TC Fans Enjoy 50 Years of Familiar Voices

October 21, 2015

By Dennis Chase
Special for Second Half

TRAVERSE CITY – For 50 years, John Sonnemann and Don Wiitala have put their hearts, souls and voices into Traverse City athletics.

The two, who are still going strong, were recognized this fall for their contributions – Sonnemann as the public address announcer for Traverse City Central, Wiitala as the radio broadcaster for Traverse City St. Francis.

"It keeps us young and involved," Sonnemann said. "I think Don feels the same. We feel like we're part of the program - and that's important to us."

Credit two former football coaches/athletic directors for bringing two unmistakable voices to the microphone. Elk Rapids' Don Glowicki and Traverse City Senior High's Irv Menzel started Wiitala and Sonnemann on their journeys back in 1966.

That was the year Glowicki approached radio station WLDR, which had just gone on the air in July, about broadcasting high school sports.

"We weren't thinking about doing sports," Wiitala said. "We were just trying to keep our heads above water."

After some discussion, though, WLDR took the plunge.

"We said we'll give it a try," Wiitala recalled. "I wasn't even a broadcaster. I was the sales manager."

WLDR started covering Elk Rapids and St. Francis football that fall, and Gladiators basketball that winter. Soon after, the station began broadcasting all St. Francis football games. WTCM was covering Traverse City Senior High football and basketball, so now both schools had an outlet on radio.

It remained that way until about eight years ago when WLDR dropped its game coverage. But WLJN stepped in, picked up football, and Wiitala continued on as the Voice of the Gladiators.

"Who would have thought that 50 years later I'm still in the broadcast booth," Wiitala said. "I never realized how close I would grow to the St. Francis community. It's been a wonderful (association)."

Wiitala, 79, was inducted into the Grand Traverse Area Catholic Schools Hall of Fame this month.

"Don's a class act," St. Francis athletic director Tom Hardy said. "He does things the right way. He's part of our family. When you talk about St. Francis football, one of the first names to come up is Don Wiitila. He's brought St. Francis games into so many homes. We are so fortunate, so lucky for his dedication."

Back in 1966, Sonnemann had just graduated from Michigan State University when he landed a job as a social studies teacher at Traverse City Senior High. He had done his student teaching at the school the previous year and worked the chain gang during the football season – so his indoctrination into Trojans football had already started.

Soon after he was hired, Menzel called him into his office.

"He grabbed me by the knee and said, 'I want you to announce on Friday.'" Sonnemann said. "That was it."

To this day, the 72-year-old is synonymous with Traverse City Central sports.

"It's been a pleasure," the Voice of the Trojans said. "I've enjoyed all 50 years, although it doesn't seem like it's been that many,"

Sonnemann was honored for his work during the Central-West game in September.

"Remarkable," Central athletic director Mark Mattson said in describing Sonnemann's career. "The best part is that John is one of the most gentle, kind human beings that you'll ever meet. To have that legendary voice be part of your program for 50 years is special."

Sonnemann, who retired as the school's athletic director nine years ago, still announces a number of school and community events. On any given day in the fall, he can be seen and heard at Central football, soccer and volleyball games.

He said he has a hard time remembering when he retired because he's still so active doing what he loves.

"Some people would say I flunked retirement," Sonnemann said, laughing.

He, of course, does not see it that way. Neither does Wiitala. Their jobs, they say, energize them.

So when people ask how much longer they'll keep announcing, their answers are similar.

"As long as I feel good – and I do feel good – I want to keep doing it," Wiitala said. "Vin Scully (Los Angeles Dodgers announcer), what is he, 87?"

On fall weekends, Thirlby Field is their home away from home.

"We've seen a lot of great athletes, a lot of great teams, a lot of great games," said Sonnemann, who in 2001 received an Allen W. Bush Award from the MHSAA for his many unsung contributions to high school athletics.

Sonnemann recalled a game in 1970 when the Trojans lost 2-0 to Bay City Central, coached by the legendary Elmer Engel.

"They were the cream of the crop in the state," he said, "and that's where Traverse City wanted to be."

It didn't take long. Traverse City reached the inaugural MHSAA Finals in 1975, and then claimed championships in 1978, 1985 and 1988.

St. Francis was going strong in those days, too, claiming mythical state championships in 1973 and 1974. The Gladiators were able to maintain their success when the MHSAA playoffs began, capturing crowns in 1992, 1999, 2003, 2005, 2008 and 2009. They were MHSAA runner-ups in 1983, 1998 and 2007.

Wiitala recounted the 28-26 loss to Detroit dePorres in 1983 – the school's first trip to the Pontiac Silverdome – when the Eagles scored late to pull out the victory.

"To this day I still remember this kid from Detroit dePorres, with about a minute and a half left, laying out horizontal to catch a pass in the end zone for a TD," he said. "That play has run through my mind hundreds of times over the years. I don't know why. Had he not caught the pass, St. Francis would probably have won the game."

Sonnemann witnessed two of the most dramatic last-second wins in Trojans history – 21-20 over Muskegon Catholic in 1975 and 22-21 over Muskegon in 1985. The Muskegon game was on the road so Sonnemann was there in another role – as the advisor, he had taken the school's pep club to the game. The Big Reds had surged to a 21-14 lead on an interception return for a score in the final minute. It seemed like that would be the play that would decide this battle between the two 5-0 heavyweights.

But on the last play of regulation Central quarterback Chris Hathaway connected on a pass to Jeff Durocher, who then pitched the ball to Doug Lautner, catching the Muskegon defense by surprise. Lautner raced the final 33 yards to the end zone to pull the Trojans to within a point. Coach Jim Ooley opted to go for the win, and Hathaway hit Durocher on the winning two-point conversion.

Trojans fans who were there reveled in the win, except the bus driver.

"The bus driver had gone out to warm up the bus and missed the end of the game," Sonnemann said. "When we got on the kids were hootin' and hollerin' and just having a good time. They were so excited. The bus driver looked at me and said, 'If they're this excited after a loss I would hate to see what they would do after a win.' I had to tell him, 'We won it.' It (the suddenness of the win) felt a lot like that MSU game the other day."

Wiitala has been a fixture at the MHSAA Finals – football and basketball – covering St. Francis, as well as other area schools.

"When St. Francis got beat (in the tournament) we would pick up the next team that was going well," he said. "People in those communities appreciated that."

Wiitala said when he first started broadcasting games there were a number of radio stations doing likewise. That's not the case now.

"Stop and think about it," he said. "When St. Francis was in the North Central Conference (in the 1980s) five schools had radio stations broadcasting games. Now we hardly ever see another station at a game."

Wiitala became the majority owner of WLDR in 1972. He would remain the owner for nearly 30 years. When he sold, the station continued to broadcast St. Francis football games with Wiitala on play-by-play. He’s continued in that role now that WLJN has taken over the broadcasts.

The Mesick graduate has never strayed from the hometown feel of his broadcasts. He still conducts pre-game interviews with the coaches, profiles other school activities at half, and has several players come up to the booth for postgame interviews.

"I know people who get in their cars after the game and then turn the radio on to hear the kids (comment on the game)," he said.

WLJN also offers an internet broadcast, which allows St. Francis fans across the world an opportunity to listen. Wiitala often asks fans to send him e-mails during a game and he's always stunned when he learns the locale of his listeners.

"We've received emails from alumni in Iraq, Iran, Hawaii," he said. "It's unbelievable."

Wiitala has had numerous analysts on the broadcasts over the years. For the last five years, Sonnemann has served in that capacity when there's not a conflict with a Central home game. When there is?

"Don always says, 'John's on assignment," Sonnemann said with a chuckle.

Well, often times, Sonnemann is on assignment. Once fall sports end and winter sports begin, he'll switch to boys and girls basketball, wrestling, hockey and every so often downhill skiing. In the spring, it's on to track and field, girls soccer and graduation, which takes advance work to make sure it's done right.

"One of the things I pride myself on is pronouncing names correctly," he said. "Mine has been mispronounced enough times that I think it's important to get those names right the one time they get to shine up there on stage."

Sonnemann, who always has the best seat in the house, also takes pride in how he presents himself. He wants to make sure that he's always fair and objective.

"I try not to be partial to one team or another, although certainly I bleed black and gold," he said. "I try to call the games in as fair a manner as possible. Some announcers will try to emulate what you hear in the pros, especially the NBA, and I feel that has no place in high school sports. You should treat the visiting team as equally as you treat the home team."

Wiitala has a belief he stands by, too.

"I've never been controversial," he said. "I'm broadcasting sports about kids 15, 16, 17 years old. I'm not going to say, 'Oh, No. 88 is terrible out there.' I don't do it that way. That's not me. I like to treat people the way I would like to be treated."

Like Wiitala, Sonnemann plans to continue keeping fans abreast of who's doing what on the field, the court, the pitch, the ice, the mat, the track and the slopes.

"As long as I still enjoy it, as long as I'm still healthy, I'd like to keep doing this," he said. "I'm not setting any timetable."

For Sonnemann and Wiitala, it's 50 going on 51.

Dennis Chase worked 32 years as a sportswriter at the Traverse City Record-Eagle, including as sports editor from 2000-14. He can be reached at [email protected] with story ideas for Manistee, Wexford, Missaukee, Roscommon, Ogemaw, Iosco, Alcona, Oscoda, Crawford, Kalkaska, Grand Traverse, Benzie, Leelanau, Antrim, Otsego, Montmorency, Alpena, Presque Isle, Cheboygan, Charlevoix and Emmet counties.

PHOTOS: (Top) John Sonnemann, left, and Don Wiitala provide the radio broadcast for a Traverse City St. Francis football game. (Middle) Wiitala interviews St. Francis' Luke Popp at Ford Field after the Gladiators' Division 7 championship win in 2009. (Below) Sonnemann announces a variety of Central sports played both indoors and out. (Photos courtesy of Traverse City St. Francis athletic department and Traverse City Central High School.)

Football Title Reflects Kingsley's Current Success, Recalls Loved Ones Passed

By Tom Spencer
Special for MHSAA.com

December 1, 2023

Kingsley football fans have become pretty familiar with VIP parking for home games over the last couple of seasons.

Northern Lower PeninsulaThey may just start looking for a Kingsley VIP lot at Ford Field. The Stags just captured the MHSAA Division 6 championship trophy with a 38-24 victory over Almont, their second Finals championship and first since 2005.

The road to the Finals started with Kingsley hosting two playoff games, allowing great use of the VIP Parking of Trina’s Touchdown Club. The lot is adjacent to the school’s Rodes Field and provided in loving memory of Katrina “Trina” Kay Schueller, who passed away Oct. 21, 2021, at Munson Medical Center.

Those playoff games filling Trina’s Touchdown Club’s parking lot featured wins over Mason County Central 61-12 and Manistee 37-18, and 51-27 over Gladstone in the Regional Final. Kingsley then traveled down the road and defeated Reed City 37-7 in the Semifinal.

There may not have been designated VIP parking in Cadillac and Ford Field for the Stags’ followers, but there were a lot of VIPs at both stadiums with Schueller on their minds. Pretty much everyone with an affiliation with the highly-successful program or familiarity with the community’s struggles have become VIPs to the Kingsley coaching staff and many others.

Most certainly among the VIPs are head coach Tim Wooer, assistant coach Conner Schueller, his brother Carter Schueller, and his father Mike Schueller.

Conner was set to play the biggest regular-season game of his career the day after his mom passed. It was the regular-season finale against rival Traverse City St. Francis.  

Wooer vividly remembers the moments leading up to that matchup, noting how difficult it was for Conner. But his then-fullback and now-assistant coach demonstrated amazing strength and maturity he stills exhibits today.

Stags assistant coach Conner Schueller watches from the sideline during an Almont run back.“He’s in his senior football season, and his mom is in the hospital for four weeks — he’s balancing that playing football and going to school,” Wooer recalled. “And then she passes, and he has the strength to come back to school and deliver the news to our team.

“I am sobbing watching this kid, and I’m just amazed,” Wooer continued. “The next night is Parents Night, and he’s on the field with his dad and brother without his mom.”

Conner still played, making a 4th-down goal line tackle to prevent a St. Francis touchdown. The Gladiators won the game, but Conner won the day, conquering much just to dress for the game. 

The Stags went on to playoff wins over Kingsford 28-10 and Clare 32-6. They bowed out with a 33-18 Regional loss to Frankenmuth.

Conner’s junior year of 2020 had been cut short as the Kingsley was forced to forfeit its District Final to Reed City because several players and coaching staff tested positive for COVID-19. The Stags had Ford Field in their minds that season too after playoff wins over 38-13 Standish-Sterling 38-13 and Gladwin 63-16.

Conner, who celebrated his 20th birthday at Saturday’s Final, remembers his playing days and the challenges presented him.

“At the time it was ‘she’s not there,’ especially my senior year she wasn’t there to watch me and finish it out, but I know she’s watching above,” he said. “We were about to go play Reed City my junior year for Regionals, and everyone got sick and it ended our season unfortunately.”

Those challenges were on his mind at Ford Field, and running through his mind when he saw his brother and father in the stands. Carter, now a senior at Kingsley, had been unable to play football due to injuries.  

“I thought about my brother – he unfortunately didn’t play this year due to his injuries, and I don’t really blame him for that,” Conner said.  “I thought about him as well because it was just me and my dad and my brother now.

“It was very emotional,” Conner continued.  “I got a glimpse of him in the strands.”

Carter also was filled with gratitude for the coaching staff for welcoming and mentoring him. He had become keenly aware of the amount of time coaches spend away from family at practices and going through film.

In addition to his family, Conner was thinking about many others in the Kingsley community – and other senior classes like his that didn’t get the chance to celebrate a championship.

He also was thinking about Justin Hansen, a 2003 graduate of Kingsley. Hansen was a captain on the 2002 conference championship team. He went on to become a special-operations Marine sergeant and was killed in action July 24, 2012, while deployed in Afghanistan. Hansen was on patrol as part of an operation in search of a high-value target when his team was hit with small arms fire. 

Kingsley coach Tim Wooer, in red, prepares to present the championship trophy to his team including Schueller, far right.On Saturday, Wooer was wearing a red T-shirt with the letters “USA” on the front and the name “Hansen” on the back. It also featured the number 54, Hansen’s in high school.

Wooer, who turned 54 in July, wore the shirt in Hansen’s memory knowing Hansen would be on the veteran coach’s mind and symbolizing Hansen’s presence with the team at Ford Field.

Wooer wants to make sure Hanson is never forgotten and reminds the soldier’s family the entire community remains behind them.  

“I believe it is part of our job as a community to show our love to this family and help in any way possible to help them get through this process,” Wooers said. “After the funeral, we all went about life.

“We certainly still think about Justin and feel the pain,” he continued.  “But nothing like a family does.”

Hansen’s tragic passing led to the creation of the annual Patriot Game in Traverse City in 2012 while Wooer was coaching Traverse City West. The game features crosstown rivals West and Traverse City Central every year and strives to honor veterans, first responders, active duty military, and area heroes who died while serving their country.

Saturday’s win over Almont left Wooer emotionally exhausted after all the preparations to do it right for the senior class, the school, the Kingsley community, the Schueller family and Hansen. Collectively, they’ve really become more like a family to the Stags coaching staff and many, many others.

“In terms of emotions, there is no doubt Justin was on my mind throughout the game,” Wooer said. “Trina and Conner have been – those are two huge pieces.

“And, a lot of my thoughts are with the seniors,” he continued. “You want to win the game, but also it is your last time with them.”

Wooer has learned a lot from his former players and coaches over the years. He’s become close friends with many of them, going back to his early days of coaching as a student-teacher at Elk Rapids. He also coached at Farewell and Traverse City West, the latter from 2008-2017 after a first tenure at Kingsley. He returned to Kingsley in 2018.

Schueller is among several former players and coaches who have been on Wooer’s coaching staffs over the years. Several continue today.

“I could give you lots of other stories about kids I have had,” Wooer said. “There comes this transition where they turn into such amazing men, you catch yourself every once in a while saying, ‘I want to be like him.’

Trina’s Touchdown Club welcomes members to the VIP lot adjacent to the Kingsley stadium. “You get this huge smile on your face because you’re so proud of them, just like a mother or father would,” Wooer continued. “A coach always looks at his players like they’re part of his family.”

In addition to Conner, current assistants with long-term relationships with Wooer are Tom Kaleita, Kyle Smith, Ryan Zenner, Dan Goethals, Josh Merchant, Jordan Bradford, Steve Klinge, Connor Schueller, Mike Arlt, Larry Mikowski, Bobby Howell, Rob Whims and Jason Morrow.

This year’s seniors were Jon Pearson, Eli Graves, Skylar Workman, Gavyn Merchant, Max Goethals, Evan Trafford, Bode Bielas, Grant Kolbusz, James Person, Caleb Bott, Trenton Peacock, Noah Scribner and Gavin Dear. They and the coaching staff will be the center of attention as the community celebrates the football team at 7 p.m. this evening in the high school gymnasium.

The seniors probably won’t need VIP parking tonight. But if it would help, Conner would surely make arrangements to utilize Trina’s Touchdown Club. He’d have to add a shuttle though as Rodes Field is about a mile away from the school.

“It feels amazing — I don’t think it really hit any one yet, but I am sure it will,” Conner said. “After we won, it is truly something – it is something else I can’t explain. 

“The seniors finally won it the way they were supposed to,” he continued. “It was a good class of seniors.”

Tom SpencerTom Spencer is a longtime MHSAA-registered basketball and soccer official, and former softball and baseball official, and he also has coached in the northern Lower Peninsula area. He previously has written for the Saginaw News, Bay County Sports Page and Midland Daily News. He can be reached at [email protected] with story ideas for Manistee, Wexford, Missaukee, Roscommon, Ogemaw, Iosco, Alcona, Oscoda, Crawford, Kalkaska, Grand Traverse, Benzie, Leelanau, Antrim, Otsego, Montmorency, Alpena, Presque Isle, Cheboygan, Charlevoix and Emmet counties.

PHOTOS (Top) Kingsley students support their classmates during Saturday’s Division 6 Final at Ford Field. (2) Stags assistant coach Conner Schueller watches from the sideline during an Almont run back. (3) Kingsley coach Tim Wooer, in red, prepares to present the championship trophy to his team including Schueller, far right. (4) Trina’s Touchdown Club welcomes members to the VIP lot adjacent to the Kingsley stadium. (Ford Field photos by Hockey Weekly Action Photos; touchdown club photo courtesy of the Kingsley football program.)