TC Fans Enjoy 50 Years of Familiar Voices
October 21, 2015
By Dennis Chase
Special for Second Half
TRAVERSE CITY – For 50 years, John Sonnemann and Don Wiitala have put their hearts, souls and voices into Traverse City athletics.
The two, who are still going strong, were recognized this fall for their contributions – Sonnemann as the public address announcer for Traverse City Central, Wiitala as the radio broadcaster for Traverse City St. Francis.
"It keeps us young and involved," Sonnemann said. "I think Don feels the same. We feel like we're part of the program - and that's important to us."
Credit two former football coaches/athletic directors for bringing two unmistakable voices to the microphone. Elk Rapids' Don Glowicki and Traverse City Senior High's Irv Menzel started Wiitala and Sonnemann on their journeys back in 1966.
That was the year Glowicki approached radio station WLDR, which had just gone on the air in July, about broadcasting high school sports.
"We weren't thinking about doing sports," Wiitala said. "We were just trying to keep our heads above water."
After some discussion, though, WLDR took the plunge.
"We said we'll give it a try," Wiitala recalled. "I wasn't even a broadcaster. I was the sales manager."
WLDR started covering Elk Rapids and St. Francis football that fall, and Gladiators basketball that winter. Soon after, the station began broadcasting all St. Francis football games. WTCM was covering Traverse City Senior High football and basketball, so now both schools had an outlet on radio.
It remained that way until about eight years ago when WLDR dropped its game coverage. But WLJN stepped in, picked up football, and Wiitala continued on as the Voice of the Gladiators.
"Who would have thought that 50 years later I'm still in the broadcast booth," Wiitala said. "I never realized how close I would grow to the St. Francis community. It's been a wonderful (association)."
Wiitala, 79, was inducted into the Grand Traverse Area Catholic Schools Hall of Fame this month.
"Don's a class act," St. Francis athletic director Tom Hardy said. "He does things the right way. He's part of our family. When you talk about St. Francis football, one of the first names to come up is Don Wiitila. He's brought St. Francis games into so many homes. We are so fortunate, so lucky for his dedication."
Back in 1966, Sonnemann had just graduated from Michigan State University when he landed a job as a social studies teacher at Traverse City Senior High. He had done his student teaching at the school the previous year and worked the chain gang during the football season – so his indoctrination into Trojans football had already started.
Soon after he was hired, Menzel called him into his office.
"He grabbed me by the knee and said, 'I want you to announce on Friday.'" Sonnemann said. "That was it."
To this day, the 72-year-old is synonymous with Traverse City Central sports.
"It's been a pleasure," the Voice of the Trojans said. "I've enjoyed all 50 years, although it doesn't seem like it's been that many,"
Sonnemann was honored for his work during the Central-West game in September.
"Remarkable," Central athletic director Mark Mattson said in describing Sonnemann's career. "The best part is that John is one of the most gentle, kind human beings that you'll ever meet. To have that legendary voice be part of your program for 50 years is special."
Sonnemann, who retired as the school's athletic director nine years ago, still announces a number of school and community events. On any given day in the fall, he can be seen and heard at Central football, soccer and volleyball games.
He said he has a hard time remembering when he retired because he's still so active doing what he loves.
"Some people would say I flunked retirement," Sonnemann said, laughing.
He, of course, does not see it that way. Neither does Wiitala. Their jobs, they say, energize them.
So when people ask how much longer they'll keep announcing, their answers are similar.
"As long as I feel good – and I do feel good – I want to keep doing it," Wiitala said. "Vin Scully (Los Angeles Dodgers announcer), what is he, 87?"
On fall weekends, Thirlby Field is their home away from home.
"We've seen a lot of great athletes, a lot of great teams, a lot of great games," said Sonnemann, who in 2001 received an Allen W. Bush Award from the MHSAA for his many unsung contributions to high school athletics.
Sonnemann recalled a game in 1970 when the Trojans lost 2-0 to Bay City Central, coached by the legendary Elmer Engel.
"They were the cream of the crop in the state," he said, "and that's where Traverse City wanted to be."
It didn't take long. Traverse City reached the inaugural MHSAA Finals in 1975, and then claimed championships in 1978, 1985 and 1988.
St. Francis was going strong in those days, too, claiming mythical state championships in 1973 and 1974. The Gladiators were able to maintain their success when the MHSAA playoffs began, capturing crowns in 1992, 1999, 2003, 2005, 2008 and 2009. They were MHSAA runner-ups in 1983, 1998 and 2007.
Wiitala recounted the 28-26 loss to Detroit dePorres in 1983 – the school's first trip to the Pontiac Silverdome – when the Eagles scored late to pull out the victory.
"To this day I still remember this kid from Detroit dePorres, with about a minute and a half left, laying out horizontal to catch a pass in the end zone for a TD," he said. "That play has run through my mind hundreds of times over the years. I don't know why. Had he not caught the pass, St. Francis would probably have won the game."
Sonnemann witnessed two of the most dramatic last-second wins in Trojans history – 21-20 over Muskegon Catholic in 1975 and 22-21 over Muskegon in 1985. The Muskegon game was on the road so Sonnemann was there in another role – as the advisor, he had taken the school's pep club to the game. The Big Reds had surged to a 21-14 lead on an interception return for a score in the final minute. It seemed like that would be the play that would decide this battle between the two 5-0 heavyweights.
But on the last play of regulation Central quarterback Chris Hathaway connected on a pass to Jeff Durocher, who then pitched the ball to Doug Lautner, catching the Muskegon defense by surprise. Lautner raced the final 33 yards to the end zone to pull the Trojans to within a point. Coach Jim Ooley opted to go for the win, and Hathaway hit Durocher on the winning two-point conversion.
Trojans fans who were there reveled in the win, except the bus driver.
"The bus driver had gone out to warm up the bus and missed the end of the game," Sonnemann said. "When we got on the kids were hootin' and hollerin' and just having a good time. They were so excited. The bus driver looked at me and said, 'If they're this excited after a loss I would hate to see what they would do after a win.' I had to tell him, 'We won it.' It (the suddenness of the win) felt a lot like that MSU game the other day."
Wiitala has been a fixture at the MHSAA Finals – football and basketball – covering St. Francis, as well as other area schools.
"When St. Francis got beat (in the tournament) we would pick up the next team that was going well," he said. "People in those communities appreciated that."
Wiitala said when he first started broadcasting games there were a number of radio stations doing likewise. That's not the case now.
"Stop and think about it," he said. "When St. Francis was in the North Central Conference (in the 1980s) five schools had radio stations broadcasting games. Now we hardly ever see another station at a game."
Wiitala became the majority owner of WLDR in 1972. He would remain the owner for nearly 30 years. When he sold, the station continued to broadcast St. Francis football games with Wiitala on play-by-play. He’s continued in that role now that WLJN has taken over the broadcasts.
The Mesick graduate has never strayed from the hometown feel of his broadcasts. He still conducts pre-game interviews with the coaches, profiles other school activities at half, and has several players come up to the booth for postgame interviews.
"I know people who get in their cars after the game and then turn the radio on to hear the kids (comment on the game)," he said.
WLJN also offers an internet broadcast, which allows St. Francis fans across the world an opportunity to listen. Wiitala often asks fans to send him e-mails during a game and he's always stunned when he learns the locale of his listeners.
"We've received emails from alumni in Iraq, Iran, Hawaii," he said. "It's unbelievable."
Wiitala has had numerous analysts on the broadcasts over the years. For the last five years, Sonnemann has served in that capacity when there's not a conflict with a Central home game. When there is?
"Don always says, 'John's on assignment," Sonnemann said with a chuckle.
Well, often times, Sonnemann is on assignment. Once fall sports end and winter sports begin, he'll switch to boys and girls basketball, wrestling, hockey and every so often downhill skiing. In the spring, it's on to track and field, girls soccer and graduation, which takes advance work to make sure it's done right.
"One of the things I pride myself on is pronouncing names correctly," he said. "Mine has been mispronounced enough times that I think it's important to get those names right the one time they get to shine up there on stage."
Sonnemann, who always has the best seat in the house, also takes pride in how he presents himself. He wants to make sure that he's always fair and objective.
"I try not to be partial to one team or another, although certainly I bleed black and gold," he said. "I try to call the games in as fair a manner as possible. Some announcers will try to emulate what you hear in the pros, especially the NBA, and I feel that has no place in high school sports. You should treat the visiting team as equally as you treat the home team."
Wiitala has a belief he stands by, too.
"I've never been controversial," he said. "I'm broadcasting sports about kids 15, 16, 17 years old. I'm not going to say, 'Oh, No. 88 is terrible out there.' I don't do it that way. That's not me. I like to treat people the way I would like to be treated."
Like Wiitala, Sonnemann plans to continue keeping fans abreast of who's doing what on the field, the court, the pitch, the ice, the mat, the track and the slopes.
"As long as I still enjoy it, as long as I'm still healthy, I'd like to keep doing this," he said. "I'm not setting any timetable."
For Sonnemann and Wiitala, it's 50 going on 51.
Dennis Chase worked 32 years as a sportswriter at the Traverse City Record-Eagle, including as sports editor from 2000-14. He can be reached at [email protected] with story ideas for Manistee, Wexford, Missaukee, Roscommon, Ogemaw, Iosco, Alcona, Oscoda, Crawford, Kalkaska, Grand Traverse, Benzie, Leelanau, Antrim, Otsego, Montmorency, Alpena, Presque Isle, Cheboygan, Charlevoix and Emmet counties.
PHOTOS: (Top) John Sonnemann, left, and Don Wiitala provide the radio broadcast for a Traverse City St. Francis football game. (Middle) Wiitala interviews St. Francis' Luke Popp at Ford Field after the Gladiators' Division 7 championship win in 2009. (Below) Sonnemann announces a variety of Central sports played both indoors and out. (Photos courtesy of Traverse City St. Francis athletic department and Traverse City Central High School.)
Friday Nights Always Memorable as Record-Setter Essenburg Begins 52nd Year as Official
By
Steve Vedder
Special for MHSAA.com
August 31, 2023
GRAND RAPIDS – All Tom Essenburg could think of was the warmth of a waiting bus.
Five decades later, that's what Essenburg – then a senior defensive back at Holland High School – remembers most about a stormy Friday night before 2,100 thoroughly drenched fans at Riverview Park. He recalls having a solid night from his position in the Dutch secondary. He remembers a fourth-quarter downpour, Holland eventually winning the game and trudging wearily through the lakes of mud to the team's bus.
But what never dawned on Essenburg until much later was that he had been the first to accomplish something only three defenders in the history of Michigan high school football have ever done:
Intercept five passes in a single game.
"I knew after the game that I had a bunch of them, but (at the time) we were in a 0-0 game and my mind was on just don't get beat (on a pass) and we lose 7-0," he said of the Sept. 21, 1962, contest against Muskegon Heights.
It wasn't until the next morning's story in the Holland Evening Sentinel that Essenburg grasped what exactly had happened. He didn't realize until then that he had picked off five passes in all, including two over the last 1:52 that sealed a 12-0 win over Muskegon Heights. One of the interceptions went for a 37-yard touchdown, which Essenburg does vividly remember.
"I remember thinking to myself that I had to score," said Essenburg, who has been involved with high school sports in one fashion or another for more than 60 years. "There was a Muskegon Heights guy who had the angle on me and I pretty much thought I was going to get tackled, but I got in there."
Essenburg's recollection of the first three interceptions is a bit hazy after 61 years, but the next day's newspaper account pointed out one amazing fact. The Muskegon Heights quarterback had only attempted six passes during the entire game, with five of them winding up in the hands of the 5-foot-8, 155-pound Essenburg – who had never intercepted a single pass before that night. He would later intercept two more in the season finale against Grand Rapids Central.
It wasn't until the middle 1970s that Essenburg began wondering where the five-interception performance ranked among Michigan High School Athletic Association records. What he remembers most about the game was the overwhelming desire to find warmth and dry out.
"I just wanted to get to the bus and get warm. We were all soaked," he said. "For me it was like, 'OK, game over.' I was just part of the story."
Curiosity, however, eventually got the better of Essenburg. A decade later he contacted legendary MHSAA historian Dick Kishpaugh, who in an attempt to confirm the five interceptions, wrote to Muskegon Heights coach Okie Johnson, who quickly verified the mark.
It turns out that at the time in 1962, nobody had even intercepted four passes in a game. And since Essenburg's record night, only Tony Gill of Temperance Bedford on Oct. 13, 1990, and then Zach Brigham of Concord on Oct. 15, 2010, have matched intercepting five passes in one game.
Three years after Essenburg's special night, Dave Slaggert of Saginaw St. Peter & Paul became the first of 17 players to intercept four passes in a game.
Essenburg laughs about it now, but his five interceptions didn't even earn him Player of the Week honors from the local Holland Optimist Club. Instead, the club inexplicably gave the honor to a defensive lineman.
It was that last interception Essenburg cherishes the most. His fourth with 1:52 remaining at the Holland 17-yard line had set up a seven-play, 83-yard drive that snapped a scoreless tie. Then on Muskegon Height's next possession, Essenburg grabbed an errant pass and raced 37 yards down the sideline to seal the game with 13 seconds left.
In those days, running games dominated high school football and defensive backs were left virtually on their own, Essenburg said.
"I kept thinking don't let them beat you, don't let them beat you. No one can get beyond you. In those days, once a receiver got in the secondary, they were gone," said Essenburg, who describes himself as a capable defender but no star.
"I wasn't great, but I guess I was pretty good for those days," he said. "I'm proud that I'm in the record book with a verified record."
Essenburg's Holland High School career, which also included varsity letters in tennis and baseball, is part of a lifelong association with prep sports. After playing tennis at Western Michigan, he became Allegan High School's athletic director in 1971 while coaching the tennis team and junior varsity football from 1967-73.
But he's most proud of being a member of the West Michigan Officials Association for the last 47 years. During that time, Essenburg estimates he's officiated more than 400 varsity football games and nearly 1,000 freshman and junior varsity contests. In all, he's worked 83 playoff games, including six MHSAA Finals, the most recent in 2020 at Ford Field. An MHSAA-registered official for 52 years total, he's also officiated high school softball since 1989.
Essenburg also worked collegiately in the Division III Michigan Intercollegiate Athletic Association and NAIA for 35 years, including officiating the 2005 Alonzo Stag Bowl.
Essenburg said the one thing that's kept him active in officiating is being a small part of the tight community and family bonds that make fall Friday nights special.
"I enjoy being part of high schools' Friday night environment," he said. "All that is so good to me, especially the playoffs. It's the small schools and being part of community. I used to say it was the smell of the grass, but now, of course, it's turf.
"I can't play anymore, but I can play a part in high school football in keeping the rules and being fair to both teams. That's what I want to be part of."
While it can be argued high school football now is a far cry from Essenburg's era, he believes his even-tempered attitude serves him well as an official. It's also the first advice he would pass along to young officials.
"My makeup is that I don't get rattled," he said. "Sure, I hear things, but does it rattle me? No. I look at it as part of the game. My goal is to be respected.
"I've never once ejected a coach. It's pretty much just trying to be cool and collected in talking to coaches. It's like, 'OK Coach, You've had your say, let's go on."
While Essenburg is rightly proud of his five-interception record, he believes the new days of quarterbacks throwing two dozen times in a game will eventually lead to his mark falling by the wayside. And that's fine, he said.
"It'll get beaten, no question. It's just a matter of when," he said. "Quarterbacks are so big now, like 6-4, 200 pounds, and they are strong-armed because of weight programs. They throw lots of passes now, so there's no doubt it's going to happen."
Until Essenburg is erased from the record book, he'll take his satisfaction from his connection with Friday Night Lights.
"I love high school sports and being with coaches and players," he said. "My goal was once to work for the FBI or be a high school coach, but now I want to continue working football games on Friday nights until someone says no more."
PHOTOS (Top) Tom Essenburg holds up a copy of the program from the 1962 game during which he intercepted a record five passes for Holland against Muskegon Heights. (Middle) Essenburg, left, and Al Noles officiate an Addix all-star game in Grand Rapids. (Photos courtesy of Tom Essenburg.)