitation that he received another note this year after the Big Reds won the Division 3 title). Then, finally, Gene had a brief word with Muskegon star quarterback La’Darius Jefferson, who experienced Gene’s handshake grip, which he kept locked on until he was ready to let you go.

Only then did he start his trek up the 28 concrete rows to the Hackley Stadium press box, which included two or three more stops to rest/visit with Muskegon and Ann Arbor Pioneer fans, before he finally got to his spot at 6:25 p.m. – 5 minutes before air time.

“Tommy Kendra, I picked up some good information down there,” he said.

Those words struck me that day, and I learned a valuable lesson. As I sat there alone in the middle of the press box, sweating profusely, bored and isolated, poring over relatively meaningless stats that I already knew by heart, I realized that he was doing it the right way.

I’ve determined that the best way to honor and remember my dear friend and mentor is to never be in too big of a rush to get into the press box, to get a seat at the lunch table or a treadmill at the gym. Take it a little slower. Be interested in other people. Figure out a way to use your God-given gifts to help them. Brighten their day. And, in the process, learn a few things and gain a new perspective.

That’s the Gene Young magic.

Tom Kendra worked 23 years at The Muskegon Chronicle, including five as assistant sports editor and the final six as sports editor through 2011. E-mail him at [email protected] with story ideas for Muskegon, Oceana, Mason, Lake, Oceola, Mecosta and Newaygo counties.

***

Ludington’s Beckman Came Home, Gave Back

Rod Beckman never really got away from high school sports.

Beckman, who died on Dec. 20 at the age of 69 after a five-year battle with cancer, is remembered as one of the best all-around athletes to ever come out of Shelby High School – good enough to earn a Division I basketball scholarship to Oklahoma State University and later shift gears and play three years of professional baseball in the Detroit Tigers organization.

Then Beckman went back to high school, in a way, as the voice of Ludington High School sports for 40 years, from 1972 to 2012, at radio station WKLA in Ludington, where he worked as a popular disc jockey by day.

Beckman also made an impact on high school sports as a well-known and respected baseball and softball umpire in Mason County for more than 25 years.

Ultimately, Beckman stayed involved in sports throughout his life as an outlet for his competitive nature and a way to spend quality time with family and friends. His passion for basketball and baseball later gave way to fast-pitch softball and golf, but he also did his share of bowling, hockey and racquetball. Beckman is a member of the Mason County Sports Hall of Fame.

Beckman used his popularity and name recognition to help others right up until his death.

In September, Beckman hosted the Rod Beckman Cancer Charity Golf Classic, which raised more than $70,000 for the Spectrum Health Ludington Hospital Cancer Patient Assistance Fund and The Optimist Childhood Cancer Campaign.

Beckman is survived by his wife of 21 years, Traci.

– Tom Kendra

PHOTOS: (Top) Gene Young, left, with his most recent broadcasting team of Larry Taylor (second from left) and Tom Kendra, and halftime guest Justin Abdelkader of the Detroit Red Wings, during a 2016 game. Young was working for iHeart Media station WMUS-107.9 FM in Muskegon. (Middle) The legendary broadcast duo of Young, left, and Jim Moyes, call the Class D championship game in 2002. (Below) Young poses in front of the Muskegon Area Sports Hall of Fame displays at the L.C. Walker Arena in downtown Muskegon. Young served as president of the MASHF for the past 24 years.

Awe Working to Reignite Three Rivers, Bring Best of Past to New-Look Home

By Scott Hassinger
Special for MHSAA.com

September 11, 2024

THREE RIVERS – Jeff Awe had always been content as an assistant during his 30 years coaching high school football.

Southwest CorridorAll that changed in early April when Awe accepted the head varsity position at Three Rivers. Awe had spent 27 of those years as a Wildcats assistant before taking over the program.  

"Becoming a varsity football coach was never on my radar," said Awe, who spent the last three years as head coach of the Wildcats junior varsity, guiding them to an 8-1 record last fall.

Awe felt he could help rejuvenate a program that stumbled to a 1-8 record in 2023 and suffered its first losing season since 2020.

“With the kind of season we had I could see, at least in my mind, exactly what needed to be done to turn this program around,” Awe said. “I wanted to bring some positivity back to Three Rivers football. The timing and circumstances made it the right time to pursue it.”

Awe, who played for and coached under former Three Rivers coaches Scot Shaw, Jeff Zonyk and Tom Foghino – all members of the Michigan High School Football Coaches Association Hall of Fame – has brought back some of that positivity already with increased participation. More than 80 players came out for the sport between the varsity and JV teams.

Three Rivers defeated Charlotte 36-0 in the season opener two weeks ago at newly-renovated Armstrong Field, avenging a 52-22 loss from 2023. The Wildcats are 1-1 overall after losing a hard-fought 10-7 decision Friday at Adrian. Three Rivers hosts 2023 league champ and Regional finalist Niles in Friday's Wolverine Conference opener.

Shaw, coincidently, is currently the head coach at Niles.

Awe played for Shaw, Three Rivers' head coach from 1986-2004, and was a standout receiver and cornerback earning first-team all-conference his senior year.

Three Rivers finished with back-to-back 9-0 records in Awe's freshman and sophomore years. Awe was a starter as a senior on the first Wildcats team to make the playoffs in 1986.

"In my junior year we went 8-1 but lost our last game to Coldwater and didn't make the playoffs under the old system," Jeff Awe recalled. Three Rivers finished the 1986 regular season 8-1 as well on the way to that first playoff berth.

Awe is graduate of Western Michigan University and a long-time science teacher at Three Rivers Middle School. His long-range vision for the football program is to combine the old-school mentality from when Three Rivers was the most physical and disciplined football team every week with new-school principles.

"I want to build a bridge from our youth flag football program all the way up to the varsity level. I want to be able to put a coaching staff in place that can take over the program someday when I am done and keep it going strong," Jeff Awe said.

Three Rivers, mainly a spread offense team for several years, has returned to its old-school I-formation principles. But the passing game will remain a big part of the Wildcats' attack.

"We're going to have multiple looks on both sides of the football. With the way high school football is played now, we have to ready to adjust and adapt every week," he said.

"Right now I want our seniors to have a great year. We're excited and ready to go, and I like the way the summer went. Now we have to win some games and compete against some very good football teams on our schedule."

Awe feels fortunate to have been influenced by a number of great football minds over the course of his career like Zonyk, Foghino, Shaw and J.J. Wagner at Three Rivers, along with Mendon's John Schwartz and the late Bob Critz.

"We all did a lot of good things together. All of those guys taught me a great deal about the game," Awe said.

However, the lessons he learned as a player from Shaw have really stuck with him.

"Scot is a master at motivating his players, getting teams ready mentally, and he knows how to make you feel like a million bucks with just a comment or two. He can get his athletes to run through a wall and do things you thought were impossible,” Awe said. “I loved playing and coaching for him, and now I'll be coaching against him.”

A new video scoreboard complete with a sound system is among new features fans will see this season at Armstrong Field in Three Rivers. Awe worked tirelessly over the summer promoting the Three Rivers football tradition.

"I've worked hard by having former players and coaches who have been successful in life come in and speak to our kids. There is a huge legacy here about what it means to put that Wildcat jersey on. I'm bringing the old nameplates back. The front of the uniform sports the name of the community you play for, and the name on the back is your family," Awe said.

"When you learn how to go out on the field and work hard and be disciplined, those are life lessons these kids will take with them into adulthood and beyond. I want them to understand that whatever number they wear there are people all over the country who once wore that number who are paying attention. They want to see if the individuals on this team are doing the correct things to make themselves successful."

Three Rivers features much more experience on the field than in the past. Brayden Carpenter and Aiden Williams are the lone sophomores on a 38-player varsity roster that features 17 seniors. Senior cornerback Jace Gray and two-way lineman Sam Reynolds, along with junior quarterback Mason Awe (Jeff’s son), have emerged as three of the team’s leaders on and off the field.

Gray, a 5-foot-9, 190-pound linebacker, has 18 tackles over two games after a team-high 12 against Adrian.

"Jace is the heart and soul of our defense. He is incredibly instinctive and has a knack for forcing turnovers,” Jeff Awe said. “He is a big reason we hope to be greatly improved on defense this season.”

Reynolds, a three-year varsity letterman, helps anchor much-improved offensive and defensive lines with his 5-10, 240-pound frame. "Sam is one of our best players and leaders. He is our strongest kid and anchors both sides of our line. We are looking forward to a big year from him," Awe said.

Mason Awe (5-11, 190) completed 4-of-5 passes for 57 yards against Charlotte. "Mason is smart, athletic and one of our leaders on offense. He can make plays with his arm, legs and brain and is a complete player at the quarterback position," Jeff Awe said.

Senior tailback Lamonta Stone leads Three Rivers in rushing with 34 carries for 267 yards and three TDs over those first two games. Other impact players on defense include senior linebackers Tre Rohrer (5-10, 185) with 16 tackles and a fumble recovery, and Landon Moreland with 16 stops.

Senior Max Burg (6-6, 260) is another key returning starter on the Wildcats' offensive line.

Reynolds sees a much different attitude from teammates this season.

"Everyone wants to be at practice this year. Coach Awe has created a camaraderie in our program that hasn't existed for a while,” said Reynolds, who aspires to become a coach and math teacher.

“My varsity experience has helped me with the physicality and the speed of the game. We got a bad taste in our mouth last year and aren't going to settle for a losing season.”

Gray feels he and his teammates are more connected with one another.

"The experience I bring back is valuable, and it gives me an advantage on the field. My strength and senior leadership are factors I hope contribute to us winning more games and making the playoffs," Gray said.

Mason Awe enjoys the special relationship he has as a son of the head coach.

"It's special because off the field I can go home and talk with him about how the practice or game went, the plays and what is working or not working. We have a good relationship, and we think alike on the field," Mason Awe said. "Our team wants to be the toughest and most gritty one out there. That's a trademark of old Three Rivers teams and we want to go back to that. I like being a big part of the offense, making plays and helping the team win. Confidence is a big key coming off last year. It will be the defining factor. This is a strong group, and we've been playing together for a while."

Awe's coaching staff consists of Mitch Walters, Nate Foley, Drew Bosma and Zac Robare at the varsity and JV levels, along with Scott Muffley, Toby Gose and Al Schmucker at the middle school level.

Three Rivers Community Schools superintendent Niki Nash gathers with students, school officials and community members near midfield Aug. 29 to cut the ribbon prior to the first home football game played on newly-renovated Armstrong Field.

Armstrong Field introduces improvements

Three Rivers has played its home football games at Armstrong Field since 1951. Voters approved a bond in 2019 for upgrades to the stadium and the 40-year-old fieldhouse that was built during the early 1980s.

The renovations also included construction of a new weight room at the high school (completed in 2022), along with the installation of a new track, video scoreboard, artificial turf and new gating.

"We compete in the Wolverine Conference where over half of our schools play their football games on artificial turf,” said Three Rivers athletic director Matt Stofer. “It's been a long five years, but it’s cool to see it finished. Our community and alumni, along with our student-athletes have been great about everything, and the stadium looks great."

Finding a safe playing surface and one that could withstand multiple uses were major factors.

"We wanted to find a surface that other schools had a lot of success with. We traveled to and took a look at fields in St. Joseph, Chelsea, Olivet College and some other schools," Stofer added.

The high school soccer teams, band, physical education classes and youth football program also will have access to the facility.

Two of the biggest changes inside the facility are new gating and a new sound system.

"Before the renovations you could just pull into Armstrong Field, and you were right there. You can still drive in, but now you have to physically get out of your car to pay and enter the stadium through one of the two new gates located at the end near the concession stand," Stofer explained. "These changes allow us to lock up the facility now when we need to."

The new video scoreboard, purchased by an anonymous donor, will include a new sound system.

"It's been quite a busy summer,” Stofer said. “We've traveled to Stevensville Lakeshore and up to Holland West Ottawa to work with their video crew in a few training sessions. We're very excited about what we can use it for once we learn everything. Our goal for now is just to get it up and running.”

Scott HassingerScott Hassinger is a contributing sportswriter for Leader Publications and previously served as the sports editor for the Three Rivers Commercial-News from 1994-2022. He can be reached at [email protected] with story ideas for Berrien, Cass, St. Joseph and Branch counties.

PHOTOS: (Top) From left: Three Rivers varsity football coach Jeff Awe and players Mason Awe, Jace Gray and Sam Reynolds. (Middle) A new video scoreboard complete with a sound system is among new features fans will see this season at Armstrong Field in Three Rivers. (Below) Three Rivers Community Schools superintendent Niki Nash gathers with students, school officials and community members near midfield Aug. 29 to cut the ribbon prior to the first home football game played on newly-renovated Armstrong Field. (Top photo by Scott Hassinger; scoreboard and ribbon-cutting photos by Matt Stofer.)