As Football Launches Again, Reeths-Puffer Fueled for Fresh Start

By Geoff Kimmerly
MHSAA.com senior editor

August 9, 2021

MUSKEGON – A Reeths-Puffer running back tripped and plowed into the Kit Kat-shaped bags he was supposed to be hurdling Monday, and his teammates laughed. The offensive line coach wore a shirt, like line coaches always do, that read “No One Works Harder Than The Offensive Line.” The sun came out about halfway through, but the breeze kept the weather just right, and after a hands-in, all-together “R-P!” someone shouted, “I’ve missed that!”

The setting was as typical as could be for the first day of football practice at any high school across Michigan over the last many years … except for 2020.

Remember a year ago? When COVID-19 precautions meant little to no contact for the most contact-filled sport? When locker rooms were closed and footballs were wiped down after every snap? And the possibility of the season ending at any moment hung in the air?

“I was telling the team (last year) we could play our first game and the rest of the season could get canceled, so you don’t know,” Rockets senior lineman Marco Fields recalled. “The seniors only got to play half their season, and some got hurt.

“Now that we know we have a full senior season ahead of us, for us seniors, all we can do now is stay focused.”

Muskegon Reeths-Puffer footballIndeed, although there’s little debate that COVID-19 is still lingering, just about everything Monday at Reeths-Puffer felt differently from the first day of football practice a year ago. And although varsity head coach Matt Bird thought he might have an answer to what remained the same from 2020 … he really didn’t.

 “The same is … (searching for his thought)

“… that you are … (pause)

“Kids … (trailed off)

“Actually, I don’t feel that anything is the same,” he admitted. “Other than we have a football, and we have some things involved from that standpoint.”

Monday marked a fresh start for high school football across Michigan, after last season included multiple COVID-related delays before finishing up in late January – which followed also an abbreviated regular season during which the conversation was forced at times into much more serious topics than the highlights on the field.

But every first day of practice means starting anew. And when it comes to fresh starts, Reeths-Puffer is a great place to begin Fall 2021.

Start with Bird, something of a master when it comes to building from a clean slate.

Way back in 2000, he was an offensive assistant when Grand Ledge won the Division 1 championship, the only Division 1 title that’s been won by a Lansing-area team. Six years later, he took over the Comets program and debuted with back-to-back 3-6 seasons (which predictably didn’t go over too well) before rattling off 10 winning seasons over the next 12 including a Semifinals trip in 2015. That eventually led to a rarely-seen career move after the 2018 season – leaving an established power for a new challenge, as Bird took the Reeths-Puffer job and took on a program that was coming off a second-straight 5-4 finish but accomplished with just under 30 players on the roster.

Bird led his first Rockets team to another 5-4 finish in 2019 … and then 2020 hit. Reeths-Puffer finished 2-5, but all things considered there were plenty of positives to take away.

When practice started, Bird was just finishing up recovery from COVID-19. And despite the unpredictability the season promised, the varsity still managed to grow to 53 players. 

“As a coach you have to acknowledge it,” Bird said Monday, recalling 2020. “But the thing that is frustrating to me is you want to acknowledge it, but when you look at it everything was done so differently; it didn’t even feel like a season. At times you’d get started, then kicked back, then started and kicked back. We couldn’t do team dinners, we couldn’t do a lot of the bonding things we do as a group, and that hurt us.”

Monday was the beginning of another fresh start for the Rockets. Set aside that the great majority of COVID restrictions are off – the program is still emphasizing a number of hygiene and health-related concepts to help players avoid illness – and the football-related details provide plenty of excitement.

Muskegon Reeths-Puffer footballOn one hand, Reeths-Puffer still plays in the Ottawa-Kent Conference Green – which includes the winningest program in MHSAA history in Muskegon High, back-to-back Division 2 champion Mona Shores and powerful neighbors Zeeland West and East. Grand Rapids Union, Holland and Wyoming all provide some intriguing possibilities as well heading into the new season.

But Bird’s varsity roster looks to push past 50 again, with 20 seniors including four returning senior starters on both sides of the ball. Fields is a Division I-caliber college line prospect, and the sophomore class is shaping up to be special with 6-foot-7 Travis Ambrose of particular note.

“I know every coach says their sport is the best team sport, but there’s something about football where you’ve got 11 guys out there and everybody can contribute,” Bird said. “The 6-5 kid to the 5-7 kid, and you can find a way to make that come together. I’ve always been a big fan, where it’s ‘Tell me that we can’t do something, and let me prove that (we can).’ … We compete using our strengths rather than focusing on some of the things that we don’t have.”

And there are lessons learned last season which, despite its wildness, should pay off. For example, last year teams were forced to focus more on technique with contact cut down substantially, and then rely on technology to cut down on face-to-face conversation. On Monday, Bird was recording his quarterbacks’ footwork with a tablet so he could share the video later over Google Meet, the new norm in communication but something Bird considers a valuable teaching tool brought on by the last 18 months.

The players, for their part, could allow themselves to feel a little lighter than a year ago. Fields and his teammates got to have more fun this time. And they were able talk about the expectations and aspirations that always make the first day a special one.  

“I’ve heard people are expecting a normal Reeths-Puffer, and some say ‘Rocket failure again,’ which is just us going 2-5 or whatever they’re trying to say,” Fields said. “But I think we’re going to take this thing all the way.”

“This is normalcy, to an extent,” was Bird’s take on the day. “And it’s just really nice.”

PHOTOS: (Top) Reeths-Puffer running backs hurdle a series of bags during a busy first practice Monday. (Middle) Clockwise from top: Assistant coaches Jari Brown (left) and Jeff Uganski work with the linemen; senior Marco Fields (front, blue sleeveless shirt) is among those working on his form; varsity coach Matt Bird works with one of his quarterbacks and their receivers. (Below) Bird gathers with his team at the end of their first practice of the season. (Photos by Geoff Kimmerly.)

In Memoriam: Tony Coggins (1971-2023)

By Geoff Kimmerly
MHSAA.com senior editor

October 24, 2023

The MHSAA and Holly school communities are grieving this week after the sudden loss of Tony Coggins, a shining light in his educational community and an enthusiastic supporter of school sports as a public address announcer for several of our largest championship events.

But while that cheerful tone has been quieted, it surely will not be forgotten by the many fortunate to enjoy an event in the presence of that voice and the joyfulness he brought into every arena, press box and classroom.

Coggins, 51, died Saturday. He is survived by his wife Kristy and children Emma and Bradlee, among several family and friends from his local and greater sports communities.

Tony CogginsHis career as a PA announcer began during his freshman year of high school in 1985, when his father Dale Coggins – Flushing’s athletic director at the time – couldn’t find anyone else to announce middle school football games. That was 39 years ago, and this fall Tony Coggins was in his 24th announcing at Holly, where he taught and served as an administrator in addition to his role as “Voice of the Holly Bronchos” for football, basketball, baseball, softball, volleyball, competitive cheer and swimming & diving over the years.

Coggins has been a mainstay among MHSAA Finals PA announcers over the last decade in football, basketball, softball and most recently volleyball. He lent his voice to college sports at University of Michigan as well. “Tony was a huge part of our Finals events. It’s hard to imagine it being the same without him,” MHSAA Executive Director Mark Uyl said.

As part of the run-up to the MHSAA public address announcers clinic in 2018, Coggins said this about what drew him to the microphone:

“I have zero athletic ability whatsoever, which is interesting because my father was an all-state running back. But I enjoy being involved, and I've always been the one for history and statistics and knowing what's going on,” Coggins said. “This is a way for me to be involved. It's a way for me to use a talent I've been given; public speaking has always come pretty naturally for me.

“So I worked at my craft to get better. I got better from watching the people around me, from studying the people I like, and the people – if I saw someone I didn’t care for – I'd make a note and say to myself, ‘Don't do that.’ I take feedback from people very personally, and I mean that in a good way. If somebody takes the time to come up and say, ‘You did this well; I think you should change this,’ that means they care about the program also. We all have the same goal in mind, and that's to make the experience good for the high school student and the parents, the fans, that come there.”

Funeral Mass will be celebrated at 11 a.m. Saturday, Oct. 28, at St. John Vianney, 2415 Bagley Street in Flint. There will be visitation from 2-8 p.m. Friday, Oct. 27, at the Swartz Funeral Home, 1225 West Hill Road, and at the church from 10 a.m. Saturday until the time of the Mass.